99 POINT 5 : Now That's A "Classic Number"

[Casablance]

A suggestion for the new dial position of WCRB.

I would run a series of TV ads and billboard with the phrase:

99 POINT 5 : Now That's A "Classic Number"​

 

[Garrett]

Why not: "99.5 the NEW Classical Choice" ?

 

[Lucylu]

99.5 becasue no one gives 100% any more?

 

[Casablance]

You have to remember the allegedly upscale audience WCRB is appealing to. Don't want to be "appalling" to

 

[Lucylu]

Then how about "No longer the station your landscaper listened to"?

 

[Garrett]

"99.5, Hotter than a Fever!"

 

[Casablance]

Classical music listeners don't get fevers
They are cold blooded....

 

[Garrett]

"99.5, 'cause there ain't no 99.6"

Or how about:
"99.5. Why? Because everytihng else was taken."

"WCRB, Turnin' down the power, and the frequency, to 99.5"

"WCRB 99.5... 4% better than 99.1"

"WCRB. Yesterday 102.5. Today, 99.5. Tomorrow, 88.5, and someday, so far off the dial, we'll be on your sideview mirror"

"99.5. Hey, upside down, it's actually 5.66."

"99.5. It's what you'll soon be paying for a gallon of gas."

Should I keep going? I'm here all day folks...

 

[Casablance]

WCRB "Scaled" back for profits !

 

[coachguy6]

99.5- Hey- at least it ain't spanish yet............

 

[HHH]

How about this:

A little harder to get at 99.5.......but hey........at least we're still on the air!!
(which is more than can be said for Classical Radio in Detroit, Philadelphia, Los Angeles and Miami)

 

[Lucylu]

"You must be 99.5 years old, or older to listen to this station" ;D

 

[JustinT]

"WCRB 99.5... 4% better than 99.1"

Are you sure it's only 4%? Hypothetical question: If you're driving along in your car with WPLM on, and you fall asleep and get into an accident, who foots the bill?

How about this:

A little harder to get at 99.5.......but hey........at least we're still on the air!!
(which is more than can be said for Classical Radio in Detroit, Philadelphia, Los Angeles and Miami)

Isn't K-Mozart 105.1 still on the air in LA?

 

[ciao99]

Latina 99.5

Actually Latina 99.5 makes sense. 99.5 would be the perfect frequency to serve the Hispanic population, as hispanics are Massachusetts largest and fastest growing minority group. 99.5 also touches major Hispanic population centers like Chelsea, Boston, and Lawrence.

I am happy that Classical music survived. But the Latin population needs to be serviced too. Perhaps it's best to change one of the other stations that is currently serving the declining white population of our state.

 

[RexManning]

995 our classical music is multi-lingual

 

[PhilGalasso]

Re: Latina 99.5

But the Latin population needs to be serviced too. Perhaps it's best to change one of the other stations that is currently serving the declining white population of our state.

Uh...Spain and Portugal (mother countries of the Latin American countries) are in Europe. Wouldn't that make Latinos as white as you are?

 

[Garrett]

Actually, I believe Classical Music has an international appeal including Spanish.
There is even a Classical Radio station in TJ Mexico.

 

[radiodouble]

995 our classical music is multi-lingual

our lyrics won't offend you 99.5% of the time.

 

[FPB]

"If it ain't Hi-Def, it must be 99.5!"

 

[Eli Polonsky]

"If it ain't Hi-Def, it must be 99.5!"

I believe 99.5 does broadcast in HD digital. I don't have an HD tuner, but when driving by their Andover tower I seemed to hear plenty of digi-hash noise on either side of their signal on the dial.