I guess I can never come home then...
Why doesn't KISS play it? Or WBZ? Because it's not what they do.
If your station can gamble on 20 minute tuneouts by abandoning your format several times a day...more power to you.
We came to the conclusion that we'd lose more than we'd gain by playing a 43-year old protest song, by an unfamiliar artist, on a station that focuses on an audience with no possible connection to the ideals presented.
What's "The Draft?"
What's the "Group W Bench?"
Why is that a scary thing?
What's a VW Microbus?
What's Vietnam?
Do I really know why "we" were so opposed to it?
What if my family served during that war, or I live in a red state where people look upon hippies & anti-war protesters as Unamerican?
Why does anyone under the age of 61 care?
Point being...the song is not "timeless." It's dated. And the sentiments aren't relevant to the guy here who grew up during the Reagan Administration. It's an anti-government folk-song whose time has long-since passed.
And so...we passed it off to the station (which our company owns) who plays CCR, CSN&Y and for whose audience, the song makes better sense.
Some traditions are better left to memory.
You know...like throwing rocks at buses. And Summerthing. Time moves on. Neither America, nor Boston are the same as it was 43 years ago. IMHO, radio's mistake is dictating what the audience wants, as opposed to serving their changing tastes.
We chose to serve. It remains to be seen if that one decision defines the station in this week's PPM.
"What you don't play, can't hurt you."
Guess we'll see.
Happy Thanksgiving Leftovers!
Why doesn't KISS play it? Or WBZ? Because it's not what they do.
If your station can gamble on 20 minute tuneouts by abandoning your format several times a day...more power to you.
We came to the conclusion that we'd lose more than we'd gain by playing a 43-year old protest song, by an unfamiliar artist, on a station that focuses on an audience with no possible connection to the ideals presented.
What's "The Draft?"
What's the "Group W Bench?"
Why is that a scary thing?
What's a VW Microbus?
What's Vietnam?
Do I really know why "we" were so opposed to it?
What if my family served during that war, or I live in a red state where people look upon hippies & anti-war protesters as Unamerican?
Why does anyone under the age of 61 care?
Point being...the song is not "timeless." It's dated. And the sentiments aren't relevant to the guy here who grew up during the Reagan Administration. It's an anti-government folk-song whose time has long-since passed.
And so...we passed it off to the station (which our company owns) who plays CCR, CSN&Y and for whose audience, the song makes better sense.
Some traditions are better left to memory.
You know...like throwing rocks at buses. And Summerthing. Time moves on. Neither America, nor Boston are the same as it was 43 years ago. IMHO, radio's mistake is dictating what the audience wants, as opposed to serving their changing tastes.
We chose to serve. It remains to be seen if that one decision defines the station in this week's PPM.
"What you don't play, can't hurt you."
Guess we'll see.
Happy Thanksgiving Leftovers!