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A Question For the Radio Pros

I have a question for the "old-timers" here. I volunteer at a non-comm in the Puget Sound area, and I have been producing silly little spots for the upcoming fundraiser. Someone suggested I submit one or more of my bits to be judged for the Communicator Awards. The question I have, are these Communicator Awards something people care about? They ask a $50 fee for each submission, but if it's some hokey deal, I don't wanna drop the coinage. Do these matter to anyone? Thanks
 
> I have a question for the "old-timers" here. I volunteer at
> a non-comm in the Puget Sound area, and I have been
> producing silly little spots for the upcoming fundraiser.
> Someone suggested I submit one or more of my bits to be
> judged for the Communicator Awards. The question I have,
> are these Communicator Awards something people care about?
> They ask a $50 fee for each submission, but if it's some
> hokey deal, I don't wanna drop the coinage. Do these matter
> to anyone? Thanks

I must not be as "old-time" as I thought ... as I have not heard of these awards. ANY facet of the "entertainment" biz (which radio is KIND of related to) seems to have no shortage of finding ways to pat itself on the back -- so AN award that means something to one person may not mean that much to someone else. I remember some national thing along those lines where it was a hefty entry fee for various submissions -- and the presence or absence of that award (or even a "finalist" designation) NEVER made a difference in our ability to get work -- when I submitted stuff it was mostly to make the people who produced the work happy and proud of their accomplishments (which I fully support and appreciate).

All of this boils down to, in my opinion, if you think it's worth the $50 to participate in the competition -- then it's probably worth rolling the dice. But if your motivation is that an award means great leaps and strides in the way you're perceived in the biz, I'd suggest a great reel of stuff you have produced would be taken MOST seriously on the merit of the work -- and you can save the $50 and spend it on a book or two (or subscription to other people's samples) that maybe has some tips or creative sparks that does a better job of inspiring you to produce wonderul things.

Whatever you decide --- I hope you get the return that you deserve! Good luck!
 
There are probably as many of these "competitions" around the country as there are beauty pageants. Most of them smell like the letters you get for the "Who's Who" books. The listings carry no real value, they're just in it to sell the books!

By the way, here's the link to the Commmunicator Awards http://www.communicator-awards.com/audio/

I think competitions like these are in it to "sell" trophies.

There are radio advertising awards that MEAN something in the industry. Aside from the local Addys, Mercury Awards, and of course the Clios.

My advice is to use the $50 to have yourself a trophy made as first prize winner of the "Hokey" Award. It'll mean just as much.
 
Dude you should TOTALLY GO FOR IT! Then, as soon as you're done inking the check, make sure to sign-up for the Who's Who in Non-Prof radio in the Pudget sound area. After that make sure to grab some scratch tickets at the quickie market. I think the Who's Who sign-up sheets are at the quickie market, next to the communicator awards stand, next to the Hot Dog stand.

l8er bro,

there's 2 cents from a pro...

> I have a question for the "old-timers" here. I volunteer at
> a non-comm in the Puget Sound area, and I have been
> producing silly little spots for the upcoming fundraiser.
> Someone suggested I submit one or more of my bits to be
> judged for the Communicator Awards. The question I have,
> are these Communicator Awards something people care about?
> They ask a $50 fee for each submission, but if it's some
> hokey deal, I don't wanna drop the coinage. Do these matter
> to anyone? Thanks
>
 
What the hell is wrong with you? He was asking a question - not for "Old Pro's" to be complete D*CKS.

Don't act like you're high and mighty anyways - because the Soundies ask for fee's as well...


As to the question posed, I haven't heard of these awards. If you're interested in resume building, it's kinda nice to say you've won awards. But then again, whoever were to hire you in a production position may care more about your aircheck than whatever is on your resume. So if your production speaks for itself, then you don't need some statue to back it up.

