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102.5 WHIZ Move in...

gabigley1 said:
It looks like I've was right all along.
Via the WhizNews.com website:

Changes at the WHIZ radio stations

Story Video(s):
Call Letters ChangeTags:
radio, WHIZ Share:

By: Katie Jeffries
Posted: Wednesday, September 30, 2009 - 3:48pm
Some of your Favorite WHIZ Radio Stations are making a change. 102.5 FM, known as Highway 102, is moving to Baltimore, Ohio and will become WCVZ. The current WCVZ signal, known as 92.7, will revert to WHIZ FM here in Zanesville.

It has been a process that started almost 5 years ago. WHIZ Media Group President Hank Littick says it is happening tonight (Wednesday) and it's an exchange of call letters, applied to their frrequencies. He says 92.7 WCVZ will become WHIZ FM and 102.5 WHIZ FM will become WCVZ. Litttick says it's a little confusing, but essentially the call letters are going to swap.

The new WCVZ will continue with a country music format and will serve most of the Muskingum County area, but not all, It will open up access to hundreds of thousands of listeners west of Zanesville and all around the Columbus market. Littick says where a lot of impact will be felt is the northwest and west side of Columbus. He says starting today (Wednesday) that area will have a new radio station. Littick says the move will also be a big win for advertisers who will have access to over 1.4 million potential listeners in the new signal area in an affordable
Click to expand...

No surprise. This is Columbus, after all. As I observed five days ago (since it's short, I'll reprint instead of giving a link):

Columbus is already flooded with Country. If these guys do come to town and really want to be accepted as bona fide Columbus-style broadcasters, they need to follow the strict local credo that any decent signal must duplicate what's already available instead of filling one of the holes.

Which means yes, they will do Country.

And what's this "northwest and west side of Columbus" remark supposed to be all about? That's actually among their weakest Franklin County coverage areas??
 
This is the WHIZ-TV news report on the 102.5 move-in to Columbus.. The GM explains the changes that will happen at 7:00 PM tonight to the 102.5 frequency. Click here to download this very interesting video report: http://www.whiznews.com/content/video/35912
They say they hope to have lots off listeners to 102.5 in Columbus. Move over WCOL-FM? That is why they didn't want to reveal their plans, they wanted to catch WCOL FM by surprise.

The changes to their website(s) a couple of weeks ago provided the clues to the impending changes at 102.5 FM. Please see my post on that a couple of pages ago on this thread. Ohio Media Watch, websites do provide clues, at LEAST sometimes.
 
gabigley1 said:
The changes to their website(s) a couple of weeks ago provided the clues to the impending changes at 102.5 FM. Please see my post on that a couple of pages ago on this thread. Ohio Media Watch, websites do provide clues, at LEAST sometimes.
Click to expand...

Yes, you hit the nail on the head this time.

It's still so strange that Littick talks about the northwest and west sides of Columbus feeling particular impact from the move-in, when those areas should feel the *least* impact.

The amount of Country in this market is mind-boggling. I guess being "just" a bad market wasn't enough for Columbus. Instead it's entered the realm of bizarro, or what used to be called the "Outer Limits."
 
You have to love the ad that pops up in the upper right of this page for the Broadcasters Foundation of America that says "Do you know a broadcaster who desperately needs help?" Well, yes...there is this outfit in Zanesville...

Gee, maybe 101.7 will go country when it moves to New Albany. Makes perfect sense to me.
 
When you stop to think about it, it doesn't make any less sense to have that many country stations in the market when there are already at least that many rock stations with various niche names playing pretty much the same music.
 
CatFM said:
When you stop to think about it, it doesn't make any less sense to have that many country stations in the market when there are already at least that many rock stations with various niche names playing pretty much the same music.
Click to expand...

Huh?  Alternatives CD101 and Radio 106.7 have very little overlap with Classic Rockers WLVQ and the Brew.  The only station that has some overlap with both sides is WRKZ. Nonetheless I agree that the market has too much Rock overall while other mainstream formats are missing (and I sure don't mean Country...)
 
On behalf of the new Hee-haw-way 102.5, here is an ode to Willie Nelson.

We got Country again
just can't believe we got Country again
Everytime I hit scan all I hear is doggone twang
And I can't believe we just got Country again

We Got Country again
How many more do we need on FM
A brand new station in our metropolitan
And I can't believe we just got Country again
 
dawg4life said:
On behalf of the new Hee-haw-way 102.5, here is an ode to Willie Nelson.

We got Country again
just can't believe we got Country again
Everytime I hit scan all I hear is doggone twang
And I can't believe we just got Country again

We Got Country again
How many more do we need on FM
A brand new station in our metropolitan
And I can't believe we just got Country again
Click to expand...

Now that's a tearjerker if I ever heard one. Got me cryin' in my beer. More country is here.

OK, now that I've pulled myself back together I have a comment: I'm glad Columbus remains pretty much anonymous in national radio circles. Better to fly under the radar if you're a laughingstock.

Hee-haw-way!
 
Also on behalf of the new Hee-haw-way 102.5, in case any of ya'll run into any of our 1.4 million country bumpkins that we apparently have out yonder, I researched a list of helpful ways ya'll to communicate.

BARD - verb. Past tense of the infinitive "to borrow."
Usage: "My brother bard my pickup truck."

JAWJUH - noun. A highly flammable state just north of Florida.
Usage: "My brother from Jawjah bard my pickup truck."

MUNTS - noun. A calendar division.
Usage: "My brother from Jawjuh bard my pickup truck, and I aint herd from him in munts."

IGNERT - adjective. Not smart. See "Auburn Alumni."
Usage: "Them N-C-TWO-A boys sure are ignert!"

