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102 Jamz Change
- Thread starter DJ Mo
- Start date
Ricky is ok...real good morning show.
Ricky Smiley won't fit either. WJHM needs to go back local in the morning. It's the only station that targets 18-49 under Reggie Rouse's supervision that has syndication in the morning drive. The station needs to structure itself to target both black and Hispanic 18-49 audience.
Anythings better than an Urban AC morning show on an Urban Hip-Hop/R&B station. (ex. BLAZIN 102.3 Tallahassee, BLAZIN 92.3 Macon, Q93 New Orleans)
DJ Mo said:
It ended when they went syndicated with Steve Harvey. Remember Jay Love, Tiana, and DJ Chino were the hosts of the last local morning show on 102 Jamz.
Ricky Smiley and Steve Harvey are both a bad fit for 102 Jamz. The station boasts all day long how they play real hip-hop... so you hear Gucci Mane, Lil Wayne, and Plies. Then they run a morning show that is tailored for an entirely different demographic (older African Americans who don't listen to Hip Hop). Rickey or Steve would work much better on a station like WCFB.
Someone questioned in another thread as to why WPYO is beating 102 Jamz. WPYO has a broad listener base because of the diversity in the music and jocks. 102 Jamz seems to target an audience who would sooner download the hottest Lil Wayne mixtape from MixtapeTorrent.Com than to be caught listening to the edited version on the radio.
I listen to both stations equally except in the morning when I prefer the music and local flavor of WPYO.
Someone questioned in another thread as to why WPYO is beating 102 Jamz. WPYO has a broad listener base because of the diversity in the music and jocks. 102 Jamz seems to target an audience who would sooner download the hottest Lil Wayne mixtape from MixtapeTorrent.Com than to be caught listening to the edited version on the radio.
I listen to both stations equally except in the morning when I prefer the music and local flavor of WPYO.
We all know local is the best way to go in morning on ALL formats, but when there is no money for talent syndication is the way to go. Rickey Smiley Morning Show fits 102 JAMZ demo way better than Steve Harvey did. Rickey's show is Hip-Hop focused with some hit R&B. I've listened to both JAMZ and POWER and I must admit both stations are targeting 2 different audiences. POWER isn't exactly playing "all Hip-Hop" but thats how Cox markets its Rhythmics in cities with Urban competition. JAMZ on the other hand (according to yes.com) is your typical Hip-Hop and R&B station catered to African Americans.johnknapik said:
johnknapik said:
Rickey Smiley wouldn't fit WCFB at all since it is an urban adult contemporary. Most of Cox UACs are strictly contemporary R&B and classic soul only.
ShawtyBlack_ATL said:
Interesting enough, the way CBS urban stations are programmed musically makes it very difficult for weekday syndication to survive because of their music flow tends to be very regional and local. In Orlando, a more diverse market, an urban contemporary like 102 Jamz needs to be able to pull the Hispanic as much as it does the black audience if it wants to survive in PPM. Which means it has to play some rhythmic crossover hits along side the core urban music of hip-hop and contemporary R&B (think WPGC, WZMX, and WMBX). This makes the Rickey Smiley show a hard sale to the market's audience.
Parttimer said:
Maybe, but if the numbers are still in the dumpster then what good does syndication have to the station? Numbers = ability to pull major ads = revenue
A
anatharadiorefugee
Guest
I hear good things about the Smiley show. The problem is, syndication does not serve the community. Radio companies hold their licenses only to the extent that they serve the public interest. This is not happening with syndicated shows. They may be funny. They may be well stocked with celebrity interviews. They may even be popular with the audience (though my guess is that if a market had one station with a local show and another station in the same format a syndicated show, the local show would win hands down, but that's just my thinking. I will offer this example to make my serve the damn community argument. One year when fires across the state were particularly horrific, I left the home I was visiting just outside Tampa. Immediately I felt difficulty breathing. The air seemed clear enough visually but the quality was awful. I turned on the station that ran Steve Harvey, and they were in the middle of their bafoonery. Then I turned to the station carrying a local hip hop show and they were covering the fact that most of the state was on fire. It is a natural. Local interests are best served with local programming. A national show can speak to a local issue a little but a local show can super serve the needs of that local community. I could go on and on, but I wont. Suffice it to say syndicated shows are often well produced and I am sure Rickey Smiley and dez nutz is well produced. But when a Orlando's Hip Hop and R&b community needs local info and support from their radio station, well they are short. Star is running Joyner and Jamz is on Smiley. Maybe the community can survive until the voice tracked mid day girl cracks the mic to find out what is happening around the corner.
What URBAN stations in the state of Florida has a local morning show?
Orlando- 102 JAMZ (Rickey Smiley)
Miami - 99 JAMZ (Rickey Smiley)
Tampa - 95.7 THE BEAT (Steve Harvey)
Jacksonville - 93.3 THE BEAT JAMZ (Steve Harvey)
Tallahasee - BLAZIN 102.3 (Steve Harvey)
Panama City - 99.3 THE BEAT (Steve Harvey)
Gainesville - MAGIC 101.3 (Rickey Smiley)
Orlando- 102 JAMZ (Rickey Smiley)
Miami - 99 JAMZ (Rickey Smiley)
Tampa - 95.7 THE BEAT (Steve Harvey)
Jacksonville - 93.3 THE BEAT JAMZ (Steve Harvey)
Tallahasee - BLAZIN 102.3 (Steve Harvey)
Panama City - 99.3 THE BEAT (Steve Harvey)
Gainesville - MAGIC 101.3 (Rickey Smiley)
V
vadar
Guest
For that matter, how many major markets have a local morning show? Not syndicated, just one local station...
ShawtyBlack_ATL said:
Regardless if none of the other cities in Florida doesn't have a local urban morning show doesn't change the fact his show doesn't fit 102 Jamz or the uniqueness of Orlando's radio market for urban music. I wouldn't allow your partially towards this morning show cloud your judgment on the reality of this market's demographics. Orlando is a different kind of "Deep South" radio market.
Joyner is on V101.5
Further, Magic 101.3 isn't URBAN. It's Rhythmic. Big difference.
Further, Magic 101.3 isn't URBAN. It's Rhythmic. Big difference.
A
anatharadiorefugee
Guest
ShawtyBlack_ATL said:
My assumption is that you posted this question becasue I pointed out that I had to turn to another station to figure out just what the heck was going on in my own back yard. I did not say that I tuned into another urban station, I had to go to the Churban station to get information. My point was that morning drive is the most listend to day part and it is criminal for Urban stations to not serve that audience's best interests in that all-important daypart. Someone needs to start challenging some of these licenses at the FCC. You made a great point with listing all of the stations in the state of florida and show that none of them bother to air a local morning show. So urban radio lovers in an entire state have no local choices to enjoy. Sad. Really sad.
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