Specifically, it's somewhat of a branding alteration. They're still "Classic Hits" (in fact, they appear to be stressing "Classic Hits" and "We are classic hits" now more than ever) but they've just phased out the name "The Sound." Except for their Facebook page, which is understandable because you can't edit the title of your fan page to reflect a name change - no matter if you're a person or a radio station, apparently. Still is weird hearing 98.7 jocks instruct listeners to go to "The Sound 98.7" on Facebook even though they no longer dub themselves "The Sound"...