After a couple of evenings of Steve Simpson's show, I think there should be a flip with Simpson at 3pm and Wilson at 6.
It will be nice to have something new with Kravitz' show following Limbaugh (different stations I know), assuming 1070 continues with it's regular traffic reports.
I think the ONLY negative on this deal for Emmis is that Kravitz will steal a lot of Wilson's current listeners. I would expect something to give by this summer/fall with Wilson and /or Garrison. My guess would be after the fanfare of the frequency switch dies down, Wilson will be the easiest to replace, picking up some more headlines and another mild bump in publicity/curiosity of the 'new' host.
Another big positive will be no more Fever games interrupting evening talk/weather alerts on the FM.
It will be nice to have something new with Kravitz' show following Limbaugh (different stations I know), assuming 1070 continues with it's regular traffic reports.
I think the ONLY negative on this deal for Emmis is that Kravitz will steal a lot of Wilson's current listeners. I would expect something to give by this summer/fall with Wilson and /or Garrison. My guess would be after the fanfare of the frequency switch dies down, Wilson will be the easiest to replace, picking up some more headlines and another mild bump in publicity/curiosity of the 'new' host.
Another big positive will be no more Fever games interrupting evening talk/weather alerts on the FM.