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97.5 FM Talk

A

ajhenderson

I am very surprised to see, as I posted on the N/T board, Bonneville picking up Ed Schultz. He does a good job, but for KSL? And after getting bounced from K-Talk?

Does anyone else think 97.5's evolving lineup is getting a bit schizophrenic? First, wouldn't it help to get your ducks in a row and steal O'Reilly BEFORE a big debut? That way you could appear proud of your new lineup and new station and grab new listeners?

Pardon my pickiness, but seems to me:
-Mancow probably costs too much and doesn't do anything for the 40ish listener (we know 40 is "younger" than KSL's avg). Put Barberi on 5-8am and do "The Wasatch Front's Only Live Morning Talk Show"... and no, some knucklehead from your sister station 2500 miles away doesn't count as local, KNRS.
-If KSL thinks Ed Schultz is worth it, run Steph Miller live 8-10am.
-Fine, O'Reilly can stay. Of course, local talk with an attitude would be better to beat Rush and Doug Wright.
-Jerry Doyle is booooooooring. Anything, anything at all is better than this rubbish. Going up against "family values" talkers on 570, 1160, and 1430, how about something a bit stronger? Or more entertaining.
-Savage: good.
-Rusty Humphries was good before TRN cut his legs off. The new production is crap and he isn't entertaining at all anymore. Problem is, I'm guessing, that they're locked into TRN's standard deal: two of the other four talkers and you can have Savage. Why else would they yank him from KNRS to an unknown? Since Ingraham is on KLO, they've got their pick of Bruce, Doyle, and Humphries. Under those circumstances, they made the right choice.
-America at Night... has the door finally stopped revolving? Sucks since Ernie Brown left. Put Leykis on and actually give him a chance unlike KALL.
-Trucking show or AAN overnight.

I suppose Simmons' position in the market will allow them to ride this one for awhile... will it last?
 
> I am very surprised to see, as I posted on the N/T board,
> Bonneville picking up Ed Schultz. He does a good job, but
> for KSL? And after getting bounced from K-Talk?
>
> Does anyone else think 97.5's evolving lineup is getting a
> bit schizophrenic? First, wouldn't it help to get your ducks
> in a row and steal O'Reilly BEFORE a big debut? That way you
> could appear proud of your new lineup and new station and
> grab new listeners?
>
> Pardon my pickiness, but seems to me:
> -Mancow probably costs too much and doesn't do anything for
> the 40ish listener (we know 40 is "younger" than KSL's avg).
> Put Barberi on 5-8am and do "The Wasatch Front's Only Live
> Morning Talk Show"... and no, some knucklehead from your
> sister station 2500 miles away doesn't count as local, KNRS.
>
> -If KSL thinks Ed Schultz is worth it, run Steph Miller live
> 8-10am.
> -Fine, O'Reilly can stay. Of course, local talk with an
> attitude would be better to beat Rush and Doug Wright.
> -Jerry Doyle is booooooooring. Anything, anything at all is
> better than this rubbish. Going up against "family values"
> talkers on 570, 1160, and 1430, how about something a bit
> stronger? Or more entertaining.
> -Savage: good.
> -Rusty Humphries was good before TRN cut his legs off. The
> new production is crap and he isn't entertaining at all
> anymore. Problem is, I'm guessing, that they're locked into
> TRN's standard deal: two of the other four talkers and you
> can have Savage. Why else would they yank him from KNRS to
> an unknown? Since Ingraham is on KLO, they've got their pick
> of Bruce, Doyle, and Humphries. Under those circumstances,
> they made the right choice.
> -America at Night... has the door finally stopped revolving?
> Sucks since Ernie Brown left. Put Leykis on and actually
> give him a chance unlike KALL.
> -Trucking show or AAN overnight.
>
> I suppose Simmons' position in the market will allow them to
> ride this one for awhile... will it last?
>

Well KJCB, I agree with 99.9% of your posts, but I am very bullheaded on this one, in that I would rather see every other show (but savage) take a hike, Mancow is what we need to progress in the radio world, I don't believe Ive ever(while working in Utah) drove to work and enjoyed something on the radio, he is fresh, witty, entertaining, and makes Bob and Tom look like rookies! much like I am about Mancow, I stay the same way about my professor!! He really is in my humble an untrained opinion, the greatest talent Radio has to offer, anywhere!! and I believe strongly that the show (put on live only) would Blow Up in Utah, much like the counter culture goes for Barberi, I think this would apply ten fold to the professor!!! there aint a station in any crack of Utahs borders that has the Balls and i mean em, BALLZZZ!!! to run The Tom Leykis Show live during pmd, the people doing 97.5 have the right idea but somebodys got there head way up their ass, I listen because I enjoy the clear powerful sound that persists with FM talk, but as far as being in to it and feeling some sort of enjoyment while listening, Mancow and Barberi! then after thats just empty listening. what do you think? am I way out in left field on this one?
<P ID="signature">______________
If you can feel it, then it Fitzwell!!</P>
 
