I love the music on the rocket, but wonder why they don't let the jocks talk a bit more? It would be nice in my opinion to hear more jock personality.
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104.7 The RRRRRocket...
- Thread starter broken headphones
- Start date
I agree with radiojay1. Its nice hearing Classic Rock artists like Emerson,Lake & Palmer, Jethro Tull, Traffic,
Spirit. Sure they go deeper than WZLX. But its The Cape. As far as reception goes. The Rocket comes in ok. Around Exit 3 Route 195 East. Everytime I head to The Cape. They become a preset. Hopefully WZLX will grow their playlist & test more songs...Someday............
Spirit. Sure they go deeper than WZLX. But its The Cape. As far as reception goes. The Rocket comes in ok. Around Exit 3 Route 195 East. Everytime I head to The Cape. They become a preset. Hopefully WZLX will grow their playlist & test more songs...Someday............
Truthandjustice, I wonder why Boston Radio stays away from that programming? I tell ya,I bet if a Boston station programmed that mix of music they would really zoom up the book.
Broken Headphones. I'm always in favor of playing songs that test well. And WZLX does open up the playlist at night.
And on the weekends. Heck, just last night I heard The Scorpions on Kenny Young's show. But Emerson Lake & Palmer are Classic Rock. Same goes with Tull, & Traffic. These are artists you'd expect to hear on a Classic Rock station.If they don't test well. Thats the way it goes....Rhode Island had a Classic Rock Station that played the artists I just mentioned. But its refreshing hearing that somewhere on the dial. You get an eclectic mix.
And on the weekends. Heck, just last night I heard The Scorpions on Kenny Young's show. But Emerson Lake & Palmer are Classic Rock. Same goes with Tull, & Traffic. These are artists you'd expect to hear on a Classic Rock station.If they don't test well. Thats the way it goes....Rhode Island had a Classic Rock Station that played the artists I just mentioned. But its refreshing hearing that somewhere on the dial. You get an eclectic mix.
one of the main problems the Rocket faces is that it has no qualified managerial guidance. there is no PD in place, as the ship is being run by committee. however, that committee is a passionate group, are great people, and they love the format. they could really surprise folks with the right programming direction, and their sales department would benefit greatly with a few points added to their key demos.
Who owns this station now that Charles River Brod. is no more? I thought they were taking bids for it, but haven't heard anything further since last winter.
I'd be curious to know how well the sales team does there. Ratings-wise, the format hasn't done too much for years at The Rocket...
I'd be curious to know how well the sales team does there. Ratings-wise, the format hasn't done too much for years at The Rocket...
They were sold to Christopher Jones son of WCRB's founder Ted Jones.
http://www.fybush.com/NERW/2006/060814/nerw.html#ma
http://www.fybush.com/NERW/2006/060814/nerw.html#ma
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radiodizzy
Guest
The 2 Rhode Island stations (WCRI Classical & WCNX News) were sold to Chris Jones. The article you reference (and for which you provided a link) says Jones HOPES to buy the two Cape stations. Does anyone know if this has happened, or where the sale of WKPE The Rocket & WFCC Classical stands?
hmm .... you would think Nassau would like to grab one of the stations to better compete with Qantum's 4 station cluster. Would they keep the classic rock format, though? Then they would essentially have three stations playing classic rock (PIXY) or classic hits (FRANK FM).
Although, hey, good news for PIXY fans ... Rush is coming out with a new album soon!!!
Although, hey, good news for PIXY fans ... Rush is coming out with a new album soon!!!
D
diamondj
Guest
If only they had the budget to have more giveaways to compete with the other Cape owners, maybe people would listen more/longer. Also, voicetracking saves your budget, but does it drive listeners away if it's not all about the music for them?
I would go out on a limb and say yes, it does matter. And promotions also matter ... it almost seems that The Rocket has just been a lame duck for years and they don't really seem to care about what happens. I'm not saying that this is the case, but it is what SEEMS to be the case given their lack of promotions, dull website, and overall lack of on-air energy.
Here's a fun game: how many formats has 104.7 gone through over the past 15 years?
Here's a fun game: how many formats has 104.7 gone through over the past 15 years?
on-air promotions down here on the cape generally suck because the programmers in charge dont have relationships with record labels who can provide things like fly-aways, win it before you can buy its, signed product giveaways, etc. and that's because there's no programing committment to helping break current records. Programming teams down here just dont have that experience, or are not aware of how to go about developing such relationships.
PIXY does it to some degree, because they do play currents and have for quiet a few years, and they can usually tie in local businesses like limos and restaurants when they give away tix to a show in Boston. But how cool would it be for a station like the Rocket or Cool 102 to be playing current records by classic artists (ie a new Rush album or a new Cars record) in their rotations to help sell records to the millions of tourists who come down here during peak tourist times? there are newbury comics and FYE stores down here - you think the local reps in Boston wouldnt supply them with some sort of product or in-store giveaways or tie them into a regional promotions to reach this transient group and help increase the station's TSL?
we all know the business between labels and stations is about relationships, and unfortunately, Cape programmers just dont see that as an advantage to establish them, locally and nationally, to shine above their competetion. Again I understand, having programmed here, and Boston and NYC, that this is a small market with a very small Arbitron diary return twice a year, and that the rocket has no programming leadership to establish such relationships, but you get my point. there are programming opportunities down here that folks will not or have not taken advatange of, and that makes for pretty boring radio.
PIXY does it to some degree, because they do play currents and have for quiet a few years, and they can usually tie in local businesses like limos and restaurants when they give away tix to a show in Boston. But how cool would it be for a station like the Rocket or Cool 102 to be playing current records by classic artists (ie a new Rush album or a new Cars record) in their rotations to help sell records to the millions of tourists who come down here during peak tourist times? there are newbury comics and FYE stores down here - you think the local reps in Boston wouldnt supply them with some sort of product or in-store giveaways or tie them into a regional promotions to reach this transient group and help increase the station's TSL?
we all know the business between labels and stations is about relationships, and unfortunately, Cape programmers just dont see that as an advantage to establish them, locally and nationally, to shine above their competetion. Again I understand, having programmed here, and Boston and NYC, that this is a small market with a very small Arbitron diary return twice a year, and that the rocket has no programming leadership to establish such relationships, but you get my point. there are programming opportunities down here that folks will not or have not taken advatange of, and that makes for pretty boring radio.
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