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KROQ article in Variety

M

MarkW

This is an outstanding read! Plenty of candor regarding what works well and how / why the station screwed things up royally in 2020-2021-2022.

Weatherly likened that era to "watching the station burn to the ground."

Ouch!

Evidently, like me, he was no fan of his predecessor's work!

variety.com

How KROQ Became World Famous Again: Two Kevins, a Return to Rock and a Lot of Patience for Its New Morning Show

Once left for dead, KROQ's ratings are up as Kevin Ryder and PD Kevin Weatherly return, and the Klein/Ally morning show sees huge growth.
variety.com variety.com
 
It confirms what I've been saying about the music

And in recent years there’s been fewer breakthroughs in rock music because of fragmentation. “It’s just harder and harder for songs to get consensus on newer music,” he says. “Which is why at festivals, there’s so much done around nostalgia. Younger people are discovering these older songs, and so I think we benefit from that.”
Click to expand...
 
TheBigA said:
It confirms what I've been saying about the music.

And in recent years there’s been fewer breakthroughs in rock music because of fragmentation. “It’s just harder and harder for songs to get consensus on newer music,” he says. “Which is why at festivals, there’s so much done around nostalgia. Younger people are discovering these older songs, and so I think we benefit from that.”
Click to expand...
This analysis smells like Teen Spirit to me.
 
MarkW said:
This is an outstanding read! Plenty of candor regarding what works well and how / why the station screwed things up royally in 2020-2021-2022.

Weatherly likened that era to "watching the station burn to the ground."

Ouch!

Evidently, like me, he was no fan of his predecessor's work!

variety.com

How KROQ Became World Famous Again: Two Kevins, a Return to Rock and a Lot of Patience for Its New Morning Show

Once left for dead, KROQ's ratings are up as Kevin Ryder and PD Kevin Weatherly return, and the Klein/Ally morning show sees huge growth.
variety.com variety.com
Click to expand...
I remember in his last days on Alt 96.5 in Kansas City (who also did the TikTok pop around 2020) the host Lazlo said at a party he begged upper management that he change stations, saying he hated having to spin Yung Gravy and that it finally came true when they moved him to The Rock when Alt went under.
 
tall_guy1 said:
I remember in his last days on Alt 96.5 in Kansas City (who also did the TikTok pop around 2020) the host Lazlo said at a party he begged upper management that he change stations, saying he hated having to spin Yung Gravy and that it finally came true when they moved him to The Rock when Alt went under.
Click to expand...
For awhile Audacy was using some KROQ DJs on Alt 96.5. the first time I turned Alt on and heard Megan Holiday I couldn't believe it.
 


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