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CBS-FM Adjusting Playlist

C

coreynj2461

I love 80s music but only so much you can play before the format gets stale. Last two days they've played:
Nelly- Ride with me (Wow wasn't expecting that one)
Pink- Just like a pill
Nickelback- How you remind me
Matchbox 20- Unwell
2 Pac- Changes
Green day- When I come around
 
coreynj2461 said:
I love 80s music but only so much you can play before the format gets stale. Last two days they've played:
Nelly- Ride with me (Wow wasn't expecting that one)
Pink- Just like a pill
Nickelback- How you remind me
Matchbox 20- Unwell
2 Pac- Changes
Green day- When I come around
Click to expand...
They are not "experimenting".

Once or twice a year, station like that test... either on their own or as a "like kind" group.... and some songs go away, some are added and rotations are adjusted. Nothing new; we have been doing this for nearly 50 years through testing.
 
When reading the title of this thread, my first thought was did WCBS-FM return to playing currents? Something they haven't done in a long time.
 
coreynj2461 said:
I love 80s music but only so much you can play before the format gets stale. Last two days they've played:
Nelly- Ride with me (Wow wasn't expecting that one)
Click to expand...

For those who believe these stations play the same 20 songs over and over.
Then there's the other group who feel those songs are too new to be classics.

The Nelly song is interesting, because the video references the 70s movie Smokey & The Bandit, as well as Dukes of Hazard.
 
E-Cam said:
It's almost like it's trying to be Jack FM again but not. Anyways, we're in 2024, new music is like Sabrina Carpenter, Chappell Roan, Shaboozey, Teddy Swims and Benson Boone. Not Nickelback 🤣. We're just getting older.
Click to expand...
Sabrina is on a roll she got 4 songs on the pop airplay chart #2 #3 #14 #40 & "dont smile" off the album is great too.
 
DavidEduardo said:
They are not "experimenting".

Once or twice a year, station like that test... either on their own or as a "like kind" group.... and some songs go away, some are added and rotations are adjusted. Nothing new; we have been doing this for nearly 50 years through testing.
Click to expand...
Seems to be semantics. Experimenting/testing.
 
CTListener said:
Experimenting suggests that no research goes into playlist decisions, that the station's programming people just throw songs on the air and wait for reaction. But that's not how it's done at big-time radio. The songs don't get added until scientific testing is done -- off air.
Click to expand...

Especially in market #1.

If this were a small station in market #179, you could call it an "experiment". But it's not, and the OP erred in coming to that conclusion.
 
mets18 said:
Seems to be semantics. Experimenting/testing.
Click to expand...
"Experimenting" would be for a station that plays current songs to play a brand new release to see if it becomes a hit.

"Testing" means doing listener research to see how much they want to hear particular songs by playing a snippet of each song and getting a score.

And you can't see if "experimenting" works until you play it often enough and then test it.
 
CTListener said:
Experimenting suggests that no research goes into playlist decisions, that the station's programming people just throw songs on the air and wait for reaction. But that's not how it's done at big-time radio. The songs don't get added until scientific testing is done -- off air.
Click to expand...
You can not test a song until it has been played. General rule is that your P1 listeners should have heard it about 8 times to be able to test a song.

Testing brand new songs never works. Record labels tried all kinds of research on new, unplayed songs, and it never panned out.
 
DavidEduardo said:
"Experimenting" would be for a station that plays current songs to play a brand new release to see if it becomes a hit.

"Testing" means doing listener research to see how much they want to hear particular songs by playing a snippet of each song and getting a score.

And you can't see if "experimenting" works until you play it often enough and then test it.
Click to expand...
But with WCBS-FM, we're talking about a station that plays zero currents. Are gold titles ever thrown on the air before they're tested? Those P1 listeners have heard all the songs hundreds of times, at least, just not recently.
 
CTListener said:
But with WCBS-FM, we're talking about a station that plays zero currents. Are gold titles ever thrown on the air before they're tested? Those P1 listeners have heard all the songs hundreds of times, at least, just not recently.
Click to expand...
A gold-based station in a major market won't play anything that is not tested. In a smaller market, stations will look at playlists of stations in similar but larger markets and emulate them.

The key in testing is asking "how much would you like to hear that song today?" It is not about whether the song was a hit back then. It is about whether listeners would enjoy hearing it now.
 
coreynj2461 said:
I love 80s music but only so much you can play before the format gets stale. Last two days they've played:
Nelly- Ride with me (Wow wasn't expecting that one)
Pink- Just like a pill
Nickelback- How you remind me
Matchbox 20- Unwell
2 Pac- Changes
Green day- When I come around
Click to expand...
Where's the new?
 
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