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AM 1550 SOLD
- Thread starter amlover
- Start date
jabba17 said:
The FCC has a list at http://www.fcc.gov/mb/audio/status/silent.html
Experience tells me that people do not always notify the FCC with 30 minutes of "going dark" or "going silent". Sometimes they seem to go for months before they show up on this list.
J
JoshuaC
Guest
jabba17 said:
Radio World also just published a list in their last edition.
Happy to see this. A lot of hard work was going to waste and the site was about to take a turn towards a kudzu patch.
BRENT said:Lets see it will probably be gospel
What's wrong with gospel?
Seriously, my guess is third-tier syndicated talk, since Weber seems to be asleep at the switch at WCFO and WGKA is starting to make a little noise with their second string lineup.
Full service and sports is right out because of the lack of a night signal (now, that might be a possibility for the FM side...but as separate programming and not a simulcast)
Brokered preaching isn't doing that well either (vs. Latino), so I don't think you have to worry about that. Besides, isn't that Douglasville preacher-broker (WDCY 1520) up to 50K now already? Lot of programming and coverage overlap there...and you also have that new station in Lithia Springs (WJTP 890)--ditto.
M
Mr_Winston-Salem
Guest
What happened to 101.9 WAZX Cleveland? A silent FM.
Mr_Winston-Salem said:
Maybe the out-of-cash owner is waiting for you to show up with a truckload of money and take it off his hands.
That frequency in that location with that coverage and with THAT COMPETITION in the area will let someone prove just how good they are..... if they are. ;D
M
Mr_Winston-Salem
Guest
I got out of broadcasting 6-7 years ago. I'm a listener now and don't care to own. I don't listen to the radio much anymore. If I had "a truck load of money" and did buy this signal; you could expect to hear Standards for Gainesville & Northeast Georgia: Stardust 101.9. ;D I don't think I would spend the money to get back into radio. I would spend it on a house at the lake. WAZX-FM and WAZX-AM had the same owner. I'm surprised 101.9 hasn't sold. I would guess someone in Northeast GA would buy it or someone interested in covering a few northeast Atlanta market counties. I had it preset on my radio in North Gwinnett a few years ago. I would like to see someone local (Northeast GA) buy it.
I am told they will continue to be spainish. Good luck with that.
Oh, great, another discussion about the Martini format... :
Seriously, I'd hate to be a mom-and-pop Latino broadcaster in ATL today. CC is finally getting traction with its two thanks to PPM, and Davis is doing well with its pair as well, and Salem is doing well with WAFS in the Latino Christian market (despite no night signal and a CH power-down, they have a good signal while the sun's up). This has to be the death knell for a lot of already-marginally profitable Latino stations, especially on AM.
WAZX FM would be well-positioned for full-service in Gainesville, but you already have WGGA and WDUN. It's probably too far NE to be much of a player in metro Atlanta, even in Gwinnett.
I wonder if 101.9's biggest value would be for someone else on the frequency (or an adjacent) to take it dark so they could up their own coverage...
Seriously, I'd hate to be a mom-and-pop Latino broadcaster in ATL today. CC is finally getting traction with its two thanks to PPM, and Davis is doing well with its pair as well, and Salem is doing well with WAFS in the Latino Christian market (despite no night signal and a CH power-down, they have a good signal while the sun's up). This has to be the death knell for a lot of already-marginally profitable Latino stations, especially on AM.
WAZX FM would be well-positioned for full-service in Gainesville, but you already have WGGA and WDUN. It's probably too far NE to be much of a player in metro Atlanta, even in Gwinnett.
I wonder if 101.9's biggest value would be for someone else on the frequency (or an adjacent) to take it dark so they could up their own coverage...
Tweet, tweet, tweet
We interrupt your regular programming for the following NetAlert bulletin:
A little birdy (or is it birdie?) just chirped some information in my ear, leading me to believe that your wish will likely be granted. This operator has a great track record with locally focused stations in smaller markets in northeast Georgia, western North Carolina and upstate South Carolina. I'm of the opinion that the new call-sign will likely be W-V-N-G...the Voice of Northeast Georgia, and that the new format will be artfully formulated for the local area. The format will not be Hispanic.
Stay tuned for updates as soon as they are available. We now return you to "The Guiding Light" over most of these CBS stations. This is the Columbia Broadcasting System.
Mr_Winston-Salem said:
We interrupt your regular programming for the following NetAlert bulletin:
A little birdy (or is it birdie?) just chirped some information in my ear, leading me to believe that your wish will likely be granted. This operator has a great track record with locally focused stations in smaller markets in northeast Georgia, western North Carolina and upstate South Carolina. I'm of the opinion that the new call-sign will likely be W-V-N-G...the Voice of Northeast Georgia, and that the new format will be artfully formulated for the local area. The format will not be Hispanic.
Stay tuned for updates as soon as they are available. We now return you to "The Guiding Light" over most of these CBS stations. This is the Columbia Broadcasting System.
