-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
570 flipping to All-Sports on Monday
- Thread starter MarcB
- Start date
CC won't do anything in response. 570 is a non-factor as a talker and will continue to be a non-factor.
Big is doing OK in the ratings and costs little to run (no jocks). It's not going anywhere for now.
I'm happy with the change though- while I realize national ESPN programming isn't going to do well in this market, I'd much rather listen to the national shows than all-Redskins all the time on 92.7 and 106.7. BigA's got the right idea- it can't possibly do worse than the talk format did. Sports reaches better demos and should be an easier sell to package with Snyder's other stations.
Big is doing OK in the ratings and costs little to run (no jocks). It's not going anywhere for now.
I'm happy with the change though- while I realize national ESPN programming isn't going to do well in this market, I'd much rather listen to the national shows than all-Redskins all the time on 92.7 and 106.7. BigA's got the right idea- it can't possibly do worse than the talk format did. Sports reaches better demos and should be an easier sell to package with Snyder's other stations.
MarcB said:
Only if it's the final post of the thread... :
Anyway...MarcB (cont'd) said:
Perhaps this could explain Clear Channel sending the last remaining Big 100.3 personalities packing recently? And could it also explain Glenn Beck's sudden absence from WHFS? Clear Channel's Premiere owns Beck, as well as Limbaugh and Hannity - the latter two of which are currently on WMAL. Rush does okay on that station, but Hannity usually finishes in around 18th place. So perhaps it would be no big loss to WMAL to let their top two talkers go and move into another direction... Or perhaps another poster is right that CC is satisfied with the returns on Big 100.3 and they will stay put. With all that said, keep in mind that WHFS is virtually a non-factor as a talk station. Maybe they're better off simulcasting WLZL at this point.
With 570 apparently going ESPN, what direction does 980 take? Does all ESPN programming go to 570 while 980 goes more local?
MarcB said:
None of WTNT's talk show will end up on 1260. Salem Communications and Talk Radio Networks (syndicator of John McClaskin, Laura Ingraham, Jerry Doyle, Savage and Phil Hendrie) had a nasty parting of ways back in September 2008. Then, Salem canceled Ingraham from all of their conservatalkers owing to her extended absence a month earlier, in addition to TRN's insistance that more of their programming would be picked up on said stations, displacing much of Salem's fourth-tier network programming.
If anything, Glenn Beck (which 1580 quietly dumped a few weeks ago) will be 1260's only programming addition. McCalskin, Doyle, Savage and Hendrie will probably wind up on 1580 - and will have no ratings as opposed to a handful of listeners on 570. Laura could either go to 630 or 1580, but who really knows at this point?
radioguy39nj said:With 570 apparently going ESPN, what direction does 980 take? Does all ESPN programming go to 570 while 980 goes more local?
Othern than Mike & Mike, and the late night/overnight programming, 980 is local. 570 is just picking up the ESPN programming that wasn't being aired by 980 anyway.
Nathan Obral said:
Well, DCRTV reports that 630 is out, with WMAL saying they're happy with their current late morning host.
It's possible to host a syndicated radio show from a city in which your own show does not air. Just look at Mancow in Chicago.
And just think that there was a slew of talk radio stations in the DC market not too long ago. Remember "McCain 570" and "Obama 1260"?
DToTheJ said:570 should call themselves "ESPN2".
Already being done by ESPN Radio's Cleveland affiliates. Primary affil WKNR is known as "ESPN 850 WKNR," while secondary affil WWGK (a daytimer) is branded as "ESPN 1540 KNR2."
Honestly, the branding should be reversed, with WTEM reverting back to their old "SportsTalk 570" name and logo, with WTNT becoming "ESPN 570."
DToTheJ said:
Probably the stupidest idea for branding a station. (Oh, wait... there was "Hell 94.7" in Chicago once.) Even worse was WWRC keeping the "Obama 1260" name after the election, then after his inauguration, they flipped back to business talk as "Money 1260."
A lack of promotion and advertising during both the Clear Channel and Red Zebra eras, little to no local programming (WTNT had a total of only three local hosts during their ten years as a talk format) and simply being on an increasingly irrelevant AM band all doomed both of those stations to failure. Call it The Curse of Killing Off WGAY/1260, perhaps. Red Zebra can't do any worse airing ESPN Radio turnkey on WTNT, in fact, they can bill more money by doing so.
WMAL may gain some displaced WTNT listeners, but honestly, WMAL airs most of the big names in talk radio as it is (save for Beck and Ingraham). Those gains will be negligible, more so because they refused to pick up Laura's show. (And they don't even want to tape-delay her in the evenings? Geez...)
DToTheJ said:
If she lands on 1580... she might as well be canceled. No one knows that 1580 even exists. Not even the people that run 1580's automation system.
Nathan Obral said:DToTheJ said:570 should call themselves "ESPN2".
Already being done by ESPN Radio's Cleveland affiliates. Primary affil WKNR is known as "ESPN 850 WKNR," while secondary affil WWGK (a daytimer) is branded as "ESPN 1540 KNR2."
Honestly, the branding should be reversed, with WTEM reverting back to their old "SportsTalk 570" name and logo, with WTNT becoming "ESPN 570."
I meant WTEM should revert back to the "SportsTalk 980" name. Oops.
Syndicated sports may be the only way left to make money on AM. It's cheap. Guys 18 to 49 listen. It doesn't seem to matter much if you've got two or three other stations with the same format.
What's surprising is this look like syndicated AM conservo-talk is on its last legs. For all the attention Rush, Beck and the rest get from the MSM, their act is old and so is their audience.
What's surprising is this look like syndicated AM conservo-talk is on its last legs. For all the attention Rush, Beck and the rest get from the MSM, their act is old and so is their audience.
MattParker said:
Far from it. Conservatalk failed in Washington because it has been placed only on poorly-programmed stations that have had no promotion, with next to no local programming, and with automation systems that frequently malfunctioned due to little maintainence.
Washington is NOT an AM market at all. Since WTOP moved to the FM dial, the relevance of that band has steadily evaporated if you aren't WTEM or WMAL. If they were on FM (save for 1260, due to Salem always choosing ideology over ratings) the picture would probably be considerably different. WMAL would likely vault to the Top 5 whenever it decided to launch a simulcast on 105.9.
I heard a money program on 570 around midday yesterday. Guessing that's a brokered deal and that Red Zebra will sell off time, if the price is right?
- Status