Okay, I'm letting my imagination run wild.
Some thoughts:
1. Switch 104.1 to an FM Talker with Jay Severin in the afternoon and Paul Sullivan middays. Call it "The Buzz" WBZ-FM (officially WWBZ).
2. Move the WBCN call letters to 100.7 Those call would be great for a Classic Rock station.
3. Move some of the BZ-AM talk personalities over to "The Buzz". More and more emphasis on News on the AM. Less talk emphasis on the AM. Run all news till 9:00 pm then Larry King for an hour.
Some thoughts:
1. Switch 104.1 to an FM Talker with Jay Severin in the afternoon and Paul Sullivan middays. Call it "The Buzz" WBZ-FM (officially WWBZ).
2. Move the WBCN call letters to 100.7 Those call would be great for a Classic Rock station.
3. Move some of the BZ-AM talk personalities over to "The Buzz". More and more emphasis on News on the AM. Less talk emphasis on the AM. Run all news till 9:00 pm then Larry King for an hour.