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97.7 flipped to Latin at Noon
- Thread starter bostonradio
- Start date
Would a nationally distributed show featuring an interview with a Florida senator satisfy public service requirements for a station in Massachusetts -- or, indeed, anywhere but Florida and, perhaps, Washington, D.C.?
It's just one week and one guest. If he was there every week, I can understand the concern.
What are the consequences to the station if he doesn't satisfy the "public service requirements?" Whatever they are.
Was listening to the music and they started the show at 8 A.M. and for the short time I listened it was in Spanish.
It's pretty much up to the station management to determine what the community issues are. If iHeart believes that giving a national voice, via it Spanish language stations and streams, to the most prominent Hispanic leaders, that certainly is a defensible attitude and position.
It's no different than a CHR station, which sees that housing for the elderly is an issue in their area among the community issues, chooses not to address that issue because of the age of their listeners; instead, they focus on things like jobs, education, etc.
so back to the Legal ID, I listened at the top of the hour 11:00 AM today and there was something being said, but no something I could identify as a legal ID, I could not identify the word Brockton in it anywhere
The iHeart English-language music-format stations down here all ID well before the top of the hour. I'd suggest you start listening at :45 rather than :00.
Yes, I heard a legal ID in Spanish and heard it say “Brockton-Boston”, but it was several minutes before the top of the hour. I wasn’t watching the clock but it was somewhere between :48 and :52.
I recall the signal being good in Lynn and Swampscott when I lived there, not so much as WCAV but certainly as WKAF, when the station started targeting Boston. The problem will always be the large Hispanic population centers of the Merrimack Valley: Haverhill, Lawrence and Lowell.
A translator fed by another one of IHeart's HD's might fill in that gap if they can secure one.
City grade or anything close, or only suitable for listening by DXer types with ultra-selective radios? That far north of Brockton, I'd expect splatter from WOKQ at 97.5 to be a problem for most listeners.
WCAV still broadcast from the tower in Avon. WKAF and now WZRM broadcast from Blue Hill in Milton, much better to the north.
The Merrimack Valley gets a strong signal from the 170 watt Mega translator of WLLH on 95.1 FM, though that weakens toward the North Shore where 97.7 WZRM is stronger.
Is WOKQ the only limitation to WZRM upgrading its signal to a B1? Or would WJFD, WJBQ, and WCTK get in the way, too?
Having seen the iHeart engineers work their magic on 101.7, kind of have to wonder if they've had a call with Townsquare.
Also, W242AA, the formerly five watt WGBH-owned WCRB translator that was on 96.3 FM from the old WMBR tower in Kendall Square, has a CP to go up to 25 watts and change frequency to 97.3 from the new WMBR tower, on a new slightly taller building also in Kendall Square.
Honestly, WODS is only to keep a competitor from using the letters/name. I don't see that happening as what was "Oldies" has long aged out of a desired demo. Only a few area AMs play much of the 50s and 60s hits now. I would think it was safe not have to keep the WODS calls parked.
It makes sense to park WAAF, as Audacy still has the online stream/HD-2 station using the name. They are still programming it, even if it's just automated music. Since they are using the name, parking makes sense. The same was true when CBS moved WBCN to HD-2 and the Free Form station that was on WZLX - HD3. To me it makes no sense that Beasley now parks the calls in Florida after they shut down the Charlotte station where CBS originally parked the calls. They don't run the HD2 station anymore (changing it to Hubcast shortly after they assumed control of WBZ-FM). And, what was WBCN would be suited to be resurrected with a modern rock format (if it was ever to come back), not a direct competitor to WBOS. I shouldn't be so declarative. Modern rock stations pretty much use a large chunk of WBOS's 90's focused playlist, much to my disagreement. But that dead horse has been cleared out, finally.
Getting on point with the thread. I agree. Changing the calls to WZRM was a nice touch to completely make the station it's own. I know that only insiders and the outside crowd who has a quirky interest (like me) pay attention to calls, unless the station is named by its calls (such as WZLX, WEEI, and WROR). But I still see it as extra-investment/passion into the station. When a station changes format but keeps calls (without moving the pervious format to an HD station), I usually see it as them subconsciously thinking that they will "try this for now." That's how I observed the last two formats, post the WAAF simulcast. I saw them as filler, as evident with them not even bothering to change the calls. This time, it looks like they are invested into getting longevity out of this station; however long is to be seen. Just changing calls doesn't mean too much in being successful. Just that they are pushing for this to be around for a long time.
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