95 PEN... The Best Of The Gold
In the mid 70s, with WIP dominating MOR, WPEN tried Oldies with very irreverent news. It had its fans but as an AM station had a hard time competing with the already-established WCAU-FM.
While not too many listened much to the station at the time, there are a few well-circulated airchecks of this era floating about- highlighting how good the station sounded.
Greater Media had just bought the 'PENs, and spent considerable time and money cleaning up their engineering. Even on tapes, the processing and "big" sound are apparent. As are the talents of "Legendary" Loren Owens (pre-Boston) and late newsman Bruce Eric Smallwood (I think all the newsmen there had to use middle names). Then there were the incredible "95 PEN" jingles. I believe these were commissioned by Julian Breen, as one of the first packages ever from Jon Wolfert's then-new JAM Creative.
There's an amazing 24/7 feed here on the Internet (where all the good stuff has gone), run by a veteran major-market pro, that does a wonderful job showcasing the jingles and processing. The music selection is much more open, though, making it even more enjoyable. There are no jocks that I have ever heard. The only spoken words are once an hour, as the original TOH stager is heard. Also no commercials. Overall, a very enjoyable listen. No website; simply search "95 PEN" on Shoutcast.
I'm pretty sure by that time WCAU-FM was beginning to move away from its Solid Gold format, and for most of the 95 PEN era 98 was doing the somewhat soulful/disco/Fascinating Rhythm thing. Can anyone confirm?
I've also wondered how well this station would have done long-term had Greater kept it on the FM for more than a few months as a temporary simulcast. Did the FM simulcast have the same thick processing/reverb, or was it cleaner (like Musicradio sounded on WABC-FM)? Not AT ALL to suggest keeping Oldies at that one-FM-to-a-market time would have been smarter than launching Magic-- but just wondering in an If-A-Tree-Falls sort of way.