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60's on 6... He's ALWAYS talking!

jimbo said:
Honest to gawd, what is the appeal of Cousin Brucie? I don't want a talk show when I bring up the 60s channel. For the few minutes I listen it feels like a class reunion for a school I never attended.
Click to expand...

Perfect analogy. Great way to put it!
 
jimbo said:
Honest to gawd, what is the appeal of Cousin Brucie? I don't want a talk show when I bring up the 60s channel. For the few minutes I listen it feels like a class reunion for a school I never attended.
Click to expand...

His appeal is to the New Yorkers who run, program and hold stock in Sirius XM. Karmazin and Greenstein are convinced that whatever is (or was) hugely successful in the nation's No. 1 market is just what the rest of the country wants to hear. Hence the presence of the smooth-as-silk, always-hit-the-post-perfectly New York veteran voicetrackers on so many channels. Of course, their shticks are tired, they gab in cliches, and their primary focus is their better paying jobs on No. 1 market FM, but if Mel and Scott want to pay them to mail it in for a few hours of voicetracking a week, they're not going to turn them down.

Fact is, what truly creative radio is still being done in this country isn't being done in Market No. 1. The play-it-safe big-money investors and advertisers would never stand for that. New York is bland, by-the-numbers FM, and that's what we're being force-fed on Sirius XM.
 
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