96.1 Midland-Odessa flipping

[radioislife2020]

Saw a post a minute ago that Country 96.1 in Midland is going to be flipping.. Anyone know to what?

 

[lanceventa]

Haven't seen any domains for the station yet. But a sweeper on the station just said "Something Hot is coming to 96.1 tomorrow"

 

[radioislife2020]

Well the sales manager posted on this FB that the flip is happening tomorrow

 

[Falcons432]

Back to hip hop i guess again . When they did as wild 96.1 they were ratings killers so I guess the company is going back to beat b93's numbers

 

[dm2024]

Odessa/ Midland
Good times! I worked for KQLM and we had such a good team. In like 2003-2005 we had a 12 share general market, the next station was wild 96.1and they had like a 6 share . 107.9 regional Mexican dominated the market! Probably the market that I learned the most from.

 

[Falcons432]

I think 96.1 going back to HIP HOP WILL SEE

 

[dm2024]

Yup that’s what it sounds like .

 

[Falcons432]

Yup that’s what it sounds like .

Wonder who the djs will be . I assume they will be jockless for a bit.

 

[Falcons432]

Nope it was just rebrand as Hot Country 96.1..

 

[Falcons432]