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104.5 TO BE OFFICIALLY FLIPPED ON WED 8/23

B

bigoldbooty

Guest
FROM ALL ACCESS:

Forecast For 8/23: NOT Sunny!
ALL ACCESS hears that former CLEAR CHANNEL AC WSNI (SUNNY 104.5)/PHILADELPHIA, which dumped the format a week ago and began simulcasting the launch of the Rhythmic AC format on sister WJJZ/PHILADELPHIA, will debut its OWN new format on WEDNESDAY 8/23 with a launch party. More details to come!

discuss
 
I just found out that it will not be rock and it will not be spanish!!!but I was told not to post what it will be on any radio message board.so just hang in there its a good one.
 
Perhaps country? To steal some thunder from WXTU? Just a notion of course, though I think it makes sense. I guess we will see come Wednesday. :)
 
The market is ripe for it. WXTU puts up some strong, very strong numbers, you mean to tell me that someone wouldn't like a chunk of that audience? Northeast or not it's ripe for the picking. The Jersey shore area has 2 country stations now. Last I checked Delaware is in the northeast and they have 3 country stations. It's viable. It might not be a sound theory, but from an economic stand point it makes a ton of sense. Besides, they might mix some older tracks in the playlist and become a better alternative to WXTU.
 
UncleBozzle said:
The market is ripe for it. WXTU puts up some strong, very strong numbers, you mean to tell me that someone wouldn't like a chunk of that audience? Northeast or not it's ripe for the picking. The Jersey shore area has 2 country stations now. Last I checked Delaware is in the northeast and they have 3 country stations. It's viable. It might not be a sound theory, but from an economic stand point it makes a ton of sense. Besides, they might mix some older tracks in the playlist and become a better alternative to WXTU.
Click to expand...
Interesting point that I didnt think of. They could go with a different style or playlist than XTU and that would be viable. IMO, I dont see it happening though.
 
UncleBozzle said:
The Jersey shore area has 2 country stations now.
Click to expand...

Not for nothing, but it's two separate markets. PUR focuses solely on Atlantic City and the surrounding area. The other station is for the "north" Jersey shore, Toms River, Monmouth-Ocean area.
 
I'm hoping for a dance format. That would be nice to see comin outta philly.
 
To whoever said Deleware is in the northeast... that's both geographically and philosophically incorrect. The thing with Country listeners is they are very much creatures of habit and fiercely loyal. I don't think an additional Country station in Philly would be remotely worthwhile and I don't think it would damage the other station at all unless they came out with something that would either a. generate NEW country fans. or b. serve the country fans that XTU isn't serving.

Philly doesn't need a dance station, that rhythmic AC awfulness is as close as you're going to get.

If the dirt sheets are saying it's going to start with a launch party, that clue really has me leaning towards Spanish. I can't wait to hear the outcry... it'll be fun.
 
Starscream said:
Not for nothing, but it's two separate markets. PUR focuses solely on Atlantic City and the surrounding area. The other station is for the "north" Jersey shore, Toms River, Monmouth-Ocean area.
Click to expand...

At the end of the day, they still overlap, and they both come in loud and clear here in The Appalachian Mountains ... oops, I meant Southern Ocean County, NJ. I can't help but feel that there isn't enough of an audience to support a second Country station (90% of those who want to hear it are already listening to Cat Country 107.3), and that this frequency is being wasted. Speaking as someone who does like some Country (the older, more "outlaw" leaning stuff, and not the sentimental tripe like Rascal Flatts and Keith Urban that K 98.5 plays), this market just doesn't have the audience to support two nearly identical stations.

Oh yeah - the "out of market" argument doesn't hold much water. Look at how well plenty of outside the market stations rank in Monmouth/Ocean. The Country format just doesn't belong on a frequency where the people who want to hear it cannot. Press should have picked a format for Ocean County instead of Monmouth, like Active Rock, Urban, Smooth Jazz, Adult Standards - instead they chose to go with something we already have. You watch - if Press launches another station, I bet you they're going to pick Classic Rock, another format that's being done to death.
 
Hack said:
To whoever said Deleware is in the northeast... that's both geographically and philosophically incorrect. The thing with Country listeners is they are very much creatures of habit and fiercely loyal. I don't think an additional Country station in Philly would be remotely worthwhile and I don't think it would damage the other station at all unless they came out with something that would either a. generate NEW country fans. or b. serve the country fans that XTU isn't serving.

Philly doesn't need a dance station, that rhythmic AC awfulness is as close as you're going to get.

If the dirt sheets are saying it's going to start with a launch party, that clue really has me leaning towards Spanish. I can't wait to hear the outcry... it'll be fun.
Click to expand...

To coin The Smiths, it'll be "panic on the streets of..." Philly!!! (Hang the blessed DJ, coz the music that he's playin' says nothing to me about my life).
 
Stunting @ midnight ???

keep an eye on 104.5 tonight @ midnight

Mabye they will pipe in one of ccs many spanish stations until they get the local 104.5 format ready ???
 
I guess the only Christmas tunes 104.5 will keep is Jose' Feliciano and My Sombrero is Tooooo Beeeeeg, LOL. I will surely miss Karla Bonoff, Burl Ives and the Hippo song, plus the thousands of Standard Classics they played last year, BOO HOO!!!!
 
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