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1510 Yahoo Sports Radio

Well if money dries up (to run Yahoo,NBC, Sox in Spanish etc) maybe there would be a change.They must be running some local ads-- heard one for a Billerica pizza joint. Or rent-a-station could run anything from Brother Stair to progressive talk as long as someone out there writes a check.

Boston's third most popular (maybe) sports station (no wait most popular--on the AM band), or la mega 1510?
 
Let's be brutally frank about this......shall we? This kind of thing is ALWAYS going to happen so long as 1510 remains a brokered operation. If Brother Stair leased out the station 24 / 7 / 365, then the station would inevitibly re-brand itself "Overcomer Ministry Radio"......and so on......and so on......and so on......
 
Yes and sports listeners who are targeted by makers of beer, Viagra, cars, betting services etc are the target--even with the two huge FMs.Over at 1200 the biz-finance targets the top 1 per cent of the one percent but there's gold in them thar hills--more so than the political talk or all comedy (which is still on 107.9 HD2 for the dozens of you who have HD radios)
 
Might it make sense nationally for some kind of merger between NBC Sports and Yahoo? As distribution goes, Cumul/W1 does
both CBS-Sp and now NBC. (Note that Fox Sports is distributed not by Fox radio but by Clear Channel) Wondering what may happen
(does NBC go away totally now? Just when it seemed they would be the dominant network on 1510...with a nearly full time schedule...)


And maybe the moon is made out of cream cheese. 1. Neither NBC Sports or Yahoo is paying 1510 to run their programs. 1510 will continue to run some NBC programming but the majority of national programming will come from Yahoo. 2. Anthony Pepe is doing a national mid day show for Yahoo.. 3. 1510 chose not to continue to sell time to Brother Stair in order to be Sports 24 hours a day during the week. There is still some non sports brokered time on weekends.3. The Yahoo radio licensing deal is about driving traffic to a web site while Gow gets a branded name and access to Yahoo writers. 4. When 1510 was Progressive Talk, Dial Global pulled their programming from 1510 because they did not like the fact that Santos was buying time on many Progressive stations which caused some Global programs to be dropped as the station owners preferred to sell time to a Santos rather then a barter deal with Global. BTW, I saw Santos last week he s doing well and still making a nice living as a broadcaster, which is more than i can say for some of his critics on this board. Finally, Felger and Mazz is an excellent show but the Afternoon Press Box on 1510 is a nice alternative for those looking for something else. John Sapochetti is an industry veteran who knows sports and does a show with out the childish name calling and sophomoric sound that is heard on many sports talk programs.
 
Thank you, I sit corrected. OK on #1. 2) Yes it's a national show and he says UFC is the flagship for the show apparently, not nec. the network. 3. Yup. 4. I do remember the tiff between 1510 and Dial Global and thanks for the explanation. Good about the afternoon
show. Wonder if the hiring of Pete the Meat was a bit of an attention getter, but they wanted to do the aft show themselves and
also get that morning show on--and no room for Pete otherwise. For now.
 
I just checked out WUFC's streaming audio for the better part of the afternoon "Press Box" show. ONE CALLER, an interview with a Boston Globe columnist, otherwise non-stop chatter. Most "advertisers" were probably provided by NBC Sports Radio and Yahoo! Sports Radio....big box retailers, auto insurers and auto parts and services. Is this enough to pay the rent and power bill? One oddity...they give the time for tonight's Red Sox game and tell people it will be heard on WUFC...never mentioning it's in Spanish.
 
Danny Picard's 1510 show ended recently; he now tweets:

>>I'm thrilled to announce that I'll be hosting on @WEEI at 6 pm on Sunday, leading up to the #Patriots vs #Falcons!
@DannyPicard
 
Sports is the go-to format because of ad dollars and um, maybe they couldn't think of anything else to put on there (5 networks, not counting ESPN Deportes? Why not 6 or 7 while we're at it!). Cons talk was going well till PPMs came along but today some like Rush can make mega millions; meanwhile it expanded to too many shows on too
many stations and there was the inevitable contraction. Especially given the older demos, yet there are still some desirable demos it can reach in some ways. As for progressive talk, there's always NPR or the select few commercial prog talk stations. New England has a grand total of 3 (I keep forgetting Northampton...then Bangor, and Brattleboro...)
 
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