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NBCUniversal Sports Cable Net

T

TheBigA

As NBCUniversal prepares to spin off its cable nets, there are rumors that the company is thinking about starting a sports cable network (again.) They shut down the NBC Sports Channel in 2021. But now they have the NBA, so they're looking for spillover. An intermediary spot between the broadcast net and Peacock.

barrettmedia.com

NBCUniversal Reportedly Considering Launching Sports Cable Network

"Sources familiar with the matter say the channel would be offered to cable and satellite providers as part of more narrowly targeted specialty bundles, rather than traditional broad-based cable packages"
barrettmedia.com barrettmedia.com

This new network would stay with the parent company, and wouldn't be spun off to Versant.
 
Must be a few NBCSN mic flags remaining in the building in Stamford. ...

Supposedly, this won't be a basic-cable net, but one on a pay tier so as not to take viewers from Peacock proper.
 
TheBigA said:
They might even bring back the sports radio network. If they could find a distributor
radioinsight.com

Westwood One To Cease Distribution Of NBC Sports Radio

Westwood One has notified affiliates that it will discontinue distribution of the NBC Sports Radio network at the end of
radioinsight.com radioinsight.com
McDonalds brought back the snack wrap
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I don't think I've ever seen a national sports radio network compared to a McDonald's menu item before.
 
Don CT said:
They still have USA for a while longer. Is this the league pushing for this or NBC. Peacock won’t grow with the cable network back.
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Either that or Peacock will have to drop sports and focus on movies and series along with concert specials and other miscellaneous non-sports attractions. NBC/U has been trying to generate buzz about Peacock for years now with little success. Its limited/duplicated sports menu hasn't helped. I subscribed mainly for the Premier League, the Olympics, the French Open (tennis) and the Sunday afternoon MLB games. MLB and tennis are no longer on Peacock at all, and now I need to weigh whether the two remaining properties are worth enough for me to keep paying for the service. I'm leaning no now, and having little interest in the NBA until the playoffs start, more basketball games on Peacock don't make me any more likely to stick around.
 
Don CT said:
They still have USA for a while longer. Is this the league pushing for this or NBC. Peacock won’t grow with the cable network back.
Click to expand...
i wouldn't be surprise if NBCUniversal cancels plans to spin USA Network off and just instead spin the rest of the cable networks without USA off and keep USA and rebrand it to Peacock Sports Net or NBCSN (2.0) and have all the sports that can't be on Peacock there as well as NBC Sports spillover (especially when NASCAR races that air on NBC take too long to finish either due to rain delays or a prolonged red flag for track cleanup or safe barrier/catchfence repairs, they are forced to move it elsewhere when it bleeds into another NBC Sports event or NBC regular scheduled primetime programming) and maintain NBCUniversal's relationship with WWE for Friday Night SmackDown on USA, Saturday Night's Main Event on NBC (which was revived last winter as part of the new 2024-2029 TV rights deal) and the WWE Premium Live Events or PLEs for short (FKA WWE PPVs) and other WWE Content (unless they lose the rights at the end of the year to Netflix which already has the rights to WWE Raw beginning back in January as well as international rights to all WWE content including SmackDown, NXT and the PLEs, but not SNME as that's a YouTube exclusive event overseas as it seems Netflix never got asked about that in negotiations)
 
I am guessing they are thinking about bringing back NBCSN as they could get more viewers for the NBA Monday night games on cable and Peacock. Compared to just having the games just on Peacock, then they can charge more for adds that run during the games. Plus, they could put the Olympic sports on there as well that were jjust on Peacock.
 
Will_H_69_9 said:
i wouldn't be surprise if NBCUniversal cancels plans to spin USA Network off and just instead spin the rest of the cable networks without USA off and keep USA and rebrand it to Peacock Sports Net or NBCSN (2.0) and have all the sports that can't be on Peacock there as well as NBC Sports spillover (especially when NASCAR races that air on NBC take too long to finish either due to rain delays or a prolonged red flag for track cleanup or safe barrier/catchfence repairs, they are forced to move it elsewhere when it bleeds into another NBC Sports event or NBC regular scheduled primetime programming) and maintain NBCUniversal's relationship with WWE for Friday Night SmackDown on USA, Saturday Night's Main Event on NBC (which was revived last winter as part of the new 2024-2029 TV rights deal) and the WWE Premium Live Events or PLEs for short (FKA WWE PPVs) and other WWE Content (unless they lose the rights at the end of the year to Netflix which already has the rights to WWE Raw beginning back in January as well as international rights to all WWE content including SmackDown, NXT and the PLEs, but not SNME as that's a YouTube exclusive event overseas as it seems Netflix never got asked about that in negotiations)
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The deal's already been done.
 
The idea of NBCSN II is to capture that sliver of audience that wants to see the NBA but isn't going to sign up for Peacock. The question is how much other Peacock sports content is would put on the channel (and how much it contractually can do). This may not even be a 24/7 channel.
 


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