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99.9% sure, A second Country station in Rhode Island

K

kenwood

Guest
I can't say what station but rumour has it someone is flipping to country.
It's 99% there and it should happen sometime by the fall.
I'll spill when I get the green light.
 
Are you sure you're not 99.7% sure?


> I can't say what station but rumour has it someone is
> flipping to country.
> It's 99% there and it should happen sometime by the fall.
> I'll spill when I get the green light.
>
 
> Are you sure you're not 99.7% sure?

I dunno... he could be 102.7% sure...

Let the speculation begin! ;o)
 
> > Are you sure you're not 99.7% sure?
>
> I dunno... he could be 102.7% sure...
>
> Let the speculation begin! ;o)
>
Well we can be sure he's NOT 92.3% sure :)
 
> > > Are you sure you're not 99.7% sure?
> >
> > I dunno... he could be 102.7% sure...
> >
> > Let the speculation begin! ;o)
> >
> Well we can be sure he's NOT 92.3% sure :)
>



I wish that he was 93.3 percent sure.


John<P ID="signature">______________
Awsome Voiceovers for your station.
JohnChartier.com
206-600-2629
</P>
 
Could it be a satellite-fed "classic" country station on the AM dial??

I can't see how a second "contemporary" country station on the FM band, with a full local airstaff, could compete against WCTK-98.1.

Rhode Island (and all of the Northeast, for that matter) is not a hotbed of country music. There are areas of the nation where two full-blown contemporary country stations could compete against each other and both succeed, but Rhode Island isn't one of them.
 
> Rhode Island (and all of the Northeast, for that matter) is
> not a hotbed of country music. There are areas of the nation
> where two full-blown contemporary country stations could
> compete against each other and both succeed, but Rhode
> Island isn't one of them.

Funny how you say that Joseph,
of course there are many markets in New England
where the County station is the highest performer in the market.

I've always been a little surprised no one on the cape has ever gone Country with how good WCTK does in the 12+ in the market.
 
> Could it be a satellite-fed "classic" country station on the
> AM dial??
>
> I can't see how a second "contemporary" country station on
> the FM band, with a full local airstaff, could compete
> against WCTK-98.1.
>
> Rhode Island (and all of the Northeast, for that matter) is
> not a hotbed of country music. There are areas of the nation
> where two full-blown contemporary country stations could
> compete against each other and both succeed, but Rhode
> Island isn't one of them.
>

I don't know if that's really the case. While Atlanta, Dallas and Houston all have two, some other markets do as well. Tampa, which I wouldn't think to be much of a country market, has two country stations. San Diego has two, although the format in that market benefits from a large military presence.

For smaller markets, even here in the Northeast, as you mentioned, Portland, ME has two. Portsmouth, NH has two. And considering the success of WCTK, I'd think that another could work.

99.7? Citadel does own the successful WOKQ/WPKQ in New Hampshire, but honestly I'd find it more likely that they sell 99.7 before changing the format. 102.7? Not unless Davidson sells. I'd place my bet on 93.3, as CC has been putting out a few of their country stations in the past year or two under the US name. US 103.5 in Tampa and US 95.7 in San Diego are two of them. Could US 93.3 be next?

However, if we're talking AM classic country, then I'd be 1450% sure.
 
> I've always been a little surprised no one on the cape has
> ever gone Country with how good WCTK does in the 12+ in the
> market.

I thnk WCIB (now Cool 102) was once country. I may have read that on this board sometime in the past but am not sure. Frankly I don't see any major Providence station flipping to country. The station would have to be doing poorly enough to have done some research & determined Cat Country is vulnerable & I doubt that vulnerability exists to any extent that a major player could do better by nipping at them & ending up doing more poorly than they now do. Forget about WSNE. Don't even bring this thread in that direction. There are too many other options for 93.3 if they were to flip & I'm not even saying they would.

If anyone is to go country it would be some outside-Providence station grasping at anything. Kenny didn't say a Providence station would go country. He said a RI station. Also I agree it would not be local. No small station is going to pay to bring qualified people in.

For any major station there are just too many other format options.
 
> > I've always been a little surprised no one on the cape has
>
> > ever gone Country with how good WCTK does in the 12+ in
> the
> > market.
>
> I thnk WCIB (now Cool 102) was once country. I may have read
> that on this board sometime in the past but am not sure.
>
WCIB was country for a very short time as Thunder 101.9.I believe Mark Erickson part of the morning show on WOKQ was pd.93.5 & 101.1 also tried country at one time.
 
> I can't say what station but rumour has it someone is
> flipping to country.
> It's 99% there and it should happen sometime by the fall.
> I'll spill when I get the green light.

I wouldn't mind a second one since with 18 preset possiilities about 1/3rd of them are there by default, but that doesn't change the fact that if any major metro FM were to do this it would be mind-numbingly dumb. WCTK is the HJY of country stations in terms of listener relationship & loyalty. The music is what it should be for a contemporary country station that isn't afraid to bend things & play some classic stuff. The personalities are good. There's no reason for anyone to switch stations. I realize some stations are mailing it in but I still can't see either CC or Citadel doing this. If it's true, I think you're talking an AM station ready for another round of loser books. If it isn't birdfed you're also talking about it being programmed & jocked by people who don't know Van Halen from Van Zant or John Anderson from Keith Anderson.