Dick:
I agree. Since you're bringing in a station from nowhere anyway, why not experiment with Hot Talk? Having Barberi fills the midday hole where no syndicated shows exist. I also think John and Jeff is a decent fit for a TALK (not news/talk) station that can't get Coast and wants live overnight radio.

My only point, not to disagree with you, is that this jumbled mess of personalities in a bipolar array is nonsense. Mancow... fine. Don't follow him with O'Reilly. Barberi... great. Just don't put on milquetoast Jerry Doyle after him. And BTW, every startup station in the U.S. that has run this mish-mash of personalities has failed. You've got to go one way or the other, either ultra-conservative/Fox Newsish (a la WPGB/Pittsburgh, KFYI/Phoenix, hot talk, or another solid direction. FM Talk in Albuquerque will collapse within the next nine months because it's boring local talk about boring topics. The only station that can afford not to take a stand is KSL, because they are the heritage news station.

So, Dick, if hot talk is your direction
4-10 Mancow
10-1 Barberi
1-4 Don and Mike
4-8 Leykis
8-11 Local/Sports/All Comedy
11-4 John and Jeff
 
> So, Dick, if hot talk is your direction
> 4-10 Mancow
> 10-1 Barberi
> 1-4 Don and Mike
> 4-8 Leykis
> 8-11 Local/Sports/All Comedy
> 11-4 John and Jeff
>


It's the line up I came up with 2 years ago, except their was one incorrect slot on your Line Up, which I corrected for you, to give us a perfect Line Up to send to the 97.5 PD.

4-10 Mancow
10-1 Barberi
1-4 Don and Mike
4-8 Leykis
8-11 Hendrie
11-4 John and Jeff

Hey being in Utah a few years now, If someone wanted to bet me let's say my house, that KSL was safe in the ratings, all I can say is "NO WAY" you see mormons (the majority of the ones I know anyways) don't exactly mesh with anti conservative (anti-them) points of view! KSL pulls such massive ratings not because of anything special, simply because LDS folks in general can program it, and leave it on, no matter what time of day it is, their is always going to be something that interests them allways! Start: Ed Schultz, now I really don't know exactly how the majority LDS population would respond to hottalk, a part of me doesn't see it ever flying in Utah, but the Optimistic and logical side of me see's Barberi being on the air for now over 30 years, and he by no means resides in a politically correct free of profanity, unexplicit domain! quit the opposite, the side of me that saw Don And Mike Show broadcast for a little over a year without any publicity on an A.M. station, I mean there was at least 1 caller a day usually more, from Salt Lake City during their 4 hours on the air, they developed quite a following in as short of a time as ive ever seen any radio show come in to utah and do, and believe me, I think their were 6 people in the state that even knew Leykis existed on Kall, me, you, my girlfriend, and the management of Kall 700, but I cherished every second he was on and only missed him, mabey 6 times the whole time he was on,(It really wasn't hard to figure it would be over quickly), I just don't understand the Schultz move at KSL??? the most conservative station in the state, it's almost as if they are trying to send a (BLEEP) You!!! towards somebody, I don't know, Im baffled but this is how I view it. And Have viewd it since Kall showed me it was possible to have NORMAL radio in what I thought at the time to be a very repressed state, not true, Mormons need to learn how to get "more tail for less money" more then anyone!



<P ID="signature">______________
If you can feel it, then it Fitzwell!!</P><P ID="edit"><FONT class="small">Edited by Dick Fitzwell on 09/26/05 09:06 AM.</FONT></P>
 
> 4-10 Mancow
> 10-1 Barberi
> 1-4 Don and Mike
> 4-8 Leykis
> 8-11 Hendrie
> 11-4 John and Jeff

You're right... I forgot 700 also canned Hendrie. As to KSL getting Schultz and telling people to screw themselves, I can only say it's surprising; Lars Larson is a giant borefest occupying five hours a night... there are plenty of other boring shows they could of picked before Schultz's good one.
 
