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November 2024 Bay Area Radio PPM Ratings

Here are the November 2024 San Francisco Radio PPM Ratings:


And the November 2024 San Jose Radio PPM Ratings:


Any thoughts or observations?
 
KSFO with a 1.7 — all before the simulcast with 810. This is likely due to interest surrounding the election and even though there’s no local shows or even local news updates other than the occasional traffic reports.
 
KSFO with a 1.7 — all before the simulcast with 810. This is likely due to interest surrounding the election and even though there’s no local shows or even local news updates other than the occasional traffic reports.

If you add the KSFO stream numbers and the OTA numbers, it's a solid 2.0 share. Not too shabby.

KSFO and KQED both received a nice bump likely due to election ramp-up.
 
Why no KQED listing in the San Jose ratings???
As I understand it, KQED appears in the master ratings "book" for the San Francisco market, but since they don't pay some additional subscription fee (terminology might not be precisely accurate) for the additional exposure in the San Jose sub-market, they don't get listed in that "book". (Book in quotes because no one's publishing an actual book anymore, it's all on computer.) There are a few other stations not in the San Jose list, either because they too are non-commercial, or their signal doesn't reach that far south so what would be the point?
 
Looking at the listings again, I notice that none of the non-coms appear in the San Jose list. Not just 'QED but also KDFC (which is #4 in the SF list), or KCSM or KALW. Even a couple of the Alpha stations (KKIQ, KUIC) aren't in there.
 
As I understand it, KQED appears in the master ratings "book" for the San Francisco market, but since they don't pay some additional subscription fee (terminology might not be precisely accurate) for the additional exposure in the San Jose sub-market, they don't get listed in that "book". (Book in quotes because no one's publishing an actual book anymore, it's all on computer.) There are a few other stations not in the San Jose list, either because they too are non-commercial, or their signal doesn't reach that far south so what would be the point?
I thought non commercial stations were always included if they showed up in the PPM, and weren't required to subscribe. Maybe DavidE could clarify if out of market non comm's are exempt from being included.
 
I thought non commercial stations were always included if they showed up in the PPM, and weren't required to subscribe. Maybe DavidE could clarify if out of market non comm's are exempt from being included.
I don’t know in this case; in any event San José is fully part of the San Francisco market and subscribers to SF can break out the county in the PPM software.
 
Looking at the listings again, I notice that none of the non-coms appear in the San Jose list. Not just 'QED but also KDFC (which is #4 in the SF list), or KCSM or KALW. Even a couple of the Alpha stations (KKIQ, KUIC) aren't in there.

KALW showing up in the San Jose book would be about as useful as them for the Portland book. Not a chance in hell that signal makes it there.
 
KQED and KDFC are non-subscribers in San Jose. @DavidEduardo is of course right that they can get the local breakouts and perhaps that is why they do not appear. There is a commercial operator in New York that does the same not subscribing to the suburban embedded markets.
If I were at a non-com, I would not pay the extra money for embedded markets. The full market book is enough to give data to present to major donors and underwriters. The ability to zero in on individual counties or create zones in the full market book gives all the data needed for programming decisions and evaluations.
 
KALW makes it to Livermore pretty well. SJ is not much further.

I find this very hard to believe. I think you’d be lucky to get it in Castro Valley, much less anywhere farther east.
 
I find this very hard to believe. I think you’d be lucky to get it in Castro Valley, much less anywhere farther east.
KALW barely make it into Redwood City. Assuming KKUP is on the air, I can pull in KALW on exactly two radios in my house, and the antennas need to be oriented just right. Every other receiver (including the expensive ones) and it's hash.

True story: when I get into my car, in my garage, if the radio's tuned to 91.7, I'll lose it as I start backing up. KALW will disappear and the radio will capture one of Cap Radio's classical stations on 91.7, in the foothills east of Modesto. (Groveland/Sonora, in case you want to look it up too.) That's how weak KALW is, how much (or little) a 1900 watt signal from Twin Peaks is around here.
 
I thought non commercial stations were always included if they showed up in the PPM, and weren't required to subscribe.
Per Nielsen:

Noncommercial radio stations that are authorized users through the Radio Research Consortium and that meet minimum reporting standards will be displayed in PPM markets. Noncommercial radio stations will not be displayed in Diary markets. Please contact the Radio Research Consortium at (301) 774-6686 or [email protected] for information about authorized users.
 
I find this very hard to believe. I think you’d be lucky to get it in Castro Valley, much less anywhere farther east.

It probably helps that Livermore's elevation is 500 ft. I have rooftop antennae and very good tuners.

I get a good signal from KFJC, a weak station whose transmitter is south of Los Altos. Most nights I get good mono from the KDFC (KOSC) transmitter on Mt. St. Helena, even though it is largely blocked by Mt. Diablo.
 
The problem in SJ is that there is another non-com on 91.5, KKUP, licensed to Cupertino. You need a very selective receiver and a well-oriented antenna to pick up KALW's signal that far away when there's an adjacent much closer.
Don't dismiss the capability of today's radios. I used to live in the Bay Area and what you say was true. But I just had some work there last week and brought a newer Subaru. I got KKUP very clearly heading South on 101 near the airport. Lost it a bit around San Mateo due to HD interference from KCSM (weird - 2nd adjacent) but it came in solid otherwise. KALW was clean going across 237 in the South Bay also. They're still in mono so that certainly helped. But there was no 1st adjacent splatter at all on that radio.

You have to look for it, and realistically I don't think many people in San Jose will do what I did - not enough to trip a Nielsen meter. But it's there.

Dave B.
 
IHeart flipped 92.5 The Breeze to Christmas, but not 98.1..

To me that doesn't make sense, should at least go after KOIT

Maybe iHeart should flip 98.1 The Breeze to Christmas on Christmas Eve and Christmas Day. :)
 
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