I'm so sure no major station would do this that I promise to do the Boot Scootin'Boogie in a speedo at The Diamond Rodeo if it happens.

That's my story & I'm sticking to it.
 
99.7 IS SWITCHING FORMATS!

Reason why I know that 99.7 is switching formats and I'm positive...you probably think this is a stupid reason..but I know I'm right here.

The other night I attended TEAM USA vs TEAM ITALY at McCoy Stadium..which The Score was a sponser of....all references to The Score was "790 the Score" ..and they had a new logo on the center field screen during the game which is the same logo currently just altered to just say 790 AM The Score..

Also, I have heard from an insider that they are switching formats. BUT, it may be Country or Rock.
 
Re: 99.7 IS SWITCHING FORMATS!

> Reason why I know that 99.7 is switching formats and I'm
> positive...you probably think this is a stupid reason..but I
> know I'm right here.
>
> The other night I attended TEAM USA vs TEAM ITALY at McCoy
> Stadium..which The Score was a sponser of....all references
> to The Score was "790 the Score" ..and they had a new logo
> on the center field screen during the game which is the same
> logo currently just altered to just say 790 AM The Score..
>
> Also, I have heard from an insider that they are switching
> formats. BUT, it may be Country or Rock.
>
>
>You could be on to something.That makes sense.It's been 2 or 3 years it's due for a flip.<P ID="edit"><FONT class="small">Edited by kenwood on 08/01/05 03:29 PM.</FONT></P>
 
Re: 99.7 IS SWITCHING FORMATS!

One recommendation.... TURN THE STEREO GENERATOR ON! Even N/T WXTK and Sports Talk WEEI-FM run all of their programs in Stereo. If it DON'T light-up, it's a turn-off. As for a new format for 99.7, go OLDIES, hell.... WWBB really doesn't play "oldies" anymore. Or put "WICE-FM" (and its' current 89.3 format, with the "jock") on 99.7. That would sound NICE!
> >
> > Also, I have heard from an insider that they are switching
>
> > formats. BUT, it may be Country or Rock.
> >
> >
> >You could be on to something.That makes sense.It's been 2
> or 3 years it's due for a flip.
> <P ID="signature">______________
Peter Q. George (K1XRB)
Whitman, Massachusetts</P><P ID="edit"><FONT class="small">Edited by pqgeorge on 08/01/05 06:03 PM.</FONT></P>
 
Re: 99.7 IS SWITCHING FORMATS!

> One recommendation.... TURN THE STEREO GENERATOR ON! Even
> N/T WXTK and Sports Talk WEEI-FM run all of their programs
> in Stereo. If it DON'T light-up, it's a turn-off. As for a
> new format for 99.7, go OLDIES, hell.... WWBB really doesn't
> play "oldies" anymore. Or put "WICE-FM" (and its' current
> 89.3 format, with the "jock") on 99.7. That would sound
> NICE!

The rationalization with the oldies will always be the age group that will listen. I'd rather see a 60s/70s station find a way to play earlier stuff along with what they're playing already. Rock would make sense since with Lite & PRO-FM, Citadel has 2 stations that target females. Now as far as what kind of rock, classic is the only way to go. Alt-rock is a dying format & what listeners there are can get what they want on WBRU. Straight AOR is covered by HJY & no one will touch them. The music is only part of the reason. Go classic & they can nip at both HJY & B101 & hope for accurate diary-keeping. Then they have to staff it with people who can connect with the audience, have patience, & once they see how well they can ever expect to do, find a way to sell it.

There really are no other viable formats. Triple-A would be a lifestyle sell. I like the new variety formats like MIKE-FM in Boston but don't see them as successful in the long-run. Now that it seems we're talking Citadel I just can't see them even considering country.
 
Re: Is 99.7 Changing Formats?

Peter George suggests that should WSKO-99.7 look to change formats:

> As for a new format for 99.7, go OLDIES, hell.... WWBB really doesn't
> play "oldies" anymore. Or put "WICE-FM" (and its' current
> 89.3 format, with the "jock") on 99.7. That would sound
> NICE!

I don't see that happening unless WWBB-101.5 drops oldies completely.

On the other hand, quite a few stations who had been programming oldies (most notably WCBS-101.1 in New York) have changed formats over the last few months. It would not completely surprise me if Clear Channel were to pull the plug on "B-101"'s oldies format sometime in the next few months. Should it occur prior to any possible format change at 99.7, then oldies would indeed be an option for Citadel.

But realistically, should WWBB drop oldies, the "next" oldies station in greater Providence will probably be on the AM band.
 
Clairification

I wrote:

> Rhode Island (and all of the Northeast, for that matter)
> is not a hotbed of country music. There are areas of the
> nation where two full-blown contemporary country stations could
> compete against each other and both succeed, but Rhode
> Island isn't one of them.

TX Engineer replied:

> Funny how you say that Joseph,
> of course there are many markets in New England
> where the County station is the highest performer in the
> market.

Perhaps I need to clairify my opinion: Yes, there are enough listeners for the Providence market to have one successful country-music station. But having said that, I feel that there are not enough listeners for two or more successful country-music stations. There are other markets where there indeed are enough listeners available to allow multiple country-music stations to be successful.
 
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