IMHO, I think it's well past time for someone to come in and compete with WNCI. Back in the 80s and 90s they had 92X and Hot 105/107/KISS-FM as competition. I even remember during their competition with KISS-FM WNCI stole KISS-FM's top-of-the-hour music(Kinda sounded like a helicopter taking off).
Also, I think that it's time for one of the crappy Country signals to give Adult Hits another try in Columbus. NO city needs 6 Country signals. As cheap as some of the radio operators are in Columbus, and as cheap as it is to run the Adult Hits format, i'm surprised that no one has given it another go-around.