We've had a lot of discussions about the electricity costs, and it's not as prohibitive as you think.
Also it's really unfair to other operators. AM owners knew what they were buying. They should have bought FM stations if that's what they wanted. This is basically the government giving these owners a free FM license because they happened to own an AM. Like buying a house in a ghetto, and the government giving me a house in a better neighborhood. They didn't pay for these licenses, it was a form of welfare. They took these translators knowing what the deal was. They promised to continue to operate the AM and provide the full service those stations were licenses to provide. This provides a form of windfall profit.
The FCC has no benefit here. They lose AMs at a time when the congress is trying to justify AM in every car. Licensing of translators is different, the requirements are different, and the benefits to the government are less. Plus the service area to the community is much smaller. I can see why some owners might like this, but I don't see it in the public interest. The stated purpose was AM revitalization, not AM shutdown.