December Houston numbers

[Mediafrog+]

December numbers: Houston/Galveston

Sunny with a sweet 16.

Mix almost to the fives.

KRBE drops, did that audience go to Mix?

The Spot shrinks to the lower threes. Can you say SportsRadio 95.7?

La Ley still the Spanish language leader.

The Beat and The Box tied in the mid twos.

Que Buena now in the mid ones. Collapse.

Classical on an HD-2 getting a 0.8 ?!?

 

[Mrtejano]

I hope KESS is just temporarily only play music at the moment. And that they plan to put some better programming if they’re trying to get better ratings. Just playing music and no programming gets boring and makes me want to play my own music.

 

[Deleted member 108832]

What's it going to take for Telewhatever to retool 102.9? Fall below the 50kW KHVU? 102.9, once upon a time, was the perennial market leader. Boy, how those days are rapidly shrinking in the rearview mirror.

Speaking of Spanish speaking stations swirling the bottom, KLOL's 6+ looks like it did in the final months of Ozzy and Nickelback on repeat, 21 years ago. Egads!

A 5 share combined for 97.9 and 93.7? Speaking of what the hell happened, here's looking at you, Box. 93.7 isn't what I would call all that good, so has The Box really gotten that bad?

What's that 0.3 representing for Keeping Galveston Beaches Clean, 🐸? Isn't it simulcast with KSEV for the time being? No show for 700, but 1540 on the island pulled a near half share? I don't buy it.

 

[Identnut]

What's it going to take for Telewhatever to retool 102.9? Fall below the 50kW KHVU? 102.9, once upon a time, was the perennial market leader. Boy, how those days are rapidly shrinking in the rearview mirror.

Nationwide effects. Their scope is national, not local. Their shows have to be flagging all over the country for them to change things, and they're not going to do changes for the sake of one market.

 

[Deleted member 108832]

Nationwide effects. Their scope is national, not local.

If a C0, in market #5, with full market coverage of the area, is pulling up gimp to two MediaCo rimshots and a signal with barely 3/4 the population coverage of 102.9, doesn't generate anger within the halls and garner an immediate response from them, then that says way more about Univision as a company, since the merger, than I reckon you meant to divulge.

Their shows have to be flagging all over the country for them to change things, and they're not going to do changes for the sake of one market.

Partner, if that's the current corporate position of TeleUnivision, then for goodness sakes, y'all get out of radio broadcasting. I never thought I'd live to see the day that an operator thumbed a nose at the continuous failings of a facility that is this good, in a measured market this big, with a potential listener base that strong in numbers.

Mind blowing, I'll tell you what. Big city radio sure ain't what it used to be.

 

[Mediafrog+]

What's it going to take for Telewhatever to retool 102.9? Fall below the 50kW KHVU? 102.9, once upon a time, was the perennial market leader. Boy, how those days are rapidly shrinking in the rearview mirror.

La Ley is mopping the floor with the other Regional Mexican stations in the market. I would love to see a detailed analysis as to what they are doing musically and why listeners have landed on 92.1.

Speaking of Spanish speaking stations swirling the bottom, KLOL's 6+ looks like it did in the final months of Ozzy and Nickelback on repeat, 21 years ago. Egads!

Maybe I should have suggested SportsRadio 101.1.

A 5 share combined for 97.9 and 93.7? Speaking of what the hell happened, here's looking at you, Box. 93.7 isn't what I would call all that good, so has The Box really gotten that bad?

No longer room for two such stations in the market? Time for something fresh?

What's that 0.3 representing for Keeping Galveston Beaches Clean, 🐸? Isn't it simulcast with KSEV for the time being? No show for 700, but 1540 on the island pulled a near half share? I don't buy it.

I don’t think that number is actually for KGBC, but rather Power 99.5 using PPM encoding for KGBC. Saw the same thing last month along with a claim for KJOZ by La Mejor 104.5.

Yes, KSEV and KGBC are currently a simulcast.

 

[Mark Roberts]

Mind blowing, I'll tell you what. Big city radio sure ain't what it used to be.

Among other things, I don't comment much on Houston radio even though I once was at one of the foremost stations in the city because my background with it is more than forty years old...the turnover in programming and station lineups since then make it an almost entirely foreign market to me. Other markets have had turnover, of course, but Houston's turnover is particularly striking. But that's Houston, a city that's constantly reinventing itself (although the house I had in the Montrose is still there, in pretty much the same form it always had). Not surprising that Houston radio would be the same way.

 

[Mrtejano]

La Ley is mopping the floor with the other Regional Mexican stations in the market. I would love to see a detailed analysis as to what they are doing musically and why listeners have landed on 92.1.

Like I said on another post, Raul Brindis has lots of followers. And him telling stories about how he was let go unfairly has helped him gain more listeners because we have gotten brainwashed by him. Heck even my stepmom who doesn’t listen to radio started listening to LA LEY because “that was so unfair how they let him go”.

Many like her feel like Televisaunivision also fired them 😂.

I have heard many times in Spanish,

(We’re not listed anymore to La Que Buena anymore)

 

[Deleted member 108832]

Like I said on another post, Raul Brindis has lots of followers. And him telling stories about how he was let go unfairly has helped him gain more listeners because we have gotten brainwashed by him.

So, what you're saying, as a direct consumer of Raul Brindis, is that this initial spike in his numbers, and of KROI's in general, is all in direct correlation to him, basically, conducting his own personal novela por la mañana and dragging his ex-employer (of over 2 decades, right?) through the muck?

That's the big draw?

Heck even my stepmom who doesn’t listen to radio started listening to LA LEY because “that was so unfair how they let him go”.

She understands he's still rich, right?

Many like her feel like Televisaunivision also fired them 😂.

They would've met each of their inevitable fates in a future round of job cuts, anyway. It's the corporate American way.

I have heard many times in Spanish,

(We’re not listed anymore to La Que Buena anymore)

They were true to their word, Señor Tejano. KLTN is at a share and a half in the public numbers.

 

[Mrtejano]

So, what you're saying, as a direct consumer of Raul Brindis, is that this initial spike in his numbers, and of KROI's in general, is all in direct correlation to him, basically, conducting his own personal novela por la mañana and dragging his ex-employer (of over 2 decades, right?) through the muck?

That's the big draw?
Yes that’s exactly what I’m saying. The music on the station is no better than La Raza, KLTN, La Mejor, Estéreo Latino, Sol Radio. Heck, La Ley sounds just like La Raza with them having El Cheque Gonzales on the afternoons.

She understands he's still rich, right?

Older Generations don’t care, they just go by what they see on social media. Heck she still believes we are all dying today cause something bad is going to happen worldwide. Just like we were all supposed to die due to that gas that was going to come from the sky. And also the aliens coming on that space craft. 😂

They would've met each of their inevitable fates in a future round of job cuts, anyway. It's the corporate American way.

They were true to their word, Señor Tejano. KLTN is at a share and a half in the public numbers.

Just like they had left to KQQK until Raul was back on air. If yall can’t accept it seeing the recent ratings then idk what else to say.

 

[radioislife2020]

The one guy that said a year ago that LA LEY would be on top <----

 

[radiofan2023]

Older Generations don’t care, they just go by what they see on social media. Heck she still believes we are all dying today cause something bad is going to happen worldwide. Just like we were all supposed to die due to that gas that was going to come from the sky. And also the aliens coming on that space craft. 😂

Just like they had left to KQQK until Raul was back on air. If yall can’t accept it seeing the recent ratings then idk what else to say.

Wow, when are the space aliens coming and will they be listening to Raul too? But seriously, congrats to Raul.

 

[Mrtejano]

Wow, when are the space aliens coming and will they be listening to Raul too? But seriously, congrats to Raul.

😂 forgot to mention the aliens and all that gas was supposed to happen October 31, 2025.

😂 maybe the aliens heard about the gas and returned. Haha Happy New Years everyone, hope this year brings everyone happiness and hope lots of exciting things happen in Radio this year.

 

[radiofan2023]

😂 forgot to mention the aliens and all that gas was supposed to happen October 31, 2025.

😂 maybe the aliens heard about the gas and returned. Haha Happy New Years everyone, hope this year brings everyone happiness and hope lots of exciting things happen in Radio this year.

Happy New Year!

 

[Mediafrog+]

The one guy that said a year ago that LA LEY would be on top <----

With every Spanish language format currently on its heels except for La Ley, the wild thought has crossed my mind: What if Audacy made a change on 101.1 and launched a full blown, full Missouri City signaled Regional Mexican format to go after everyone else? Might ultimately kill the rimshots (93.3, 98.5, 107.9) and send them to religious formats, leaving the market to a battle of 92.1 and 101.1 for RM supremacy. Would also help 104.9 get back on its feet without direct competition and refocus 102.9 and 106.5.

