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Future of Sirius

K

kp2780

There are lots of doom and gloom predictions about the future of Sirius given that commercial free music is now so readily available via competitors that offer more personalization than the experience of listening to a radio station.

What steps could Sirius take to not become obsolete?
 
kp2780 said:
There are lots of doom and gloom predictions about the future of Sirius given that commercial free music is now so readily available via competitors that offer more personalization than the experience of listening to a radio station.

What steps could Sirius take to not become obsolete?
Click to expand...
By adding a number of new channels that focus on a single music artist is one way of personalizing the listening experience.

And they are doing that now!
 
KilowattKat said:
By adding a number of new channels that focus on a single music artist is one way of personalizing the listening experience.
Click to expand...

Those are already the worst channels on SXM, bought and paid for by the record labels while eating up precious bandwidth that makes the actual radio format channels sound like crap. It's also not personalized at all, it's just a bunch of tracks loaded into a big playlist with little to no ability to skip, save favorites or customize it to your liking at all.

If you want to listen to Bruce Springsteen or whatever all day, Spotify, Apple, Amazon, etc, can do a much better job of helping you truly personalize that than SXM could ever dream of.
 
I think adding some more channels - both music and talk - that can create a niche or two. When XM started, there was a channel called "On The Rocks" - it was a very unusual channel, but it only last a few years on the birds. Bring that back to online. Add more talk shows to online or the birds. Stop ripping people off with these rates and making you call in to get "a deal." I can't do that with iHeart or Amazon Unlmited. Just set a price for different levels of service and let people decide for themselves. It has to compete the these other services.
 
LDronglien said:
I think adding some more channels - both music and talk - that can create a niche or two. When XM started, there was a channel called "On The Rocks" - it was a very unusual channel, but it only last a few years on the birds. Bring that back to online. Add more talk shows to online or the birds. Stop ripping people off with these rates and making you call in to get "a deal." I can't do that with iHeart or Amazon Unlmited. Just set a price for different levels of service and let people decide for themselves. It has to compete the these other services.
Click to expand...
They now have a free access level. It has a limited number of channels with ads...but, hey it's FREE.
 
KilowattKat said:
By adding a number of new channels that focus on a single music artist is one way of personalizing the listening experience.

And they are doing that now!
Click to expand...
Life With John Mayer is actually an excellent channel and I'm not even a big John Mayer fan, but some of the single artist channels are meh.
 
Joe Rogan gets the 20 something males. Do women listen. How long will his appeal last. Eventually a new hot voice will take over his thunder.
 


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