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1210's lineup and how long will Rush and Hannity stay?

S

Surf

WPHT - 1210 has it's new evening lineup done (I think I have that somewhere around here **shuffles papers** - ah here it is - http://www.phillytalk.com/forums/index.php?showtopic=1746 ) but just as interesting is how long will Rush and Hannity stay on the AM before being pulled to an FM station. Somebody, somewhere, on some signal will make a run at PHT before June. I first thought it would be earlier in the year but maybe not.<P ID="signature">______________
PhillyTalk.com
PhillyTalkRadioOnline.com</P>
 
I'm not convinced. I believe conservative FM talk in this town is a thing of the past. WWDB was doing well in the ratings in the late 90's, but even back then it suffered from the recent WPEN syndrome.

WWDB watched their demographics "growing up," and tried to grab a younger audience. It didn't work. Beasley tried blaming "those young whipper snappers" and their lack of interest in current news topics for the demise of the station, but in reality, they sunk their own ship.

Over the last few years, we have seen a lot of changes in this particular market...all of them focusing on grabbing the youngest demographic possible for their particular format.

It comes down to whom is going to buy time on the station...You may have a valid argument taking the position that the talk radio audience is in a class of it's own...however there is a perception that those who tune in to conservative talk are an older, "set in their ways" demograhpic, and that may scare program directors away from attempting such a format on FM. Remember, perception is reality.

I think Philly is a "one talk station" town. When WWDB existed, 1210 was at the bottom of the ratings, and now 1210 is doing well, but...990 AM, wasn't that WIBG? Didn't they go off the air in the 1970's?

You could argue that WNTP has no local talk and they don't stand a chance when Rush and Hannity are on, but if Philly could successfully host a second talker, 990 would be doing better than it is doing.

There is still a legitimate audience for talk on AM, but I don't think we are going to hear, "You're a great American," or "One half of my brain tied behind my back just to keep it fair" in FM Stereo anytime soon.
 
<blockquote><font size="4">"Rollye out"</blockquote>Jesus Christ! She was the only interesting thing they had on the station! And seemingly the only non-partisan thing. (Oh, well...I guess I just solved that little riddle myself! LOL.)</font size>

> WPHT - 1210 has it's new evening lineup done (I think I have
> that somewhere around here **shuffles papers** - ah here it
> is -
> http://www.phillytalk.com/forums/index.php?showtopic=1746 )
> but just as interesting is how long will Rush and Hannity
> stay on the AM before being pulled to an FM station.
> Somebody, somewhere, on some signal will make a run at PHT
> before June. I first thought it would be earlier in the
> year but maybe not.
>
 
Rollye out? Is it just on WPHT or is it all stations that carry her? A local station where I live carries her Midnight-3AM. She's a nice alternative to listen to if I was up that late even if the local station's signal sucked.
 
> WPHT - 1210 has it's new evening lineup done (I think I have
> that somewhere around here **shuffles papers** - ah here it
> is -
> http://www.phillytalk.com/forums/index.php?showtopic=1746 )
> but just as interesting is how long will Rush and Hannity
> stay on the AM before being pulled to an FM station.
> Somebody, somewhere, on some signal will make a run at PHT
> before June. I first thought it would be earlier in the
> year but maybe not.
>
Yuck.

While I'm cusiour about hearing Suzanne (Could she possibly be balanced? Or is she destined to be another ultra right-wing talking point reader like the rest of the lineup?), one hour four days a week is a joke (oh wait, minus commercials, it's about 35 minutes). And while there's not a net loss of the already scant local hours, moving two of them to the late night to make room for yet another syndicated political show (and killing off what was at least a different type of syndicated show in the process) is hardly an improvement. Two full time talk stations and between the two of them there are 6.5 hours of local talk a day?

As for Sinatra...we had to know it was a matter of time before CBS showed its true colors and maimed Sid Mark's show. After all, why keep something original, unique and rich in local history when you have some new show to clear? Sure, the whole music-show-on-a-talk-station thing was an anomaly, but it was a good one. If the music was good enough to replace a couple of hours of local talk, it's good enough to replace a couple of hours of syndicated stuff.

Sad that the "P" in WPHT is more and more standing for putrid and pathetic instead of Philadelphia.
 
> Rollye out? Is it just on WPHT or ....

Just from WPHT. She's still on the other stations and satellite.

Hopefully this is temporary. That's just a guess. I have no inside information on that.<P ID="signature">______________
PhillyTalk.com
PhillyTalkRadioOnline.com</P>
 
WPHT-1210 will likely continue to be the home of Rush Limbaugh in Philadelphia until and unless Clear Channel launches a talk station in Philly.

If CC does start up a Philly talker, it may well grab Rush, and any other talk shows from CC-owned Premiere Networks that are run on WPHT.

In Minneapolis/St. Paul, CC is launching a new talk station and the company will yank Rush from KSTP-1500 and put him on their new talk station.
 