Are you looking to get into commercial radio? If you're happy where you are and with what you're doing, all the more reason to not worry about awards won. Just continue to produce for your station to the best of your ability. :)


> Dude you should TOTALLY GO FOR IT! Then, as soon as you're
> done inking the check, make sure to sign-up for the Who's
> Who in Non-Prof radio in the Pudget sound area. After that
> make sure to grab some scratch tickets at the quickie
> market. I think the Who's Who sign-up sheets are at the
> quickie market, next to the communicator awards stand, next
> to the Hot Dog stand.
>
> l8er bro,
>
> there's 2 cents from a pro...
 
> I have a question for the "old-timers" here. I volunteer at
> a non-comm in the Puget Sound area, and I have been
> producing silly little spots for the upcoming fundraiser.
> Someone suggested I submit one or more of my bits to be
> judged for the Communicator Awards. The question I have,
> are these Communicator Awards something people care about?
> They ask a $50 fee for each submission, but if it's some
> hokey deal, I don't wanna drop the coinage. Do these matter
> to anyone? Thanks
>

First off, dk, you are a d*ck
second, if the spot wins an award, probalby won't motivate someone to do anything. don't waste the money.
 
Re: Thank you!

I kinda suspected these awards were, if not bogus, at least not taken very seriously. Thanks for the enlightenment, I think I'll get the Hokey, it seems a sure bet. I'll keep working at it and learning until (if) the right radio opportunity comes my way.

And DK's post made me laugh, I took it in the spirit in which it was intended. I'm a big boy.<P ID="signature">______________
They say "Sticks and stones may break my bones, but words will never hurt me." But what if those words are written on sticks and stones?</P>
 
Oh, PLease give me a break!

We have several community and public radio stations in the market. I know several people who have been employee at public or community station and now in the commerical market.

I started in public/community radio and now working in Radio/TV market.<P ID="signature">______________
</P>
 
Re: Thank you!

Dude...that's cool. I was just trying to say it with some spice. For those of you that were skeptics, I apologize for Not following the proper "Seattle rules" of radio. I will try to never state my opinions, sound like everybody else, and above all have a "group think" philosophy guide all of my radio decisions and opinions about radio. After all, the goal is to fit into the system. The master objective is to become a part of a system and further the system by supporting the current methods of the system. We must never rupture consciousness in our business! NEVER! That is NOT PROPER! We must harden our senses to the magic of radio so sternly that we are unaware of anything that could be deemed as "other." We must close our minds to all options, narrow our focus, and boldly move forward in the ways of the old. So again....my apologies...

P.S. - Mr. Moderator -- how you thought I was slamming non-prof radio is beyond me! I started my career with 3 years of non-prof radio. 2+2 does Not eqaul 7...

P.S.S - I've never heard of a communicator award or whatever...the point I was making earlier is that owning an award really doesn't mean anything...but if you want to get it...whatever...you could prolly put it on your mantle or something...maybe it will get you some chicks?? that could be cool

> I kinda suspected these awards were, if not bogus, at least
> not taken very seriously. Thanks for the enlightenment, I
> think I'll get the Hokey, it seems a sure bet. I'll keep
> working at it and learning until (if) the right radio
> opportunity comes my way.
>
> And DK's post made me laugh, I took it in the spirit in
> which it was intended. I'm a big boy.
>
 
Re: Thank you!

