• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Wither WEOL?

Yabadabado1 said:
One thing I noticed on the Cleveland Ind......ummm, Guardians broadcast on WTAM/WAKR is the ton of local business' advertising. So maybe WEOL has no sales people left to go out knocking on doors to get said local advertisers so they gave them up? I assume there's also some cost they may have to pay that may or may not be cheap to broadcast the Guardians games. I'm sure their pocketbook's a little lighter than, say, ihurtradio's. They may also be thinking "Hey, is anybody REALLY listening to us for the Tribe games?" when there's a couple of mega-wattage stations broadcasting the games covering a lot more area then they do.
Click to expand...
Erie PA is losing their Guardians affiliate as WRIE is one of the 20 or so stations Cumulus is pulling the plug on this weekend.
 
Yabadabado1 said:
But they're holding on to the frequencies, just taking them silent [STA]. I guess they're so afraid of someone else coming in and latching onto the frequencies and making them wildly successful so they don't get embarrassed that they couldn't do it.
Click to expand...
That's not how it works. If Cumulus takes 1260 silent, until and unless there's an FCC filing window for new AM stations, nobody can come in and apply for a new 1260. And really, who would at this point? Building a new four-tower AM from scratch is easily a million-dollar proposition in 2025, for a station that will be worth maybe $100k the moment you sign it on.

What Cumulus is doing is stemming its losses for now and waiting to see if someone will come along and offer anything at all for the silent licenses. They'll gladly sell if someone's willing to pay.
 
fybush said:
That's not how it works. If Cumulus takes 1260 silent, until and unless there's an FCC filing window for new AM stations, nobody can come in and apply for a new 1260. And really, who would at this point? Building a new four-tower AM from scratch is easily a million-dollar proposition in 2025, for a station that will be worth maybe $100k the moment you sign it on.

What Cumulus is doing is stemming its losses for now and waiting to see if someone will come along and offer anything at all for the silent licenses. They'll gladly sell if someone's willing to pay.
Click to expand...
If this 1260 goes completely under, and the license is turned in, or otherwise leaves the air for good, could AM1260 "The Rock" in Cleveland possibly see some growth in coverage?
 
johnbasalla said:
If this 1260 goes completely under, and the license is turned in, or otherwise leaves the air for good, could AM1260 "The Rock" in Cleveland possibly see some growth in coverage?
Click to expand...
1260 is an extremely crowded channel and there's 1250s in Pittsburgh and Fort Wayne and 1270 in Detroit to contend with. I can't imagine a nonprofit-driven station would want to sink money into something that at best would throw a marginal lob into Ashtabula.
 
fybush said:
That's not how it works. If Cumulus takes 1260 silent, until and unless there's an FCC filing window for new AM stations, nobody can come in and apply for a new 1260. And really, who would at this point? Building a new four-tower AM from scratch is easily a million-dollar proposition in 2025, for a station that will be worth maybe $100k the moment you sign it on.

What Cumulus is doing is stemming its losses for now and waiting to see if someone will come along and offer anything at all for the silent licenses. They'll gladly sell if someone's willing to pay.
Click to expand...
Yes, aware of how it works. I was just throwing that out there as a "poke in the eye" so to speak for Cumulus. I was thinking along the same lines....there be no way in hell anybody that's not nuts in the head would buy/rebuild/etc. any AM station if a frequency opened up......well, maybe some religious group might because it's not actually THEIR money they're using. They'd keep going back to the well till eventually all the "followers" would say that's "it's time to stop throwing money at this nightmare because I can't afford this anymore"
 
Bringing it back to WEOL, if a large conglomerate can't make an AM station work, how are local ownership interests going to? And WEOL is co-owned with the Chronicle-Telegram and Medina Gazette, neither of which are the exact picture of health, either.

I really wonder at this point if their Vacationland stations—WKFM, WLKR (with a full-time translator) and WLKR-FM—are practically subsidizing everything else for the Hudnutt family.

As for the Guardians, WOBL seems to have been pretty active in selling advertising to cover the cost, even if the rates aren't terribly high. Often when tuning into WEOL during Guardians games they would have Fox Sports Radio spotload backfill or PSAs (particularly the unlistenable OHSAA PSAs that run 3–4 times an hour all day long).
 
NE Ohio RF Monitor said:
Anyone else notice WEOL dropped the Guardians and WOBL picked them up?
Click to expand...
WOBL has made mention of the Guardians games on billboards and their website/social media pages. This should be a boost to the station, while a blow to WEOL.

I wouldn't be surprised if other teams end up leaving WEOL for WOBL or WDLW.
 
Does any station broadcast Guardians games in Spanish? I know the Cavs had games broadcast in Spanish on LaMega at one time.
 
MediaLover said:
WOBL has made mention of the Guardians games on billboards and their website/social media pages. This should be a boost to the station, while a blow to WEOL.
Click to expand...
Counterpoint: both WMMS and WTAM boom into Lorain County with ease. WEOL was basically superfluous for the Guards.
MediaLover said:
I wouldn't be surprised if other teams end up leaving WEOL for WOBL or WDLW.
Click to expand...
Who knows. Tim Alcorn was at WEOL forever. They also have had better success selling ads for the Ohio State games.
 
Last edited:
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom