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1110 New Format

kevtronics said:
Right now the profit is zero, since the music/announcements loop is commercial-free.
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HMMMM, interesting point, but as has been said up here before, it's only costing them like $100/day to run the transmitter. I can't wait to see what this new format will be, but reckon we'll have to, wait, that is.
 
I bet someone figured that 1110 in the hands of somebody else would or could cost them more than $36,000 in lost revenue. If they simply turned in the license the commission would auction it and unlike St. Louis someone might grab it and run conservative talk which would take a bite of WBT.
 
I can't believe nobody figured out what WBT-AM 1110 is up too.

I think I know???

Soon - they are going to air a 1940's MUSIC FORMAT, what some 30's & 50's mixed in . . . they will have live announcers, board ops, turntables, etc., they will remove the remote control at the transmitter and hire transmitter people to keep an eye on things, and they will take readings too!
Commercials will be on disc, no cart machines.
They will have a live studio orchestra on Saturdays & Sundays (all day and into the night) . . . the orchestra will also be there Friday nights, oh they will also have "ballroom dancing".
These live band performances will be aired on THE BIG 1110!!!

They will purchase four 1940's restored cars, that will be a part of the BT PRIZE PATROL.

They are going to center it around a Broadcast Museum at the studio, and a Transmitter Museum, naturally at the transmitter. . .. they are looking to install a "made just for them" --- a new tube 50kw tube transmitter, with a tube back-up transmitter.
Only one thing different, it will be tubes but pretty efficient!

I couldn't wait till 4/1, sorry! I'm thinking on 4/1 they will still be playing the music loop they are playing now!!!!!!
 
alok said:
I can't believe nobody figured out what WBT-AM 1110 is up too.

I think I know???

Soon - they are going to air a 1940's MUSIC FORMAT, what some 30's & 50's mixed in . . . they will have live announcers, board ops, turntables, etc., they will remove the remote control at the transmitter and hire transmitter people to keep an eye on things, and they will take readings too!
Commercials will be on disc, no cart machines.
They will have a live studio orchestra on Saturdays & Sundays (all day and into the night) . . . the orchestra will also be there Friday nights, oh they will also have "ballroom dancing".
These live band performances will be aired on THE BIG 1110!!!

They will purchase four 1940's restored cars, that will be a part of the BT PRIZE PATROL.

They are going to center it around a Broadcast Museum at the studio, and a Transmitter Museum, naturally at the transmitter. . .. they are looking to install a "made just for them" --- a new tube 50kw tube transmitter, with a tube back-up transmitter.
Only one thing different, it will be tubes but pretty efficient!

I couldn't wait till 4/1, sorry! I'm thinking on 4/1 they will still be playing the music loop they are playing now!!!!!!
Click to expand...


I'm not one to chime in on April 1 pranks, but just this once. Oh, don't forget, the Country shows will be back, with The Carter Family, The Monroe Brothers, J.E. Mainer, ete and don't forget The Briarhoppers! Vocaroo | Online voice recorder
 
I tuned in to WBT 107.9 FM tonight to hear Our American Stories and got nothing but dead air. This is the third time in about a month that I’ve heard extended periods of silence overnight. And when it’s not silence, the top-of-the-hour ID is cutting off the last commercial of the hour—every hour. The lights are on, but nobody’s home.
 
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caudleweather said:
I tuned in to WBT 107.9 FM tonight to hear Our American Stories and got nothing but dead air. This is the third time in about a month that I’ve heard extended periods of silence overnight. And when it’s not silence, the top-of-the-hour ID is cutting off the last commercial of the hour—every hour. The lights are on, but nobody’s
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Dead air from 12:35 AM until 2:44 AM.
 
amos1001 said:
and longer, 3:00 am and still going. Ads play as if whatever program is supposed to be on is running but not up on the board.
no station id, either.
but 1110 is still buzzing right along. Belmont, Ballentine, Lake Norman, Lake Wylie.
Truly professional up in here.
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So the ads were playing, but no other programming? I thought maybe they were off the air for maintenance or some other technical reasons, but sounds like there is no issue with the actual signal. Just a programming problem originating from the computerized automated system, if I understand you correctly. Sounds like Engineering needs to better monitor their overnight operations.
 
caudleweather said:
I tuned in to WBT 107.9 FM tonight to hear Our American Stories and got nothing but dead air. This is the third time in about a month that I’ve heard extended periods of silence overnight. And when it’s not silence, the top-of-the-hour ID is cutting off the last commercial of the hour—every hour. The lights are on, but nobody’s home.
Click to expand...
I wanted to follow up on my earlier posts regarding the overnight automation issues and the status of 1110 AM.

This morning I called the station about last night’s overnight problems. Mike Schaefer, Program Director of WBT, personally returned my call. He was professional, thoughtful, and engaged. He explained there was maintenance work involved and said plainly, “I can’t fix what I don’t know about.” He indicated they will work to address the overnight automation reliability issues.

One comment he made stood out: even one overnight listener deserves a flawless presentation.

Those of us who’ve programmed or engineered stations understand that overnights often aren’t staffed and issues don’t always surface unless someone flags them. That said, dead air is dead air — especially on a heritage news/talk brand. Reliability matters. I suggested that when maintenance is planned, a proactive social media note might help manage perception. He seemed receptive.

Regarding 1110 AM, he stated clearly:

• 1110 is not going off the air.
• It is not being sold.
• A new format is in development.
• Work is happening behind the scenes.

He wasn’t at liberty to discuss specifics or the reasoning behind not continuing the simulcast, which is understandable during development.

I’ve been critical of how the transition has appeared publicly — particularly the extended redirect loop and lack of visible communication. That perspective hasn’t changed. When you’re dealing with a 103-year signal, perception and messaging matter.

But leadership engagement also matters. A Program Director returning a call from someone who has been publicly critical speaks to professionalism.

If they’re building something intentional for 1110 rather than rushing a placeholder flip, that’s preferable to a quick band-aid format.

I’ll keep listening. And if something breaks overnight again, I’ll call again.
 
caudleweather said:
Regarding 1110 AM, he stated clearly:

• 1110 is not going off the air.
• It is not being sold.
• A new format is in development.
• Work is happening behind the scenes.
Click to expand...

Just guessing, I would say that their original plan fell through with, and they're having to come up with a Plan B.
 


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