RANCH - noun. A tool.
Usage: "I think I left my ranch in the back of that pickup truck my brother from Jawjuh
bard a few munts ago."

ALL - noun. A petroleum-based lubricant.
Usage: "I sure hope my brother from Jawjuh puts all in my pickup truck."

FAR - noun. A conflagration.
Usage: "If my brother from Jawjuh doesn't change the all in my pickup truck, that things
gonna catch far."

BAHS - noun. A supervisor.
Usage: "If you don't stop reading these Southern words and git back to work, your bahs is
gonna far you!"

TAR - noun. A rubber wheel.
Usage: "Gee, I hope that brother of mine from Jawjuh doesn't git a flat tar in my pickup
truck."

TIRE - noun. A tall monument.
Usage: "Lord willing and the creeks don't rise, I sure do hope to see that Eiffel Tire in
Paris sometime."

HOT - noun. A blood-pumping organ.
HOD - adverb. Not easy.
Usage: "A broken hot is hod to fix."

RETARD - Verb. To stop working.
Usage: "My granpaw retard at age 65."

TARRED - adverb. Exhausted.
Usage: "I just flew in from Hot-lanta, and boy my arms are tarred."

RATS - noun. Entitled power or privilege.
Usage: "We Southerners are willing to fight for out rats."

LOT - adjective. Luminescent.
Usage: "I dream of Jeanie in the lot-brown hair."

FARN - adjective. Not local.
Usage: "I cudnt unnerstand a wurd he sed ... must be from some farn country."

DID - adjective. Not alive.
Usage: "He's did, Jim."

EAR - noun. A colorless, odorless gas (unless you are in LA).
Usage: "He can't breathe ... give 'em some ear!"

BOB WAR - noun. A sharp, twisted cable.
Usage: "Boy, stay away from that bob war fence."

JU-HERE - a question.
Usage: "Juhere that former Dallas Cowboys' coach Jimmy Johnson recently toured the
University of Alabama?"

HAZE - a contraction.
Usage: "Is Bubba smart?" "Nah ... haze ignert."

SEED - verb, past tense.
VIEW - contraction: verb and pronoun.
Usage: "I ain't never seed New York City ... view?"

HEAVY DEW - phrase. A request for action.
Usage: "Kin I heavy dew me a favor?"

GUMMIT - Noun. An often-closed bureaucratic institution.
Usage: "Great ... ANOTHER gummit shutdown!
 
ROTFLMAO!

Ju-here, summa that thar Hee-Haw-Way talk ain't really so farn.  Clummis people talk about "Merfield Village," right?  My bahs retard six munts ago and golfs up there every day now.  Never gets tard of it, neither.  Haze gonna play every day till he's did.

Hee-haw-way!
 
Is the new 102.5/Baltimore signal up today, presumably with the unchanged "Highway 102" country format as it existed before today? (With, presumably, a "WCVZ Baltimore/Columbus" ID?)

It still doesn't sound like Hank Littick intends on running a Columbus radio station long-term...it's all over his quotes from that WHIZ website article.

New URL for it here, by the way:

http://www.whiznews.com/content/news/local/2009/09/30/changes-at-the-whiz-radio-stations

The language is very passive. "it will open up access" (to Columbus listeners)... "advertisers will have access" (to a potential 1.4 million listeners in the Columbus market)...Hank doesn't say "we'll be serving" those listeners, or "we look forward to bringing Highway 102 to them" or anything of the sort.

So, it is as predicted for now...automated country for Columbus, run out of Zanesville, until...something else happens.

Oh, and gabigley, not so fast on the "I was right about the website changes" part. From your own message:

gabigley1 said:
Noticed that one of WHIZ Media Group's website is off the web as of today: http://www.whizamfmtv.com/. The appears to means that they are getting ready to move the WHIZ-FM 102.5 operation into the Columbus radio market within the next few days. Their other web site is still on the web: http://www.whiznews.com/ so this leads me to believe this web site was deliberately taken down to accommodate the move of the 102.5 signal into
the Columbus radio market.
The reason I think this is so is because WHIZ-FM 102.5 would NOT be associated with Zainesville anymore once the tower in Zanesville is turned off and the tower in Columbus is turned on the 102.5 frequency. This is assuming 102.5 will retain it's WHIZ-FM call letters once it moves to Columbus.
Click to expand...

We now know that the WHIZ-FM calls were swapped back to 92.7. Keeping "www.whizamfmtv.com" would be just fine in that case, since they will still have WHIZ-AM/WHIZ-FM (92.7 now)/WHIZ-TV in Zanesville. The move to the whiznews.com site, which they've had for some time, would appear to be coincidental - and not "because" of the 102.5 move.
 
Sigh.

WCVZ-now-102.5 is only listed that way in R-L because it has somehow grabbed the old WCVZ format information. Look, it even links to "92.7 The River's" former website.

Can someone in western or northern Franklin County turn on 102.5 and see if the signal has improved? Please?
 
OhioMediaWatch said:
Sigh.

WCVZ-now-102.5 is only listed that way in R-L because it has somehow grabbed the old WCVZ format information. Look, it even links to "92.7 The River's" former website.

Can someone in western or northern Franklin County turn on 102.5 and see if the signal has improved? Please?
Click to expand...

Getting them clear here in NW Columbus on my receiver with just a wire antenna.

Matt
 
there is even zanesville commericals on there!!! (likely a group sell with Z 92 / WHIZ AM. Kinda strange to hear in Columbus... Just heard a spot for the coshocton county fair and a few other local business ads for Zanesville places.

Matt
 
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