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90.7 KVIT

Was very surprised to hear some Elvis this morning on the Goldmine, KVIT. Around 9:20 A.M., I heard "Stuck on You" by Mister Elvis Presley. For a second, I had to make sure I wasn't listening to the valley's original Goldmine, 1440 AM. Definitely a very interesting mix of music on KVIT. Keep up the good work guys! :)
 
So neither KVIT nor KAZG have trademarked the slogan name "Goldmine"? Let the race to the Arizona Secretary of State's office begin! ;D
 
For all I know, it could have been an LPFM pre-2011... I've never heard of the East Valley Institute before this year.

Anyone who visits these boards knows of 1440; they've got a thread on here that will sadly never end. Just like I now know about KVIT-- only because of these boards. I can't get the smaller Southeast Valley FMs like KVIT or KBSZ.
 
I read earlier in this thread that this station is supposed to be like KZZP from back in the 80s. So does that mean it will one day be a great top 40 station or that it will play music from the 80s and live that era again. I seem to be hearing music from all over the place right now... I don't remember KZZP being that type of station??!! Just imagine KZZP playing music from the 40s, 50s and 60s throughout the day. I just don't remember it that way. They did not do that because the target demo did not know or care about music from 20, 30 or 40 years ago ::). Maybe due to the fact that KVIT is a non-commercial station, they don't care about ratings. Anyone that has been around radio for a short amount of time knows that in the end, true formatics are in place for a reason.
It would be brilliant for a station to go down the KZZP trail and be a true POP station, not leaning too far Urban or Rock but taking it right down the middle. There is a real opportunity there.
I look forward to hearing this station when it has taken on a true identity.
 
90.7FM The Goldmine is a Top 40 Station, and the feel of the station from the Promotions to the Music is styled in the spirit of KZZP. KZZP in it's Hey day featured a show on Sunday Morning called "on Track" Public affairs Christian Show, we have a Christian Show, Bruce Kelly played older music as part of Flashback Friday's-we do Wayback Wednesday, There were mix shows on Fridays, as we have with DJ perry. We have two house shows at Midnight on Friday and Saturday. KZZP played Rock Over London on Sunday Nights, we have The Foreign Connection. KZZP had the Saturday Night Party patrol, and we too play party music on saturday nights. We are 85% Current and recurrent, but we spike our gold for variety and always will play a request as long as we have it and it's clean! That listener will be ours forever when you make that personal connection. So if the listener wants Elvis, they can have Elvis...
Here is what I believe:
People like more than 1 type of music, at least enough for us to have an audience.
People who don't like a song, will be back later, when another station they listen to plays a commercial or a song they don't like.
Our radio station is fun, our production is corny, and the students are most of the voices, because if you are playing a song people like, no one cares.

I love it when people over analyze everything in radio, that's why radio sucks, but now I get to run a radio station with me as GM, PD, MD, Consultant, GSM, and Morning Man....Mt students will learn, thousands do and will listen, and we'll have a great time on air every day.
 
Just a little more info, The Goldmine was created because of our Partnership with Goldfield Ghost Town that began in 1999 when we needed a site for our tower/transmitter. We got a smokin deal on the Lease to say Apache junction, GoldfieldGhost Town Arizona in our ID. We were only a campus and later internet radio station. When we originally applied we were a 200 watter, than got to go to 2000. We are conducting a study to move higher and more south to cover Mesa and Tempe Better. If a translator ever becomes available, we intend to try and get it. We are happy of our current signal, but no where near content.

Take a Song like Beastie Boys "Girls" from 1986, or Thriller from 1984...Teens today like these songs, and they work with our format. Songs that are 25 and 27 years old, in 1986 if I go back 27 years its 1959, what songs work on KZZP? None....I'm not gonna play Great Balls of Fire or The Twist on KZZP, but Pour Some Sugar On Me, Gonna Make You Sweat, Poison, Welcome to The Jungle, Baby Got Back, Don't Stop Believin, and more make sense with our audience. Kiss, jams, and Power won't do it, but we're not them..and we don't want to be. Half of our callers are teens and twenties and half are 30 plus...That is what KZZP was....I was there....I know the feeling of a station I'm trying to create.

We do care about ratings, just can't sell them..we will show in the future as we are PPM encoded, We have hired an Ops Manager who worked as an Ops Mgr for clear channel for years who will be joining us full time in June, People can joke about our signal, but we have 750,000 plus in good range for a car. That's good enough to make our market a top 70 market at least, and within a year we will be a top 5 choice in that area.