> Dude...that's cool. I was just trying to say it with some
> spice. For those of you that were skeptics, I apologize for
> Not following the proper "Seattle rules" of radio. I will
> try to never state my opinions, sound like everybody else,
> and above all have a "group think" philosophy guide all of
> my radio decisions and opinions about radio. After all,
> the goal is to fit into the system. The master objective is
> to become a part of a system and further the system by
> supporting the current methods of the system. We must never
> rupture consciousness in our business! NEVER! That is NOT
> PROPER! We must harden our senses to the magic of radio so
> sternly that we are unaware of anything that could be deemed
> as "other." We must close our minds to all options, narrow
> our focus, and boldly move forward in the ways of the old.
> So again....my apologies...
>
> P.S. - Mr. Moderator -- how you thought I was slamming
> non-prof radio is beyond me! I started my career with 3
> years of non-prof radio. 2+2 does Not eqaul 7...
>
> P.S.S - I've never heard of a communicator award or
> whatever...the point I was making earlier is that owning an
> award really doesn't mean anything...but if you want to get
> it...whatever...you could prolly put it on your mantle or
> something...maybe it will get you some chicks?? that could
> be cool
>
> > I kinda suspected these awards were, if not bogus, at
> least
> > not taken very seriously. Thanks for the enlightenment, I
>
> > think I'll get the Hokey, it seems a sure bet. I'll keep
> > working at it and learning until (if) the right radio
> > opportunity comes my way.
> >
> > And DK's post made me laugh, I took it in the spirit
> in
> > which it was intended. I'm a big boy.
> >
>
An award doesn't mean anything?!? Maybe some don't...but you can't honestly tell me that an award given to you by your peers/collegues because they honestly appreciate your work/effort doesn't mean something to you...at least to your radio ego...
 
> Oh, PLease give me a break!
>
> We have several community and public radio stations in the
> market. I know several people who have been employee at
> public or community station and now in the commerical
> market.
>
> I started in public/community radio and now working in
> Radio/TV market.

That's the difference between those who started at public and small market commercial radio and some of those young souls of the last 10 years who went straight from a commercial broadcasting school into big time internships without having to pay dues in Yakima, Forks or somewhere in the 88-92 MHz zone. Those who cut their teeth in public radio and small towns, the hard way, were brought up with an ethic to serve the people, to entertain, inform and enlighten. Money wasn't much-if any, habitable conditions and overall smells of these stations variable, but we were a big happy dysfunctional team that got the job done the best way we could.

Today, you don't need much actual listener awareness or interaction to make it in radio. Everything has been planned out by somebody somewhere else and programmed with formulas that would give a math professor an anuerysm. Listener particiption has been lowered to easily forgotten e-mail addresses and mysterious "focus groups" from Lynnwood, Bellevue, wherever, bribed with pizza and free gas, smokes, etc. to pick from a carefully pre-selected assortment of songs which ones they like. In one of these groups, I wonder if anybody brought in their CD wallets and were given the chance to play some of their favorite songs for the group to have a vote instead of the songs being entirely pre-selected.




>
<P ID="signature">______________
Horse Sense: What a horse has that keeps it from betting on people.

[email protected]


</P>
 
Re: Thank you!

In that sense....sure...
> > Dude...that's cool. I was just trying to say it with some
> > spice. For those of you that were skeptics, I apologize
> for
> > Not following the proper "Seattle rules" of radio. I will
>
> > try to never state my opinions, sound like everybody else,
>
> > and above all have a "group think" philosophy guide all of
>
> > my radio decisions and opinions about radio. After all,
> > the goal is to fit into the system. The master objective
> is
> > to become a part of a system and further the system by
> > supporting the current methods of the system. We must
> never
> > rupture consciousness in our business! NEVER! That is NOT
> > PROPER! We must harden our senses to the magic of radio so
>
> > sternly that we are unaware of anything that could be
> deemed
> > as "other." We must close our minds to all options,
> narrow
> > our focus, and boldly move forward in the ways of the old.
>
> > So again....my apologies...
> >
> > P.S. - Mr. Moderator -- how you thought I was slamming
> > non-prof radio is beyond me! I started my career with 3
> > years of non-prof radio. 2+2 does Not eqaul 7...
> >
> > P.S.S - I've never heard of a communicator award or
> > whatever...the point I was making earlier is that owning
> an
> > award really doesn't mean anything...but if you want to
> get
> > it...whatever...you could prolly put it on your mantle or
> > something...maybe it will get you some chicks?? that could
>
> > be cool
> >
> > > I kinda suspected these awards were, if not bogus, at
> > least
> > > not taken very seriously. Thanks for the enlightenment,
> I
> >
> > > think I'll get the Hokey, it seems a sure bet. I'll
> keep
> > > working at it and learning until (if) the right radio
> > > opportunity comes my way.
> > >
> > > And DK's post made me laugh, I took it in the spirit
>
> > in
> > > which it was intended. I'm a big boy.
> > >
> >
> An award doesn't mean anything?!? Maybe some don't...but
> you can't honestly tell me that an award given to you by
> your peers/collegues because they honestly appreciate your
> work/effort doesn't mean something to you...at least to your
> radio ego...
>
 
