I realize that, though how many students actually retain any meaningful knowledge of French after they've taken it, especially in high school, is another matter entirely. My point was that perhaps in northern Vermont, there are bilingual households where viewers would want to see the program descriptions (not just the titles) in French, but then again, anyone watching these channels, in Vermont, Buffalo, or what have you, would presumably know French to begin with.
Bottom line, it was kind of bizarre to see program descriptions in French, in a US TV Guide.