AFR 89.1 WJJE Delaware OH to go local.

[xmusicmatt]

Christian Inspo/AC American Family Radio 89.1 WJJE Delaware has went back to simlucasting the AFR Inspo/AC network as they prepare to go local. They had previously for a while been running the new AFR-Talk network (preaching and teaching/talk).

WJJE plans to go local with a mix of local and national content and have a local studio in Delaware according to their facebook page.

http://www.facebook.com/pages/WJJE-American-Family-Radio/143786325654945

 

[Talk_Dude]

Christian Inspo/AC American Family Radio 89.1 WJJE Delaware has went back to simlucasting the AFR Inspo/AC network as they prepare to go local. They had previously for a while been running the new AFR-Talk network (preaching and teaching/talk).

WJJE plans to go local with a mix of local and national content and have a local studio in Delaware according to their facebook page.

http://www.facebook.com/pages/WJJE-American-Family-Radio/143786325654945

When you say "local", do you mean really, truly, and genuinely local, with at least some music content coming from local recording artists, or do you just mean that the same songs from national recording artists that the syndicated programs play will still be the only music on the air, but with someone in a local studio playing them?

 

[xmusicmatt]

When you say "local", do you mean really, truly, and genuinely local, with at least some music content coming from local recording artists, or do you just mean that the same songs from national recording artists that the syndicated programs play will still be the only music on the air, but with someone in a local studio playing them?

Local. ie not satellite fed automated programming from like 1000 miles away... local staff in the community , serving the community.. not a shed with a satellite dish outside of it and a rack of equipment and the only thing local is a 10 second "ID" at TOH.

 

[Talk_Dude]

When you say "local", do you mean really, truly, and genuinely local, with at least some music content coming from local recording artists, or do you just mean that the same songs from national recording artists that the syndicated programs play will still be the only music on the air, but with someone in a local studio playing them?

Local. ie not satellite fed automated programming from like 1000 miles away... local staff in the community , serving the community.. not a shed with a satellite dish outside of it and a rack of equipment and the only thing local is a 10 second "ID" at TOH.

Could you be more specific about "serving the community"? How does playing the same songs that come in from the satellite but with someone sitting in a local studio hitting the buttons "serve the community" better than a satellite feed?

 

[anotherguyTN]

Is this going to be local all or part of the day? I can see where AFR might allow some flexability during some times of the day, especially when they carry music, but I can't see them allowing their major programs like Today's Issues to be dropped.

WIGH 88.7, the AFR Inspo station in Lexington/Jackson, TN is local druing the AM and PM drive times. A lot of the music is the same but there is more discuission of issues from the local level, and they also carry some local church programs on weekends. But they carry the AFR Inspo feed during most of the rest of the day.

I haven't been able to figure AFR's logic behind why they allow some of their stations to do more local programming than others. Some are local during parts of the day, but others aren't allowed to do anything local.

 

[joshzz]

With radio stations prices dropping as they are, many new operators are coming in and doing the local thing. It kills these satcasters.

It's likely a new local player is coming on board and AFR is trying to combat them but in the end the real local guy will prevail.

Take a look at KTIS versus K-Love in Minneapolis, MN. I don't understand why these satcasters buy into areas where there is an already established presence. KTIS absolutely crushes K-Love.

 

[xmusicmatt]

It's likely a new local player is coming on board and AFR is trying to combat them but in the end the real local guy will prevail.

We already have a local player in the market... I got a feeling they are trying local to try and get more listeners. I also think they may learn that a satellite dish parked next to a shed can't reach out into the local community and do food drives, visit Churches, be at the local fairs etc... so a local presence is important with all the other forms of media; tv, internet, web...

 

[cbusradiofan]

They are also going to do the same thing with their Grove City, OH frequency...Do they have anything in the city of Columbus? if so, I could see them linking the three freqs together and doing something.

 

[anotherguyTN]

With radio stations prices dropping as they are, many new operators are coming in and doing the local thing. It kills these satcasters.

It's likely a new local player is coming on board and AFR is trying to combat them but in the end the real local guy will prevail.

Take a look at KTIS versus K-Love in Minneapolis, MN. I don't understand why these satcasters buy into areas where there is an already established presence. KTIS absolutely crushes K-Love.

I think a lot depends on how well the local station is done. In an area where the only local CCM station is poorly done, it should be no surprise when K-LOVE comes in and the local station folds. When K-LOVE came to Memphis the 3 stations with CCM formats (All part time at best) either sold to K-LOVE or changed formats within 5 years. On the other hand I'd think that K-LOVE would have a harder time causing a really good local CCM station like WDJC in Birmingham to lose its audience.

 

[xmusicmatt]

They are also going to do the same thing with their Grove City, OH frequency...Do they have anything in the city of Columbus? if so, I could see them linking the three freqs together and doing something.

No, Just 88.1 Grove City and 89.1 Delaware. With the two signals they cover Columbus 'decently' neither are full market signals but combined do better than some of our rim shots in town.

