Originally KSTL-FM - the station went on the air April 2, 1960, according to STLRADIO.COM. The station was sold to Foreground Music Inc. in 1967, and the call letters were changed to KRCH. Bartell bought the station in 1972 and launched KSLQ. In 1982, EZ Communications purchased the station, and the call letters were flipped to the current KYKY as of 9/22/82, so Y98 will be celebrating 30 years this year. Both Guy Phillips and Stel Pontikes have been there the entire run, dating back to the KSLQ days.