Hey KJCB, are you by chance in Phx? just curious, wanted to ask you question of you are. but if your not there then it's pointless to ask.
>
<P ID="signature">______________
If you can feel it, then it Fitzwell!!</P>
 
> Hey KJCB, are you by chance in Phx? just curious, wanted to
> ask you question of you are. but if your not there then it's
> pointless to ask.

Dick: I do indeed live in Phoenix.
 
>
> Dick: I do indeed live in Phoenix.
>


Sorry Man, just got back, are things sounding as bad their as the did the day and a half I listened?? I know thats not hardly anytime to explore, but someplaces I go, It takes less time then that, It sounded pretty dry all over the dial, what station do they got leykis stuck on? that was my question, were I was to find some hot talk in phnx, and I tried, really hard, I looked everywhere, I didnt even have time to access the internet, I flew there, went to my class, went to bed, and got up and flew home, but on my ventures, I tested the old hometown dial out, and with the exception of, 1010 I think it was, It sounded really lifeless and boring there! I figured KFYI would still be in tact, arent they always? Oh well, wont be going down again until I have to go visit family, no more business there, (thank god) now im going to find out I have to go somewhere I really enjoy, like, Dallas, or even better, Denver, I thought I was going to hate Utah, but now I hate leaving it!Irony<P ID="signature">______________
If you can feel it, then it Fitzwell!!</P>
 
> Sorry Man, just got back, are things sounding as bad their
> as the did the day and a half I listened?? I know thats not
> hardly anytime to explore, but someplaces I go, It takes
> less time then that, It sounded pretty dry all over the
> dial, what station do they got leykis stuck on? that was my
> question, were I was to find some hot talk in phnx, and I
> tried, really hard, I looked everywhere, I didnt even have
> time to access the internet, I flew there, went to my class,
> went to bed, and got up and flew home, but on my ventures, I
> tested the old hometown dial out, and with the exception of,
> 1010 I think it was, It sounded really lifeless and boring
> there! I figured KFYI would still be in tact, arent they
> always? Oh well, wont be going down again until I have to go
> visit family, no more business there, (thank god) now im
> going to find out I have to go somewhere I really enjoy,
> like, Dallas, or even better, Denver, I thought I was going
> to hate Utah, but now I hate leaving it!Irony

I don't listen to much FM, but the best candidates for your hot talk would likely be the rimshots moving in seemingly every three weeks. Ratings no-show KNRJ 101.1/Payson (w/ a 10w translator on 92.7 downtown) has done nothing with their dance format... it will go away shortly, but probably not to talk.

Leykis is presently on KXAM in Mesa. He lasted about a week in PMD, and now fills the hours between 10p-1am Saturday and Sunday, although they've demonstrated a willingness to cut out an hour or so for brokered shows. Nighttime signal goes west to about I-17 and north into mid-Scottsdale; about 30% of the valley's land area. There's a long story to the station, although they could sound worse.

KFYI is weak, although getting Liddy and Hill out is a definite improvement. Now we just need an evening host (is Lonsberry up for another three hours?). KTAR, KSL's sister, is sounding even worse than before, dumping bad local midday talk for Tony Snow!? Boring local talk 1-4 and at night... if only they didn't bill $20 mil a year to not have to care.

Three sports stations, one all-brokered... ugh.

1010, as you note, has stepped up their sound and is increasing ratings with liberal talk. They had to make a change, having no ratings and no billing being the 7th conservative talker a year ago. Kind of sounds like KLO...

One station you should get is KFNX 1100; you may have passed it and heard some bumbling host, but any failing AM that needs to increase revenue should try their all-brokered model, with Savage 5-8. I do see that some Provo station has Roex already, but I think it's music, no?

All in all, nothing on. Not that my XM has much either, but from a talk radio listener's point of view, there's nothing exciting or fresh. If someone committed to do hot talk on a rimshot (since most of them aren't over 15kw FMs anyway), a KQBZ model with decent local hosts would be good. Although the talented Joe Crummey has replaced the previous godawful duo on KFYI from 4-7, between conservative cheerleading on 550, tiresome news on 620, weak sports talk on 860, 910, and 1060, Randi Rhodes the one trick pony on 1010, limited appeal Savage on 1100, and brokered financial talk on 1510 (keeping in mind winter sunset kills PMD listenership for some stations), I don't see how a lot of men, even in the 35-54 demo, wouldn't find Leykis entertaining. Agree with him or night, you're right, he is a talent.

Thanks all for enduring my personal commentary to Dick. :)
 
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