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98.7 is never going to make it

C

CC4Life

Guest
The final proof to me that 98.7 The Fan will never succeed occurred on Friday night at 11:38 PM as Scott Ledger wasted three segments talking about Rex Ryan's tattoo of his wife wearing a Mark Sanchez jersey.

He kept taking pauses, and you could just picture him looking at the call screen, desperately hoping that they had a caller. Then he ran out of things to talk about in regards to the Ryan tattoo, so he reminisced about Lynne Austin's Playboy spread, and had to pause and look up on Wikipedia what year and month it was, and then he started flashing back to hot women he encountered when he was a highly-rated Top 40 DJ (instead of a fill-in host on a 0.4 sports station).

Look, you CANNOT do "live and local" Tampa sports 24/7. I'm not sure why Ledger was even on Friday night. CBS Sports Radio launched on January 2nd, Farrell on the Bench is right there to run in that timeslot.
 
Who said a spoken word format was easy????

Jeff in Sa-ra-so-ta!
 
This would be Ferells third time around in Tampa Bay since the mid 90's. He might have pulled around an 0.4.

I'll still take live and local. Let's give the Bolts and Rays time to churn interest before you start burying 98.7.
 
I'm not gonna sit here and say I want to hear anyone talk about Rex Ryan's tattoo at all, let alone for 3 segments, but Ledge is better than all of the suck they put on the air all week long. The morning show sounds like a bunch of high school kids playing grab ass. It's like they can't believe they've got a girl with big fake boobs in the room so they all act like 12 year olds to impress her. Koodos to CBS to have the foresight of going from one awful morning show with a ditzy blonde, to another awful morning show with a ditzy blonde. Justin's pretty good, but Gary makes that show unlistenable and it wouldn't matter if Booger was the greatest ex NFL player turned broadcaster alive as long as he's teamed up with the speech impediment. Todd has probably the best weekday show if you don't mind hearing about how long he's been in the business every 30 seconds or how every story in every sport somehow relates to an event he was at/covered. As long as you don't mind hearing Todd talk about himself for 3 hours, he's a bit better than the rest of the trash on the station.

Before Ledge was there, every time they needed a fill in they went back to Herrera. Pretty sure the guy was involved in some way, in every show on the station during their first week. The fact that the entire first month of that station was wall to wall Rich Herrera should have been a pretty good sign that this was going to be a disaster. I'd rather hear Ledge talk about Ryan's tattoo for an entire three hours than listen to that moron drool on himself for ten minutes.

I will say, I don't think the station is doomed for eternity. I'm sure they'll find a format that can work there one day.
 
Now that Hockey is back, there will be more for them to report on.

Most sports people have become accustomed to talking year 'round professional sports. But what if you don't have year 'round sports?

In New York, there is double (or, in some cases, triple) the amount of teams, so if you don't want to talk Rangers, talk Devils or Islanders.

In Tampa, if you don't want to, or can't, talk Lightning, who do you talk about?

If there is no Baseball (out of season), no Football (not enough teams during playoffs), no (professional) Basketball, and no Hockey because of a strike, where do you get your stories?

I guess you can call the strike affected players, but you will reduce yourself to becoming the TMZ of sports (maybe not that bad of an idea). The players are restricted as to what they can talk about.

98.7 is the voice of USF sports, but unfortunately, it is proving to not be enough.

We don't just hear alot about New York sports because so many people are from there, it is also there are more stories to choose from to use as filler between the local stories.

Jeff in Sa-ra-so-ta!
 
Now that Hockey is back, there will be more for them to report on.

Listened to the Big Dawg on 620 last afternoon and the only caller I heard talking about hockey suggested that all ticket holders stay outside the Forum until after the puck was dropped. People are increasingly tired squabbles between owners and players. The NHL may have shot themselves in the foot on this one. Only 45 games? They may have well just hung it up.
 
druidhillsradio said:
Now that Hockey is back, there will be more for them to report on.

Listened to the Big Dawg on 620 last afternoon and the only caller I heard talking about hockey suggested that all ticket holders stay outside the Forum until after the puck was dropped. People are increasingly tired squabbles between owners and players. The NHL may have shot themselves in the foot on this one. Only 45 games? They may have well just hung it up.
Click to expand...
All of those complaints are forgotten when the puck drops.

Good or bad - it is reality.

Jeff in Sa-ra-so-ta!
 
badjef said:
If there is no Baseball (out of season), no Football (not enough teams during playoffs), no (professional) Basketball, and no Hockey because of a strike, where do you get your stories?
Click to expand...

Orlando Magic, USF basketball, Florida Everblades, Orlando Solar Bears, Clearwater Threshers, Tampa Bay Yankees, Dunedin Blue Jays, high school sports.

