Is KROQ back to being it's old self?

[hotpatrick2004]

Never thought we would see KROQ outperforming KYSR again. Bravo to Kevin Weatherly, who must have the magic touch. It is interesting to see the shift they have taken with their playlist. They focus on their legacy core artists (i.e. System of a Down, Nirvana, Foo Fighters, Green Day, Pearl Jam) and peppering in new music, some from legacy artists (like Sum 41), more up-and-coming artists, and other viral trends. KYSR seems to be more picky when adding new tracks to its playlist, and that may be drawing away younger listeners. The station is beginning to sound stale with Woody in market now for 10 years. Stryker & Klein added a little bit of life back to the station a few years back.

In response, iHeart launched an ad campaign to promote The Woody Show on billboards throughout Los Angeles. It's funny. I don't remember Kevin and Bean ever having to launch an ad campaign when they were #1 in market. I think they finally got one toward the end of their tenure, which was a part of a bit.

I think Woody has relied on the same formula for a while, I wouldn't be surprised if some listeners would want to re-evaluate their options after a decade. Regardless, he still delivers strong audience and has great ad partners sponsoring the show. Also to add to this, Kevin Klein and Woody have beef.

What is Woody and Klein"s beef about?

 

[TheBigA]

It does appear some of KROQ's recent ratings gains have come at the expense of its sister station, Jack FM.

Could be. The difference of course is presentation. KROQ is hosted, KCBS is not. KROQ has a few currents. KCBS does not.

There's a thread on the Dallas board about the fact that some songs are getting played on multiple stations and multiple formats. That's correct and inevitable when you have older format designations all drawing from basically the same pool of tested songs. This will happen more as demographics change. A few years ago, I posited the idea that some formats have become obsolete, and that listeners no longer listen to music strictly based on genre. We see the Adele and Beyonce songs being targeted to as many as ten formats. So there will come a time when formats cannibalize each other. When they're co-owned, the money all goes to the same place.

 

[radiojomo]

What is Woody and Klein"s beef about?

It's about this stunt Klein pulled when it was still on KITS:

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[hotpatrick2004]

Never thought we would see KROQ outperforming KYSR again. Bravo to Kevin Weatherly, who must have the magic touch. It is interesting to see the shift they have taken with their playlist. They focus on their legacy core artists (i.e. System of a Down, Nirvana, Foo Fighters, Green Day, Pearl Jam) and peppering in new music, some from legacy artists (like Sum 41), more up-and-coming artists, and other viral trends. KYSR seems to be more picky when adding new tracks to its playlist, and that may be drawing away younger listeners. The station is beginning to sound stale with Woody in market now for 10 years. Stryker & Klein added a little bit of life back to the station a few years back.

In response, iHeart launched an ad campaign to promote The Woody Show on billboards throughout Los Angeles. It's funny. I don't remember Kevin and Bean ever having to launch an ad campaign when they were #1 in market. I think they finally got one toward the end of their tenure, which was a part of a bit.

I think Woody has relied on the same formula for a while, I wouldn't be surprised if some listeners would want to re-evaluate their options after a decade. Regardless, he still delivers strong audience and has great ad partners sponsoring the show. Also to add to this, Kevin Klein and Woody have beef.

What is oody and Klein"s beef about?

It's about this stunt Klein pulled when it was still on KITS:

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When the woody show was on live 105 woody and menace got fired for leaking 26 seconds of Greendays know your enemy before it was released. Does it have to do with that?