This is the kind of thing that shouldn't have happened. During a break in the Michael Savage show tonight they aired a promo that basically touts their alternative outlets for the programming on 570. It sounded good, except for one of the frequencies they mentioned. "1700 AM" (KKLF) was touted as having coverage from "Plano to the Red River" and there's not a lot of exaggeration there, even if the nighttime signal isn't that stunning. The trouble was that it also mentioned "99.3 HD-2" in the promo; no mention of "KLIF-FM," just the HD-2 signal with the wrong frequency.
Admittedly, this isn't a glaring error that would be caught by most people, considering what's probably still a minuscule number of HD listeners. But who's to blame for letting this one slip by, and how long has it been airing and gone unnoticed?
Admittedly, this isn't a glaring error that would be caught by most people, considering what's probably still a minuscule number of HD listeners. But who's to blame for letting this one slip by, and how long has it been airing and gone unnoticed?