> You could argue that WNTP has no local talk and they don't
> stand a chance when Rush and Hannity are on, but if Philly
> could successfully host a second talker, 990 would be doing
> better than it is doing.

While I'm not implying great demographic similarities, one talk towns like Cleveland have shown that (surprise!) Salem stations don't make a dent. WHK is doing exponentially better than most Salem O&Os nationally and they're still a joke. And WTAM keeps going up up up! Like 1210, this is helped in the summer by baseball.

WNTP is a loser becaused its programmed like an afterthought. Salem's MO to throw some third rate college team's lacrosse games on Saturdays to try and appear to have a local interest doesn't work, and their $1,000+/hr brokered time rate... laugh track please. If they were local against Rush, had snagged Hannity before 'PHT did, were local at night or promoted Savage, or did any number of these or other sane things, they'd have a shot. A Salem station's failing does not prove anything. Oh, and if they REALLY wanted to win, they'd put talk on the 560 stick and move the pay-to-pray nonsense to 990. But don't bite the only hand that feeds you...

> There is still a legitimate audience for talk on AM, but I
> don't think we are going to hear, "You're a great American,"
> or "One half of my brain tied behind my back just to keep it
> fair" in FM Stereo anytime soon.

Actually, since I don't think either show takes both L/R sat channels, you wouldn't hear them in stereo anyway.
 
Allen Freed, Mad Daddy, WHK, and Cleveland (since you brought it up)

While I'm not implying great demographic similarities, one
> talk towns like Cleveland have shown that (surprise!) Salem
> stations don't make a dent. WHK is doing exponentially
> better than most Salem O&Os nationally and they're still a
> joke. And WTAM keeps going up up up! Like 1210, this is
> helped in the summer by baseball.
>
"This is MAD DADDY ON WHK, Here's Chuck Berry's Swinging Tune, Back In The USA!"

I spent some time in the Cleveland area and while I was there I came across tapes of a dead DJ named Mad Daddy Pete Meyers who was a crazy, fast-talking, rhyming "outer space disc jockey" in the late 50's.

At that time I believe WHK was 1420 AM, but sometime later WHK was moved to 850 AM I think. While I was there in the early 2000's, 850 was an adult standards station...whose call letters were WRDR I believe. But they moved the adult standards to 1420 and the call letters became WCLV...I think.

Maybe you would be able to confirm or deny the above...I can't remember for sure. I would also be interested to know when then WHK changes occured and on
what station Allen Freed did his early broadcasts from Cleveland. I believe he too was on 850 WHK, but I don't know for sure.

It would be interesting if someone had all THIS and any other information pertaining to these two stations...

Also, the current Salem talker in Cleveland....isn't that now 1420?
 
By the way, the idea of music on a talk station is not that strange. In fact, WABC, the top talk station in the USA just added an oldies show on Saturday night, since ratings at that time slot were not great anyway. And the olides program is really taking off.

WJFK in DC/Baltimore long aired music at night and on weekends.

> > WPHT - 1210 has it's new evening lineup done (I think I
> have
> > that somewhere around here **shuffles papers** - ah here
> it
> > is -
> > http://www.phillytalk.com/forums/index.php?showtopic=1746
> )
> > but just as interesting is how long will Rush and Hannity
> > stay on the AM before being pulled to an FM station.
> > Somebody, somewhere, on some signal will make a run at PHT
>
> > before June. I first thought it would be earlier in the
> > year but maybe not.
> >
> Yuck.
>
> While I'm cusiour about hearing Suzanne (Could she possibly
> be balanced? Or is she destined to be another ultra
> right-wing talking point reader like the rest of the
> lineup?), one hour four days a week is a joke (oh wait,
> minus commercials, it's about 35 minutes). And while
> there's not a net loss of the already scant local hours,
> moving two of them to the late night to make room for yet
> another syndicated political show (and killing off what was
> at least a different type of syndicated show in the process)
> is hardly an improvement. Two full time talk stations and
> between the two of them there are 6.5 hours of local talk a
> day?
>
> As for Sinatra...we had to know it was a matter of time
> before CBS showed its true colors and maimed Sid Mark's
> show. After all, why keep something original, unique and
> rich in local history when you have some new show to clear?
> Sure, the whole music-show-on-a-talk-station thing was an
> anomaly, but it was a good one. If the music was good
> enough to replace a couple of hours of local talk, it's good
> enough to replace a couple of hours of syndicated stuff.
>
> Sad that the "P" in WPHT is more and more standing for
> putrid and pathetic instead of Philadelphia.
>
 
I'm not happy at all about the local talk being cut back and moved to later. I really like listening to Dom G. More and more of the local flavor is being lost all over the place to syndication. I guess I'll be listening to more iPod and less WPHT...
 
PHT sounds like it's being programmed by the sales department. It's just further indication that the medium of talk radio is in serious, serious trouble.
 
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