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The insanity that is . . . the August ratings

Then again, the Nielsens track share, not actual usage. So there may be more to see in the details.
That is, the Nielsen data released free is just share (percentage of actual radio users). But clients get share, rating (percentage of all persons) and AQH persons (actual number of people).
 
The Ticket's biggest problem is the P1's have aged along with the hosts and now they've aged out of the demographic. The Musers are all now pushing 60 and Sturm, Corby and Gen-X Dave are getting long in the tooth too.

Sadly I am one of them.
 
A morning show who’s namesake died more than 11 years ago.
So?

About the most popular tourist destinations in Washington, D.C., are the Washington and Lincoln monuments. They died well over 100 years ago.

It's not about the name; it is about the content.
 
12 minute stopsets, the unebelievable music, the afternoon show that no one likes, and dated marketing (mail outs?) - all have contributed to this one entity not accomplishing ANYthing.
12 minute stopsets are way too long, IMO. For listeners who are used to immediate content, they probably cannot tolerate a stop set of more than 5 minutes. JMO.
I think KRTH 101 has long stopsets at :15 and :45 past the hour, and those are about 6-7 minutes.
 
Quick observations:

• Eagle in 25th place. The Woody morning Show on for over a month, had zero affect (as I predicted) on the awful performance of "The Eagle". The promos for the morning show are awful. "Get a woody in the morning." - hello 1982. The station is playing KINGS OF LEON, IMAGINE DRAGONS, PANIC! AT THE DISCO, WEEZER, SUM 41 and other bands that are so unbelievably bewildering - throw in that awful afternoon show and the 12 minute stopsets and well, there's your answer as to why a 1.6. Are they gonna play format spin again in about 12 months? Might I suggest a rain sfx.

• KERA - shining bright at NUMBER ONE with NPR and PBS. lol.

• iHeart has ONE station in the top ten, and that's Mix 102.9 - which is now beating KISS FM. (Hell has frozen over.) Mix continues an upward trend.

• KSPF dropped almost 2 full points 12+. I know nothing about this station, so does anyone know what the major shift was?

Couldn’t have said it better myself about kegl lol, that was good, I got a good laugh out of it!
 
12 minute stopsets are way too long, IMO. For listeners who are used to immediate content, they probably cannot tolerate a stop set of more than 5 minutes.

It's not done for the listeners. It's done for the advertisers. If it was up to them, all you'd hear would be commercials.

Radio programmers are often asked how long commercial breaks should last, and they all say agree with you. But they don't make that decision.

People want radio to do a lot of things and play a lot of different music, but nobody ever volunteers to pay for it.
 
KERA Dallas that was not shocking to hear that an NPR News/talk affiliate took 1st place in August. We mentioned about the factors in the other threads like certain politicians wanting to "Defund NPR" and yes the famous example of former California residents and corporations moving their main offices to the major cities in Texas. When we talked about Public radio in another thread we showed data like KUT and KUHF the public radio affiliates in Austin and Houston having their radio ratings at the top five spots. That argument partially disproved that radio listeners in the major cities in Texas listen to talk shows that are aligned with Ted Cruz's politics.



 
At least the Eagle makes money
How do you know that it is profitable? The figures we have on revenue are gross sales figures, not P&L data which is usually not released on an individual station basis. And even the gross sales data, which comes from BIA usually, is an estimate and can be off by considerable amounts.
 
KERA Dallas that was not shocking to hear that an NPR News/talk affiliate took 1st place in August. We mentioned about the factors in the other threads like certain politicians wanting to "Defund NPR" and yes the famous example of former California residents and corporations moving their main offices to the major cities in Texas. When we talked about Public radio in another thread we showed data like KUT and KUHF the public radio affiliates in Austin and Houston having their radio ratings at the top five spots. That argument partially disproved that radio listeners in the major cities in Texas listen to talk shows that are aligned with Ted Cruz's politics.




I don't understand your post. I've read it multiple times.

Are you trying to create a political flame war? KUT has had great numbers for as long as I can remember. KERA and KUHF have been strong as well for years.

While I think the August numbers seem a little odd, KERA regularly beats WBAP, not only in AQH but also in cume. I think everyone knows Texas is a big place with lots of people and many diverse opinions (the same is true about California as well).

The link about Cruz isn't that recent but the success of NPR affiliates in major city's in Texas to attract very large audiences, substantially larger in some cases than equivalent commercial rivals, seems to mesh with Cruz's questioning of taxpayer funds flowing to CPB and ultimately NPR/affiliates.
 
The link about Cruz isn't that recent but the success of NPR affiliates in major city's in Texas to attract very large audiences, substantially larger in some cases than equivalent commercial rivals, seems to mesh with Cruz's questioning of taxpayer funds flowing to CPB and ultimately NPR/affiliates.

His question about the funding isn't because they're successful. Stations like KERA could probably survive without federal funding. But there are a lot of other stations in the system in poorer areas of Texas and poorer states that couldn't. That's what the federal funding is for.
 
I don't understand your post. I've read it multiple times.

Are you trying to create a political flame war? KUT has had great numbers for as long as I can remember. KERA and KUHF have been strong as well for years.

While I think the August numbers seem a little odd, KERA regularly beats WBAP, not only in AQH but also in cume. I think everyone knows Texas is a big place with lots of people and many diverse opinions (the same is true about California as well).

The link about Cruz isn't that recent but the success of NPR affiliates in major city's in Texas to attract very large audiences, substantially larger in some cases than equivalent commercial rivals, seems to mesh with Cruz's questioning of taxpayer funds flowing to CPB and ultimately NPR/affiliates.
I believe in some of Ted Cruz arguments in the past but that's not the case today. Change in median demographics is one of them that I had to consider.
 
I believe in some of Ted Cruz arguments in the past but that's not the case today. Change in median demographics is one of them that I had to consider.
Not sure what you meant:

"Demographics are statistics that describe populations and their characteristics. Demographic analysis is the study of a population-based on factors such as age, race, and sex."

So, to use "median" and "demographics" you'd have to say, "let's look at the demographics and see what the median age in the market is".

You can look at demographics and find percentages of the population by age, gender, ethnicity, education, area of residence, income and more. Or you can look at a specific age range and subdivide it on all those factors. But there are no "median demographics".
 
Not sure what you meant:

"Demographics are statistics that describe populations and their characteristics. Demographic analysis is the study of a population-based on factors such as age, race, and sex."

So, to use "median" and "demographics" you'd have to say, "let's look at the demographics and see what the median age in the market is".

You can look at demographics and find percentages of the population by age, gender, ethnicity, education, area of residence, income and more. Or you can look at a specific age range and subdivide it on all those factors. But there are no "median demographics".
All true thanks.
 
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