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All News radio in a small market

From Radio Insight ..

1450 WTSA/99.5 W258DW Brattleboro and “Penguin” simulcaster 106.5 W293AB Keene NH have flipped to All-News as “All News Radio“.


They are doing an all news format with content from iHeart 24/7 news (News, Sports, Entertainment news, Business and Consumer report, etc.). Along with pre recorded local news. Weather on the :10's. They run a single commercial spot or two between each segment.

I'm wondering if Premiere is offering this as a 24/7 format looking to line up affiliates, or if this is a creation of the local broadcaster. We'll have to see if this is successful, and a new format option for mid size and small markets.

The website and listen live are in the link in the first paragraph.
 
I think this is great news. When people talk about Spotify and other music services, I think that all news (including local news) along with live talk and live sports talk is the programming people can’t get elsewhere.
 
I'm wondering if Premiere is offering this as a 24/7 format looking to line up affiliates,

I'm not aware that it's a continuous format, just hourly news.

It sounds like they're stringing together a series of self-hosted national reports, interspersed with brief local news & weather.

I think that all news (including local news) along with live talk and live sports talk is the programming people can’t get elsewhere.

Maybe. Not on music services, because they are, by definition, music services. But you can hear news, talk, and sports on other streaming services and satellite.
 
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There’s also this one AP News that has an all news feed for radio apps. But the interesting part is that the Keene, NH station is one of the smallest radio stations to run an all-news format. It’s rare to hear smaller markets run all news radio.
 
Pittsburgh was likely the smallest market with an all-news station for years until KQV finally gave up, and it's a much bigger market than any of those places. I'm assuming that most of the content is national which makes me wonder just how successful it will be. This concept didn't work out for CNN among others.
 


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