> That's the difference between those who started at public
> and small market commercial radio and some of those young
> souls of the last 10 years who went straight from a
> commercial broadcasting school into big time internships
> without having to pay dues in Yakima, Forks or somewhere in
> the 88-92 MHz zone. Those who cut their teeth in public
> radio and small towns, the hard way, were brought up with an
> ethic to serve the people, to entertain, inform and
> enlighten. Money wasn't much-if any, habitable conditions
> and overall smells of these stations variable, but we were a
> big happy dysfunctional team that got the job done the best
> way we could.
>
> Today, you don't need much actual listener awareness or
> interaction to make it in radio. Everything has been planned
> out by somebody somewhere else and programmed with formulas
> that would give a math professor an anuerysm. Listener
> particiption has been lowered to easily forgotten e-mail
> addresses and mysterious "focus groups" from Lynnwood,
> Bellevue, wherever, bribed with pizza and free gas, smokes,
> etc. to pick from a carefully pre-selected assortment of
> songs which ones they like. In one of these groups, I wonder
> if anybody brought in their CD wallets and were given the
> chance to play some of their favorite songs for the group to
> have a vote instead of the songs being entirely
> pre-selected.


You bring out some truths there, but it's a shame you let your disdain for today's radio cloud what is reality.
 
> > That's the difference between those who started at public
> > and small market commercial radio and some of those young
> > souls of the last 10 years who went straight from a
> > commercial broadcasting school into big time internships
> > without having to pay dues in Yakima, Forks or somewhere
> in
> > the 88-92 MHz zone. Those who cut their teeth in public
> > radio and small towns, the hard way, were brought up with
> an
> > ethic to serve the people, to entertain, inform and
> > enlighten. Money wasn't much-if any, habitable conditions
> > and overall smells of these stations variable, but we were
> a
> > big happy dysfunctional team that got the job done the
> best
> > way we could.
> >
> > Today, you don't need much actual listener awareness or
> > interaction to make it in radio. Everything has been
> planned
> > out by somebody somewhere else and programmed with
> formulas
> > that would give a math professor an anuerysm. Listener
> > particiption has been lowered to easily forgotten e-mail
> > addresses and mysterious "focus groups" from Lynnwood,
> > Bellevue, wherever, bribed with pizza and free gas,
> smokes,
> > etc. to pick from a carefully pre-selected assortment of
> > songs which ones they like. In one of these groups, I
> wonder
> > if anybody brought in their CD wallets and were given the
> > chance to play some of their favorite songs for the group
> to
> > have a vote instead of the songs being entirely
> > pre-selected.
>
>
> You bring out some truths there, but it's a shame you let
> your disdain for today's radio cloud what is reality.

It's not actually disdain for the radio of today, more for the corporate business model and how it has ruined radio's soul. There ARE some good commercial stations. However REALLY innovative stations are too few and far in between....


>
<P ID="signature">______________
Horse Sense: What a horse has that keeps it from betting on people.

[email protected]


</P>
 
>
> You bring out some truths there, but it's a shame you let
> your disdain for today's radio cloud what is reality.
>

What I can't figure out AQH, is how you can't see the problems that radio is facing today. Is quite apparent that listeners are lied to about stations 'acknowledging' requests, and instead play canned s**t from focus groups and have taken almost all control away from the DJ.

oh wait, maybe you're a PD?
 