Yes, a “kick them while they’re down” battle plan. Might be brutal, but would also clean out and consolidate a rather oversaturated Spanish language market and leave us with stronger, more focused options.

Yeah, I know, not gonna happen. But fun to think about.

 

[Ryan Williams]

With every Spanish language format currently on its heels except for La Ley, the wild thought has crossed my mind: What if Audacy made a change on 101.1 and launched a full blown, full Missouri City signaled Regional Mexican format to go after everyone else? Might ultimately kill the rimshots (93.3, 98.5, 107.9) and send them to religious formats, leaving the market to a battle of 92.1 and 101.1 for RM supremacy. Would also help 104.9 get back on its feet without direct competition and refocus 102.9 and 106.5.

Yes, a “kick them while they’re down” battle plan. Might be brutal, but would also clean out and consolidate a rather oversaturated Spanish language market and leave us with stronger, more focused options.

Yeah, I know, not gonna happen. But fun to think about.

You have a great and vivid imagination!

 

[FairbanksTX]

How are KLVH and KHJK so far behind in the ratings compared to KSBJ? Do listeners not like national radio formats, or are the local traffic and weather reports really keeping KSBJ on top. Or has K-love not done enough advertising to get people to their station, most likely listeners are upset about the loss of country legends 97.1. I remember someone on the Houston board say that K-Love Inc./Educational Media Foundation aren't going to leave Houston, but does anyone think that EMF is happy with a 0.6? Just a curious listener question.

 

[Deleted member 108832]

How are KLVH and KHJK so far behind in the ratings compared to KSBJ? Do listeners not like national radio formats, or are the local traffic and weather reports really keeping KSBJ on top. Or has K-love not done enough advertising to get people to their station, most likely listeners are upset about the loss of country legends 97.1. I remember someone on the Houston board say that K-Love Inc./Educational Media Foundation aren't going to leave Houston, but does anyone think that EMF is happy with a 0.6? Just a curious listener question.

I would imagine the long-standing relationships that KSBJ have forged throughout the area provides a significant amount of reasoning behind it. KSBJ has been at it for over 40 years.

The average Houston Christian listener has a direct connection to KSBJ. They are everywhere. Their billboards are everywhere. Everybody that drives down an interstate in SE Texas knows that "God Listens!"...to KSBJ.

I mean, if God's listening to KSBJ, why WOULD your average Houston listener, with the Bible on his or her dashboard, not make the choice to consume the same thing?

 

[Ryan Williams]

I mean, if God's listening to KSBJ, why WOULD your average Houston listener, with the Bible on his or her dashboard, not make the choice to consume the same thing?

The once clever and long-running "God listens." billboards are perhaps a bit played out at this point (a la "Eat Mor Chikin").... but they do have a double meaning. I don't think "to KSBJ" is their primary meaning though, rather evangelization and the concept that God hears you and knows what is happening in your life... that's the general and primary idea.

 

[Mediafrog+]

How are KLVH and KHJK so far behind in the ratings compared to KSBJ?

Both KLVH and KHJK are rimshot signals. KSBJ is a C1 but is more centrally located with adequate coverage. I am sure that all three stations would love to have a Missouri City stick, but that’s not happening anytime soon.

Would love to see a breakout of listeners in Montgomery, Walker, Liberty and Polk counties. I suspect KLVH does much better there, where the signal is solid and equal to or better than KSBJ.

The problem with K-Love is that is is pretty much a musical clone of KSBJ. There is little reason for listeners to make a switch.

Do listeners not like national radio formats, or are the local traffic and weather reports really keeping KSBJ on top.

44 years of market heritage keep KSBJ on top.

Or has K-love not done enough advertising to get people to their station

I see billboards for K-Love in Montgomery County, but I’m surprised they haven’t made more of an awareness push.

most likely listeners are upset about the loss of country legends 97.1.

Non-factor as far as K-Love listenership goes. The County Legends audience would have been upset, but the station was a revenue dog that only existed as an advertising throw-in with 93Q.

I remember someone on the Houston board say that K-Love Inc./Educational Media Foundation aren't going to leave Houston, but does anyone think that EMF is happy with a 0.6? Just a curious listener question.

Depends on how much money is being raised in SE Texas, which is the real ratings metric for K-Love and Air1.

Still wondering if Hope Media Group might be searching for a full Houston signal for its recently acquired Worship 24/7 format. If one or more of the eastern rimshots goes on the market HPM will likely have interest.