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3WS

Does anybody know if 3WS will ever add 80's music to their playlist all the time? I occasionally hear an 80's song or two on the station. However, it would be nice if 3WS was the greatest hits of the 60's, 70's and 80's.
 
> Does anybody know if 3WS will ever add 80's music to their
> playlist all the time? I occasionally hear an 80's song or
> two on the station. However, it would be nice if 3WS was
> the greatest hits of the 60's, 70's and 80's.
>

Well, it's coming--as the format in general moves newer and newer.

This is a different scenario than in Cleveland, for example, where CC-owned WMJI has kep out of the 80s stuff wholesale because co-owned Mix 106.5 has that audience (or a decent part of it).

In Pittsburgh, there is no Mix channel; the closest is Wish, Lite Rock, Star even, all owned by non-CC entities. 80s ROCK is on DVE, but 3WS wouldn't necessarily be playing Whitesnake or heavy metal.

Good question though.
 
> > Does anybody know if 3WS will ever add 80's music to their
>
> > playlist all the time? I occasionally hear an 80's song
> or
> > two on the station. However, it would be nice if 3WS was
> > the greatest hits of the 60's, 70's and 80's.
> >
Agreed, good question.

Promos say "greatest hits of the 60s, 70s and summer." While it's subtle, and it may mean little more than an emphasis on seasonal music, it opens the door. Actually, given how bad the voice tracking can be, or, more accurately, how bland and even unnecessary (do we need every disc jockey being promo'd at least once in any given two-hour period?), 3WS needs all the help it can get, ratings notwithstanding.
 
How could they not add music from the 80's? "Oldies", even if they don't use that word to describe them, are the pop songs that people in their 30's and 40's listened to and enjoyed when they were teenagers. As soon as the people who were teenagers in the 80's all turn into 30somethings, then the pop music of the 80's will become "oldies". On the other end of the scale, when the people who were teenagers in the 50's turned into 60somethings, music from the 50's disappeared from oldies stations.

> > > Does anybody know if 3WS will ever add 80's music to
> their
> >
> > > playlist all the time? I occasionally hear an 80's song
>
> > or
> > > two on the station. However, it would be nice if 3WS
> was
> > > the greatest hits of the 60's, 70's and 80's.
> > >
> Agreed, good question.
>
> Promos say "greatest hits of the 60s, 70s and summer." While
> it's subtle, and it may mean little more than an emphasis on
> seasonal music, it opens the door. Actually, given how bad
> the voice tracking can be, or, more accurately, how bland
> and even unnecessary (do we need every disc jockey being
> promo'd at least once in any given two-hour period?), 3WS
> needs all the help it can get, ratings notwithstanding.
>
 
> How could they not add music from the 80's? "Oldies", even
> if they don't use that word to describe them, are the pop
> songs that people in their 30's and 40's listened to and
> enjoyed when they were teenagers. As soon as the people who
> were teenagers in the 80's all turn into 30somethings, then
> the pop music of the 80's will become "oldies". On the other
> end of the scale, when the people who were teenagers in the
> 50's turned into 60somethings, music from the 50's
> disappeared from oldies stations.

Great... So when the current teenage generation gets into their '40s, we'll all get to hear 50 Cent & Ludacris "oldies".

Those'll make for some great trips down memory lane for 'em.

I can't wait!!!<P ID="signature">______________
...Steel City Spin...</P>
 
> > How could they not add music from the 80's? "Oldies", even
>
> > if they don't use that word to describe them, are the pop
> > songs that people in their 30's and 40's listened to and
> > enjoyed when they were teenagers. As soon as the people
> who
> > were teenagers in the 80's all turn into 30somethings,
> then
> > the pop music of the 80's will become "oldies". On the
> other
> > end of the scale, when the people who were teenagers in
> the
> > 50's turned into 60somethings, music from the 50's
> > disappeared from oldies stations.
>
> Great... So when the current teenage generation gets into
> their '40s, we'll all get to hear 50 Cent & Ludacris
> "oldies".
>
> Those'll make for some great trips down memory lane for 'em.
>
>
> I can't wait!!!
>

Hey, the more things change, the more they stay the same. Look at the audiences packing the Rolling Stones' tour. Just remember, when the current teenage generation gets into their 40's, you'll be a lot older yourself. None of us likes to face it, but we all get older. When I was a teenager myself in the 1960's, I hated be forced to listen to my mother's collection of Glenn Miller music. When I had teenagers of my own, they hated being forced to listen to my classic rock instead of rap.

So, I'm certain that when my grandson has kids of his own, they'll hate being forced to listen to hip-hop oldies.
 
> How could they not add music from the 80's? "Oldies", even
> if they don't use that word to describe them, are the pop
> songs that people in their 30's and 40's listened to and
> enjoyed when they were teenagers. As soon as the people who
> were teenagers in the 80's all turn into 30somethings, then
> the pop music of the 80's will become "oldies". On the other
> end of the scale, when the people who were teenagers in the
> 50's turned into 60somethings, music from the 50's
> disappeared from oldies stations.
>
> > > > Does anybody know if 3WS will ever add 80's music to
> > their
> > >
> > > > playlist all the time? I occasionally hear an 80's
> song
> >
> > > or
> > > > two on the station. However, it would be nice if 3WS
> > was
> > > > the greatest hits of the 60's, 70's and 80's.
> > > >
> > Agreed, good question.
> >
> > Promos say "greatest hits of the 60s, 70s and summer."
> While
> > it's subtle, and it may mean little more than an emphasis
> on
> > seasonal music, it opens the door. Actually, given how bad
>
> > the voice tracking can be, or, more accurately, how bland
> > and even unnecessary (do we need every disc jockey being
> > promo'd at least once in any given two-hour period?), 3WS
> > needs all the help it can get, ratings notwithstanding.
> >
>



Except for a few songs with an oldies feel like "Kokomo" by the Beach Boys, oldies stations throughout the country are playing very little 80s. All the teens of the 80s are already in their 30s. But oldies stations target 45-54,not 30-somethings.

The whole idea of traditional oldies stations adding 80s doesn't sound good to me. If an oldies station needs to play 80s that bad they are better off switching to Jack-FM. Variety hits is the "music of your life" for the older Gen Xers.
 
> Except for a few songs with an oldies feel like "Kokomo" by
> the Beach Boys, oldies stations throughout the country are
> playing very little 80s. All the teens of the 80s are
> already in their 30s. But oldies stations target 45-54,not
> 30-somethings.
>
> The whole idea of traditional oldies stations adding 80s
> doesn't sound good to me. If an oldies station needs to play
> 80s that bad they are better off switching to Jack-FM.
> Variety hits is the "music of your life" for the older Gen
> Xers.

I don't dispute that you're describing the way things are today. But as the Gen Xers start getting grayer and grayer, don't think that the dates for what are called "oldies" won't be shifted later and later.

In the year 2065, oldies stations will be playing music from the 2040's.
 
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