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93.5 Port St Joe

C

cceng1

93.5 Port St Joe has been sold and the sale closed today. The station no longer belongs to Aloha Trust and now is owned by Omni Broadcasting out of Ft Walton Beach. The station had been programmed by Clear Channel Panama City.


cceng
 
Yeah, that's it. My old friend Chuck Bear was there for a while. Steve Lemon was hired from WPFM to be PD of 94.5, though he had no programming experience.
 
Originally the station that was WJST operating 94.5 C started out as WJST 93.5 A. The station upgraded by moving to the full C frequency well over 20-years ago which opened 93.5 A to be re-assigned to Port Saint Joe as a vacant channel. Eventually that frequency returned to the air as a class C3.
 
The sale price was reported as $135K. Is that accurate? I know it is pretty rural there, but that seems pretty low for a FM.

????
 
Station along the area have lost value. The ad dollars are not there. Too many signals. Too many large companies.
 
It must be too much. I caught Mr. Carter's station 155 miles away on DX night and offered him an MP3 of it several times. I tried to get a hold of him for 5 weeks and couldn't. In fact in 7 attempts, I couldn't get ahold of any human there. With a 50KW equiv signal (in Port St. Joe) though, the power bill has to be fairly high unless they have a small TX with a big 12 bay gain.
 
I guess that's one problem running a station "Mark Carter style". Doing sales, programming, copywriting, production, mowing (of the tower site) and putting together an annual jazz festival does take me away from the phones at times. And during the spring in particular, the jazz fest calls and questions keep our phone going to voice mail. Sorry about that! Welcome to the exciting world of small market radio. Love to hear the station is DXing out there. I do answer voice mails if you miss me!
 
musiconradio.com said:
Station along the area have lost value. The ad dollars are not there. Too many signals. Too many large companies.
Click to expand...

We were in that market just last week (see Cape San Blas in the DX board). True enough, this! They added 104.3 just, what, a year ago, with a format not much different than many of the others? Man alive....

I would suggest something offbeat for a format, like standards; but AM 590 musta run that into the ground enough, and went sports. If it can't succeed on AM, no way on FM.....

BTW what happened to 101.7 in Graceville FL? Is WBGC AM 1240 back on? We were thru that area at night, when it would not "stand out."

cd
 
I don't think you will see this new 'owner' running anything professional like Mark Carter has been doing for decades. Is 93.5 still on the air? ;D
 
Thank you for the repsonse Mark. I understand the "one man band" concept since I am the only full-timer running a station on the MS Coast
 
I had it loud and clear in Orange Beach AL a couple weeks ago during some usual coastal DX, with no sign of WRBA under the digital splatter from 96.1 Mobile.
 
BamaWOLF said:
I had it loud and clear in Orange Beach AL a couple weeks ago during some usual coastal DX, with no sign of WRBA under the digital splatter from 96.1 Mobile.
Click to expand...

Well yeah, I've heard it here, too from time to time. But I'm asking about the regular coverage area. It can't depend on tropo to make a living in PC. I guess it's a rimshot, if nothing else.
 
It's a well engineered transmitting facility with a good balance of power vs. height. A very viable signal in Panama City proper and the population center. Absolutely the best combination of antenna placement, ERP and TPO! Credits to him that dunnit....
 
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