Of course, Cedarville University has to feel annonyed a little, they had a long time translator on 88.1 FM in Columbus until WWGV's license was granted for 88.1 and they got bumped to 88.3 and their signal is no where near what it was as a 10watt translator on 88.1 on a 1000ft tower, CDR had one amazing translator... now you can hardly get their 88.3 translator in the market. (Ofcourse Cedarville has a CP to move their translator from 88.3 to 90.1 staying with 10watts)

 

[xmusicmatt]

I think a lot depends on how well the local station is done. In an area where the only local CCM station is poorly done, it should be no surprise when K-LOVE comes in and the local station folds. When K-LOVE came to Memphis the 3 stations with CCM formats (All part time at best) either sold to K-LOVE or changed formats within 5 years. On the other hand I'd think that K-LOVE would have a harder time causing a really good local CCM station like WDJC in Birmingham to lose its audience.

I thnk it depends, in a lot of cases, KLove does not come into a market with a well established heritage CCM.. Look at Dalas, you don't see KLove where KTLY is the the king. You don't see KLove in Houston where KSBJ is established... Here in Columbus, we have 104.9 WCVO and KLove isn't in this market, despite a strong Christian population in Columbus with a few 'large' (what some would call Mega Churches).

 

[joshzz]

K-Love has gone into many markets where there is a strong local presence. I never understood why. It's really about reaching a particular area for Christ. Local is always hands down better.

I particularly like LIFT FM, a radio station in NJ. They offer lots of local & some national stuff.

josh

 

[Talk_Dude]

K-Love has gone into many markets where there is a strong local presence. I never understood why. It's really about reaching a particular area for Christ. Local is always hands down better.

Josh, you really need to read the posts in this thread. Commercial Christian radio is about making a profit by offering a product to Christians that they want to buy. It's not about "reaching a particular area for Christ". It's about preaching to the choir. Stations like those carrying K-Love aren't in business to convert non-Christians to Christianity. They're in business (and make no mistake, it is a business) to provide a product to those who are already Christians who also belong to a particular faith tradition or denomination within the Christian religion.

 

[brian.marchand]

Josh I agree that K-Love should not bother with those translators in Minneapolis with KTIS 98.5 there. KTIS is an excellent station with no need for K-Love there. Both KTIS and K-Love play the same music and both are non-commercial. I even wrote them last year and told them those translators should not be K-Love and are not needed. They should either be Air1 or sell them. I heard K-Love wanted to buy 100kw KSJN 99.5 when it was for sale a few years ago there. Again that was not needed unless it was going to be Air1.

I was just in Minneapolis and heard KTIS with its 100,000 watt signal that saturates the whole area. K-Love is playing the same music on 4 translators that do not come in nearly as well. I wonder if hardly anyone listens to K-Love there. I would flip back and forth between all the christian stations there if I lived there but in a house or driving those K-Love translators do not come in well enough to bother with most of the time when I can get the 100k KTIS so strong why listen to static if its the same songs. If K-Love had the 100,000 watt signal and KTIS the translators then K-Love would get the most listeners but they do not.

But KTIS's sister station in Waterloo, Iowa which is also 100kw at 101.9 is too mellow for me. So they could use a K-Love in eastern Iowa. I think that KTIS used to also be more mellow and more inspirational and is maybe why K-Love wanted to go there. But KTIS is more contempory now just like K-Love.

With radio stations prices dropping as they are, many new operators are coming in and doing the local thing. It kills these satcasters.

It's likely a new local player is coming on board and AFR is trying to combat them but in the end the real local guy will prevail.

Take a look at KTIS versus K-Love in Minneapolis, MN. I don't understand why these satcasters buy into areas where there is an already established presence. KTIS absolutely crushes K-Love.

 

[richllewis]

You talk about local. WQST in Forest covers Jackson, Ms and Meridian, Ms and anywhere with in 75-100 miles of it's transmitter. They have a local host in the morning and a couple of hours during the evening. Where else can you hear Matt Friediman do two talk shows in the market if you so desire. This is AFR. And K-Love has a transmitter in Utica, Ms. near Jackson, and WHJT in Clinton, Ms, and a few low power transmitters in the Jackson Metro Area. In Meridian, Ms, they have had K-Love for a while before they bought the FM station they have in Quitman, Ms. In the Meridian Area long time ago, they used to have a good CCM station by the call letters WMER. And in Jackson, K-Love has the call letters WJXN-FM, a reminder of a former gospel station on AM by the same call letters

 

[rfburns]

Gotta clear a few things up Rich. WHJT is not affiliated with KLOVE - it is a commercial CCM station still owned and operated by Mississippi College. WJXN-FM was put on the air by. Edward St. Pe' (the owner of WJXN-AM at the time). The calls aren't any type of tribute to the old Gospel 1450 - it was easier to get FM calls to go with the AM at the time and the current owner (Flinn Broadcasting) hasn't had any reason to change them.

RFB

 

[xmusicmatt]

I find something odd though.. the Facebook page that was maintained for 89.1 WJJE has disapeared.. Don't know if that means AFR is delaying or what.