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Reno/Carson City 101.3 Biggest Little Radio

That’s what they call themselves. I’ve known about this signal before but awhile back I think it was some local Christian rock type station, I seem to vaguely remember so I didn’t pay it much attention.

I dialed it up today and im impressed. Seems like there’s a good load of business advertising on the station. The owner does PM drive. The station over all sounds bigger than the market it’s in.

It’s sounds like a big of ac gold/hot ac/altish/rockish.

It sounds unique, I dig it
 
Used to be "Renegade Radio" which was a Christian rock/alt station.

THATS right. Paulie Walker's memory isnt usually too far from the truth.. it can be fuzzy sometimes but usually at least on 3rd base.
 
Thanks for telling us about this station Paul, I’m listening now:

It's not often a station really IMPRESSES me. Like, there are a ton of stations doing good, they sound good (the two I work for dont count) but I ran across this station today and I love it.


101.3 My biggest Little Radio has a real good vibe and energy on air.. and that's important. That's a part of the secret sauce to success that's hard to define, describe or teach.

Its AC meets pop meets altish meets a bit of rock. Its like Hits 106 KLMI where I am but I think a little louder and rockier.

I've been having a text conversation with the owner tonight and it seems like he really digs what he does.

It sounds unique, I dig it. they do 2 hours a day (12 and 5) of listener control via text and will play anything you request
 


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