Did ANYONE on 98.7 even mention the whole controversy over Plant High's football coach leaving for the Bulls and then reneging? Did they do a couple of segments on it?
 
badjef said:
All of those complaints are forgotten when the puck drops.

Good or bad - it is reality.

Jeff in N-O O-N-E C-A-R-E-S!
Click to expand...

To the Lightning's 14,000 hardcore fans. To the rest of us who'd like to hear some focus on the Cowboys, Yankees, etc...who cares?
 
CC4Life said:
badjef said:
All of those complaints are forgotten when the puck drops.

Good or bad - it is reality.

Jeff in N-O O-N-E C-A-R-E-S!
Click to expand...

To the Lightning's 14,000 hardcore fans. To the rest of us who'd like to hear some focus on the Cowboys, Yankees, etc...who cares?
Click to expand...
Why don't you apply as a sports reporter? There is enough sports related news to find. Whether people care enough as you do, is where you will find your answer. The key is in how you package it - and yourself.

Be willing to have a diet of Ramon's for awhile.

Jeff in Sa-ra-so-ta!
 
Skip applying for the reporter job...jump right in as a PD.


Program Director (Sports)
Auto req ID 13663BR
Market Tampa
CBS Radio
Station WSJT-FM
CBS Radio
Format Sports
Department / Business Unit Programming/CBS Radio
Job Description CBS RADIO'S Tampa market station, SportsRadio 98.7 The Fan AM/FM, has an immediate opening for a Program Director. Minimum of 3-5 years in radio programming management and 4 year degree in related field required preferred. Must be self-motivated and possess excellent communication skills. Knowledge of FCC rules, geographical demographics and familiarity with broadcast area required.
[EDIT-Truncated as advertising is not permitted under the terms of service]
 
badjef said:
...Most sports people have become accustomed to talking year 'round professional sports. But what if you don't have year 'round sports?

In New York, there is double (or, in some cases, triple) the amount of teams, so if you don't want to talk Rangers, talk Devils or Islanders...

Jeff in N-O O-N-E C-A-R-E-S!
Click to expand...

As someone in the New York market, even during the Devils' recent Stanley Cup run last year, was there as much NHL talk (as in little or next to none) on local sports radio.
 
As for a Tampa sports radio host talking about Mark Sanchez for three hours... may as well get used to it now, before the Buccaneers end up signing him! :D
 
billalm said:
Nice to know that HR doesn't even know that the call letters are actually WHFS-FM. ;D
Click to expand...
I would imagine that was an old listing that is still posted.

Jeff in Sa-ra-so-ta!
 
Part of the problem they have, I think, is that they don't really have any "all sports" hosts. Maybe Todd Wright? Each of them are specialists in the sport they played or covered. Dinger finally got to shine this week now that hockey is back. Justin is pretty good but I really wish he'd stop with all the damn on-air endorsements of the jeweler and his weight loss program (I know they have to make money). Outside of the NFL, Booger hasn't shown much versatility or impressed me. And I haven't met one person yet that likes Rich Herrera.
As far as the morning show is concerned... it's just the same atmosphere as the old one. Not too serious, close to "morning zoo radio" without stunts. They need to shut off some mics and just stick to host and co-host on topic.
I miss JP's show on 1010. Thought he was versatile in his coverage across all the sports. Shame they didn't want him in the new format, but they kept Justin and brought in Herrera.
Tampa Sports Fan... I agree with your post. It's a shame it could be better, and hopefully it will get better.
 
Snafu13 said:
Part of the problem they have, I think, is that they don't really have any "all sports" hosts. Maybe Todd Wright? Each of them are specialists in the sport they played or covered. Dinger finally got to shine this week now that hockey is back. Justin is pretty good but I really wish he'd stop with all the damn on-air endorsements of the jeweler and his weight loss program (I know they have to make money). Outside of the NFL, Booger hasn't shown much versatility or impressed me. And I haven't met one person yet that likes Rich Herrera.
As far as the morning show is concerned... it's just the same atmosphere as the old one. Not too serious, close to "morning zoo radio" without stunts. They need to shut off some mics and just stick to host and co-host on topic.
I miss JP's show on 1010. Thought he was versatile in his coverage across all the sports. Shame they didn't want him in the new format, but they kept Justin and brought in Herrera.
Tampa Sports Fan... I agree with your post. It's a shame it could be better, and hopefully it will get better.
Click to expand...
Refer to "Reply 4" & "Reply 9"

Jeff in Sa-ra-so-ta!
 
And they actually dropped a point, back to 0.4 from 0.5 in November, in the latest book.

Not surprising when you had Rock Reilly, filling in on MLK Day on "Kirk & Dinger" doing his 'Oprah Impersonation' and going "mmm hmm" literally every other minute for three hours. Just awful radio.
 
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