What if COX bought it..and kept it dark to up the watts at nearby 102.1? Might be another move in!
Powah...i MUST have more POWAH!
Powah...i MUST have more POWAH!
M
Mr_Winston-Salem
Guest
102.3 in Buford would block any moves or an upgrade of Magic 102.1 to C2. I think they are blocked to the south and southeast also. I would suggest a Hot AC: Z-101.9 - Today's best music, if I was trying to make money and didn't have a truck load of money. Most of the local FMs in Gainesville/Northeast GA are older-leaning or country or older-leaning country. Thank you for the news jovialjay. I have one good guess at who is interested from your post. If I'm right, it is good news for everyone. If you live in Forsyth, northeastern Gwinnett, Dawson and Hall counties, you can listen to it. I wouldn't suggest buying it for Atlanta coverage though. It does reach Gainesville (high population and wealth growth and office/industrial center), at least three major shopping destinations and a few great towns (Helen, Clarkesville, Toccoa, Dahlonega, Cornelia) and tourist destinations.
Mr_Winston-Salem said:
For a marketing area that once included a lot of real rural poverty it indeed is today a bustling area. But like much of America, an area that may have more radio outlets than it really knows what to do with. Some of you may reply that there are plenty of MUSIC formats to go around, but in an area like that what is needed is "good old-fashioned local voice". Serving the area now on the FM side would be WCON out of Cornelia, WZTR (new call letters!) licensed to Dahlonega but seemingly a Dawsonville station; WMJE licensed to Clarkesville but operated from Gainesville by the Jacobs organization; WZGA licensed to Helen but posturing itself as serving all of North Georgia; WNGC with a license of Toccoa seems more aligned with Athens but has a booming signal in the area we are discussing. Two stations cover the northern area but do not seem to penetrate down into the Gainesville/Cumming/Dawsonville/Cleveland/Helen territory very well would be Clayton (WRBN) and Young Harris (WACF).
So you acquire the silent FM licensed to Cleveland and what do you do with it? Unless you are a shrewd operator, you become the person left standing in a game of MUSICAL chairs.... pun intended!
There is an old cliche about "waiting for the other shoe to fall". In this case there is one player who may have a small basket of shoes yet to fall. Art Sutton has CPs and/or applications pending on a couple of the stations mentioned, and when you read Jovialjay's contribution to this conversation you have to ask yourself if he is trying to paint Art Sutton into that picture.
If I enjoyed watching the radio market evolve (and I do) I can't think of any other area that could hold as much potential drama in the next two to three years as does North East Geogia. Maybe I should obtain the franchise to sell popcorn and soft drinks for this drama. :-*
M
Mr_Winston-Salem
Guest
WCON: Older leaning Country
WZTR: Country and Classic Rock
WMJE: Oldies
WZGA: 5 decades of oldies!
WRBN and WACF aren't a factor when selling in this coverage area. Anyone else see a big opening? Radio in the area is for 50+ year old listeners or country listeners. I don't know if I would try a CHR, but I would try a Hot AC with a strong focus on currents. I see many young people in this area and no local radio outlets to reach this audience. I don't think all formats can work in every area, but there are basic mass-appeal formats every market, big or small, should have.
Another factor I like to look at for smaller market areas is growth in wealth and population. This area is fast growing in these two categories. Population alone is worth a good look. Population growth in the core counties in the past 8 years:
Hall: 45,499
Habersham County: 7,160
Lumpkin County: 6,070
White County: 5,355
Hall is on the top 10 list of fastest growing counties in the state and the total growth of just those four counties is like adding two or three counties to the core listening area without an upgrade. More houses, more local stores, more national retailers and more money to be made. There is room for everyone currently there and a Hot AC Z-101.9 Today's Hit Music Channel. The good location and natural beauty of the area should lead to more growth, when the economy improves next year.
WZTR: Country and Classic Rock
WMJE: Oldies
WZGA: 5 decades of oldies!
WRBN and WACF aren't a factor when selling in this coverage area. Anyone else see a big opening? Radio in the area is for 50+ year old listeners or country listeners. I don't know if I would try a CHR, but I would try a Hot AC with a strong focus on currents. I see many young people in this area and no local radio outlets to reach this audience. I don't think all formats can work in every area, but there are basic mass-appeal formats every market, big or small, should have.
Another factor I like to look at for smaller market areas is growth in wealth and population. This area is fast growing in these two categories. Population alone is worth a good look. Population growth in the core counties in the past 8 years:
Hall: 45,499
Habersham County: 7,160
Lumpkin County: 6,070
White County: 5,355
Hall is on the top 10 list of fastest growing counties in the state and the total growth of just those four counties is like adding two or three counties to the core listening area without an upgrade. More houses, more local stores, more national retailers and more money to be made. There is room for everyone currently there and a Hot AC Z-101.9 Today's Hit Music Channel. The good location and natural beauty of the area should lead to more growth, when the economy improves next year.
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