I think big and talk big, A national marketing firm listened to us recently and thinks the station sounds great. We are assembling a Prize Package that will be given away every day this summer that I've never seen the likes of in my time at KZZP, Y-95, Power, or The Edge...It gives FREE passes and food to more than 20 sponsors and it's growing. It's value will be between $400-$500 every day. We will be going to our target schools with Goldmine wristbands, footballs, frisbees, stickers, t-shirts and 20,000 flyers in the next month> We will be broadcasting where the kids hang out in the Southeast Valley all summer, they will try us out and we will have no commercials.

We will do what High school radio stations have never done, because we are not just a high school radio station. We are a real radio station.

Or mock me, but I will not rest until it is accomplished.

listen at 907goldmine.com, go to tune in radio and get the app for local radio, or cruise around the east valley in your car and enjoy.
 
I think this is one of most positive developments in the Phoenix metro market in ages. Let's face it, ever since the 90's, local-market radio has been on the decline. Big radio stations would rather pipe in the big-name out-of-town shock-jocks like Howard Stern and Adam Carolla than bank on the popularity of their own air talent. They'd rather run stations that are little more than automated jukeboxes playing canned music than step a foot out of line to bring great artists to the forefront of the nation's eyes and mind.

Do we really want to have our musical choices dictated by "American Idol" and Disney's stable of doe-eyed starlets and tow-headed pretty-boys?

I think what Steve is doing is incredibly enterprising, brave, idealistic and dynamic, and I'm not just saying that because he's a friend. For a really long time now, it's like the companies that own stations have forgotten the people that made radio great. The pioneers. Not just KZZP, but other people who were out there fighting the same fight against the corporate-minded inertia that has deadlocked the radio biz for almost 15 to 20 years now.

Now, let me tell you something about Steve Grosz... As a research intern at KZZP, he managed to get songs put on the air that might otherwise have gone totally unnoticed, songs that went on to climb to the top of the charts. That's when he was just a non-paid intern. Now, at KVIT, he's helping to foster the careers of at least two local bands I know of, and probably more that I don't, because I don't listen as often as I'd like to. That's why it's sort of funny that they decided to use "The Goldmine," because he literally can sift through a whole lot of dirt and mud and come up with gold.

I think that, if given half the chance, Steve Grosz might actually save Radio.
 
sgrosz said:
Take a Song like Beastie Boys "Girls" from 1986, or Thriller from 1984...Teens today like these songs, and they work with our format. Songs that are 25 and 27 years old, in 1986 if I go back 27 years its 1959, what songs work on KZZP? None....

I assume you're speaking of the Thriller video being released in 84, as the album was 82! But don't forget, KZZP did infact have songs in rotation like "La Bamba", "The Banana Boat Song," Contours "Do Ya Love Me," Bob Seger "Old Time Rock and Roll," Beatles "Twist and Shout" just to name a few. So yes, if an 80's movie resurrected an old song, then they also went back 20 years.
 
DJ_Perry said:
sgrosz said:
Take a Song like Beastie Boys "Girls" from 1986, or Thriller from 1984...Teens today like these songs, and they work with our format. Songs that are 25 and 27 years old, in 1986 if I go back 27 years its 1959, what songs work on KZZP? None....

I assume you're speaking of the Thriller video being released in 84, as the album was 82! But don't forget, KZZP did infact have songs in rotation like "La Bamba", "The Banana Boat Song," Contours "Do Ya Love Me," Bob Seger "Old Time Rock and Roll," Beatles "Twist and Shout" just to name a few. So yes, if an 80's movie resurrected an old song, then they also went back 20 years.

In 1986 "Old Time R'n'R" was only eight years old ('78), and the Fab Four's remake of "Twist" was 22/23 years old ('64 in USA, '63 in Britain). If they played the Isley's original they were going back 24 years ('62).
"Do You Love Me" is also from '62. "Banana Boat" and "Bamba" are the only two that are actually from the '50s, '57 and '58 respectively.
 
My friend DJ perry, I'm speaking of "Thriller" The single...I think it was in this order...

Wanna be starting something 1982
The Girl is Mine 1982
Billie Jean 1983
Beat it 1983
PYT 1983
Human Nature 1984
Thriller 1984

But That's just my remembering from my childhood....but Thriller the single release was in 1984.
 
to support 99KTKT, we played these songs because of the blockbuster movies they were associated with.

Labamba-Los Lobos version-Movie Labamba
Day-O-Beetlejuice
Twist & shout- Ferris Bueller
Contours-Dirty Dancing
Old time RNR-Just a party spike

and Guy Zapoleon brought back Love is Like a rock in 89, Bad case of Loving you in 88 and made it a bigger hit then when it was originally released in 79, Benny Mardones Into the night, UB 40 Red red Wine in 88, When I'm With you by Sheriff in 88, and more...But regardless. I like to listen to 90.7fm, and that's all that maters..lol
 
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