Re: Thank you!

> >
> An award doesn't mean anything?!? Maybe some don't...but
> you can't honestly tell me that an award given to you by
> your peers/collegues because they honestly appreciate your
> work/effort doesn't mean something to you...at least to your
> radio ego...
>

I think someone already made this clear... An award can make you feel all warm and fuzzy inside, but don't rely on it to get you anywhere. I haven't heard of those awards either, and probably would just skip over them or maybe perhaps ask 'what the hell is the communicator award'??

Airchecks and experience... that'll at least start you off. Some name recognition is good too =)
 
> What I can't figure out AQH, is how you can't see the
> problems that radio is facing today. Is quite apparent that
> listeners are lied to about stations 'acknowledging'
> requests, and instead play canned s**t from focus groups and
> have taken almost all control away from the DJ.
>
> oh wait, maybe you're a PD?

I completely understand that there are tangible, serious issues with radio today.

But if you think radio's biggest problem has to do with requests, well...you can think whatever you want.
 
Five Steps To Better Radio

> > What I can't figure out AQH, is how you can't see the
> > problems that radio is facing today. Is quite apparent
> that
> > listeners are lied to about stations 'acknowledging'
> > requests, and instead play canned s**t from focus groups
> and
> > have taken almost all control away from the DJ.
> >
> > oh wait, maybe you're a PD?
>
> I completely understand that there are tangible, serious
> issues with radio today.
>
> But if you think radio's biggest problem has to do with
> requests, well...you can think whatever you want.

OK. You've acknowledged there IS a problem with radio today (and it's not all XM/Sirius/Music Choice/Internet Radio/MTV/MP3's fault.) I would imagine with all this new technology and the money big radio rakes in, all those HD Radio channels would be filled with all kinds of exciting new listener alternatives by now. HDTV is suffering and won't make the conversion in time because of a lack of true HD programming and the prices of TRUE (not the assorted fakes) HDTV sets. Same with radio-where ARE all these HD radios? I've only seen one at my local Best Buy. What's the point of rolling out a new technology when there's almost nothing good on it? Just the same crap you hear on an average radio. No wonder radio is getting it's ass kicked.

Now let's do something about it.

The first step is ALWAYS a suggestion.

The second step is to sit through another jaded retort from certain "professionals" on how that would never work or be profitable.

The third step is to ignore Step #2.

The fourth step is to put together the very best airstaff and the most interesting and different formats you can create and do it anyway.

The fifth step is...yes, TAKE REQUESTS.

The answer is more obvious than you think....

<P ID="signature">______________
Horse Sense: What a horse has that keeps it from betting on people.

[email protected]


</P>
 
Re: Five Steps To Better Radio

> The fifth step is...yes, TAKE REQUESTS.
>
> The answer is more obvious than you think....

So, let me get this straight....

Nowadays you can download a song off the internet (legally or illegally) in the same amount of time (or less) than it takes to get through on a request line. And you're telling us THAT is the solution to radio's woes?

Pardon me while I pee my pants laughing at that one.
 
Re: Five Steps To Better Radio

> > The fifth step is...yes, TAKE REQUESTS.
> >
> > The answer is more obvious than you think....
>
> So, let me get this straight....
>
> Nowadays you can download a song off the internet (legally
> or illegally) in the same amount of time (or less) than it
> takes to get through on a request line. And you're telling
> us THAT is the solution to radio's woes?

Until wi-fi reaches our iPods for instant downloads, yes. Until the iPod gets a real live relatable human personality, yes. Until my iPod can tell me if singer/band of downloaded song is coming to Seattle so I can give him/her/them my money than through the major record companies that are screwing all of us-including their artists, yes.
>
> Pardon me while I pee my pants laughing at that one.

As long as you're not sitting in my brand new La-Z-Boy recliner, knock yourself out....




>
<P ID="signature">______________
Horse Sense: What a horse has that keeps it from betting on people.

[email protected]


</P>
 
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