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AM 540 booming into Houston, Texas. Where is this from?

P

purpledevil

Guest
Have been picking up a station at 540 that IDs as "doble u", with sweepers in Spanish, but music in English. A wide variety of music going from Boston to Depeche Mode to The Beloved followed by Rose Royce. Is this from Mexico or Cuba? Very strong here in Houston tonight and has been since 11:00pm. Checking again at 6am still has this 540 loud and clear. This is a new one for me as 540 is typically a mess down here. I can't get an ID on the station as they are either not providing one or I am unable to understand it. Certainly hasn't been one at the top of the hour that sounded anything remotely close to a station ID.
 
It's probably from Mexico. Stations on 540 in the USA must provide protection to Mexico and Canada.
 
That's a strange one. Of the Mexican stations listed on 540, only two have a "W" in their call letters: XEWA San Luis Potosi/Monterrey and XEWF Mexico City. Neither would seem to fit, since XEWA is a "W Radio" affiliate (talk) and XEWF is (I think) regional Mexican. If this was some sort of special Sabado programming from the usual suspect (XEWA) it would be extremely out of character.

BTW, you may want to check out Fred Cantu's newly revised website, and click on the "Radio AM" tab: www.mexicoradiotv.com/
 
I was baffled as well. What caught my attention initially was "Creep" by Radiohead playing about 10:45pm. Completely unedited. It was followed by Avril Lavigne's "Happy Ending" which too, was unedited. Tried for it again last night, but to no avail. 540 was back to its usual sloppy mess. Sure wish I knew for sure where it was from.
 
540 AM is from one of the mexican border towns. After sunset, it usually blasts into San Antonio like a local and on weekends, they play lots of nonstop English language pop music, from all eras. Sometimes their playlist sounds a lot better than our local repetitive FM crap. I think the "W" radio network is based out of Mexico City, because XEW, 900 AM sometimes runs their programming, again, mainly on the weekends. There are several other frequencies that air the "W" pop music weekend program, 1060 AM is one of them, but many others fade in and out all night. I don't think that I've ever heard any ID other that "W", but I'll try to listen tonight and see if I can find out who they are.
 
1st of 5 said:
540 AM is from one of the mexican border towns.

540 in Mexico is 150,000 watt XEWA in San Luis Potosí, SLP. There is/was another XEW repeater on 540 in Monterrey (low power), but it is nearly impossible to tell them apart.

I think the "W" radio network is based out of Mexico City, because XEW, 900 AM sometimes runs their programming, again, mainly on the weekends.

XEW = "La W" network. They are synonymous. 100% of the network is from the XEW studios in Mexico City.

There are several other frequencies that air the "W" pop music weekend program, 1060 AM is one of them,

1060 is almost exclusively XEEP, the Education Department 100 kw station in Mexico City. Main "W" stations are 900 (DF and Veracruz synch), 1190 GDL and 540 (SLP and Monterrey) but there are about 25 affiliates. "W" is also an international brand of Grupo Prisa, and there are W's in places ranging from Chile to Colombia.

(There is another 1060 in Veracruz, but it is a Radio Fórmula talker, and much lower power)

but many others fade in and out all night. I don't think that I've ever heard any ID other that "W", but I'll try to listen tonight and see if I can find out who they are.

All stations in Mexico are required to comply with the strict ID requirements... in Spanish, of course.

And XEW is the legendary "Voice of Latin America from Mexico" that was the first station in the Televisa empire. Radio is jointly owned by Televisa and Prisa now, with Prisa administering. It's part of the over 1200 Prisa stations.
 
jd said:
That's a strange one. Of the Mexican stations listed on 540, only two have a "W" in their call letters: XEWA San Luis Potosi/Monterrey and XEWF Mexico City. Neither would seem to fit, since XEWA is a "W Radio" affiliate (talk) and XEWF is (I think) regional Mexican. If this was some sort of special Sabado programming from the usual suspect (XEWA) it would be extremely out of character.

W has music programs on weekends, and has for a number of years.
 
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