Is it?Wrong.
I definitely remember "Amor 95.1" being the brand with the KCOR call letters for most of the early 2000s.
Is it?Wrong.
Very early 2000's. When Univision made Recuerdo a 12-market network, it switched to that name and format.Is it?
I definitely remember "Amor 95.1" being the brand with the KCOR call letters for most of the early 2000s.
Preciosa 105.7 is in pole position, that format's ship has sailed and iHeart has shelf-ready formats ready to go. Alpha's Tejano 95.7/103.3 is still in a decent space with local talent and Alt 1033 was a misfire. KEDA is a family/heritage format which will never be a major PPM player. KXTN 1350 is already in between ownership groups and AM is on life support.... I dont think KLMO 98.9 is even encoding (yet) with that illegal booster on 410/Callaghan... Did I miss one?Maybe when one of the Tejano stations fails... Which do you think will fail 1st?
Tejano is dead...lol. 95.7 signal isn't bad from HWY 90 on south. There's tons of development on the south side of SA and I hope Alpha Media flips the Tejano format that is more appealing to SA listeners.Preciosa 105.7 is in pole position, that format's ship has sailed and iHeart has shelf-ready formats ready to go. Alpha's Tejano 95.7/103.3 is still in a decent space with local talent and Alt 1033 was a misfire. KEDA is a family/heritage format which will never be a major PPM player. KXTN 1350 is already in between ownership groups and AM is on life support.... I dont think KLMO 98.9 is even encoding (yet) with that illegal booster on 410/Callaghan... Did I miss one?
Not arguing Tejano’s demise… 95.7103.3 should have flipped the day after KXTN left 107.5 FM. They are 2 years late and wasting air with a cookie-cutter early 90’s format that cannot be re-dressed like a Top 40 sound (Selena, Emilio, Mazz, La Mafia). It deserves to breathe with Electro-Cumbia sounds that the younger Hispanics dig. 103.3 should have done something else- not a simulcast of 95.7 and well we know the Alpha Sports star decision is haunting them.Tejano is dead...lol. 95.7 signal isn't bad from HWY 90 on south. There's tons of development on the south side of SA and I hope Alpha Media flips the Tejano format that is more appealing to SA listeners.
Which is where Hispanics live.Tejano is dead...lol. 95.7 signal isn't bad from HWY 90 on south.
Agreed. The heavy South SA penetration makes up for the weak city-grade signal. I feel giving it a "Tejano" moniker might have been a slow kiss of death as they are trending down from a 2.6 share high. 95.7/103.3 has mixed in current hybrid crossovers from Siggno, Solido, Intocable, Obzesion and others but it along with presentation is forced/predictable. It makes for a decent sales partner package with Norteno 104.1: a format poised to hit a 4+ share soon with a weak city signal. It is a station nicely built for the 25-54 boots and hat, working class.Which is where Hispanics live.
For what it's worth, I don't think any other format can do better. 95.7 puts an awful signal inside SA for anything to survive. If this dead format can bring life (the irony is not lost on me) to this handicapped signal, then you have something to work with. For the first time ever, 95.7 has potential to actually get decent ratings. I think that's worth experimenting with. Maybe inject crossovers (despite what research says, Tejanos seem to be very open to some Regional Mexican hits).
KLMO's booster modification for their existing booster got dismissed earlier this month.I dont think KLMO 98.9 is even encoding (yet) with that illegal booster on 410/Callaghan...