As I've said in another thread, here's my theory on this one:
First, note that WTVA and WKDH have interlocking ownership -- WTVA's owners are relatives of WKDH's.
(either that, or there are two unrelated families of Spains in Tupelo, both rich enough to buy TV stations. Uh, right.)
So, my theory is:
- Move the WKDH programming to WTVA's 9.2. (actually, they could probably use 45.1 over the WTVA transmitter)
- Suspend the operation of WKDH.
- When the FCC holds the incentive auction, offer WKDH's channel to the Commission for auction.
- Modify the WTVA and WKDH licenses to specify sharing of the same channel. WTVA and WKDH would *both* be licensed to operate on RF channel 8. They would operate as separate subchannels on the same transmitter, but each would continue to hold its own license -- and each would receive must-carry protection.
They'd continue to collect all of the revenue that used to come from operating two stations. But they'd lose the expense of operating the channel 45 transmitter. And, they'd collect a share of the incentive auction proceeds. Really the only significant downside would be the limitations on HD picture quality (due to limited bandwidth) and on the ability to add any more subchannels.