I was just going to post a comment almost word for word but you beat me to it. At 910, WGBI was at one time a giant influence in the market. Hell, how many big country acts were they directly responsible for bringing to the Watres Armory?
If nothing else, Nairda, this gives us a chance to talk about WGBI AM-FM a bit. The strongest branding they ever did have, as you duly noted, was as
Home of The Country Gentlemen. That was WGBI AM, WGBI FM never had much of anything in terms of identity that I can recall. In the 70s, the FM ran some canned format called, I think Contempo or Contempri, and it appealed to me only because it offered a fair amount of jazz. Other than that, it was really quite forgettable.
Throughout the 60s and at least some of the 70s, WGBI AM had the country corner of the market all to themselves. Their Country Caravans brought the biggest names at the time in country music to Scranton. These Country Caravans, I think, alternately played the armory and the Masonic Temple.
What needs to kept in mind is that country music back then was nowhere near what we know now as country music. It was a whole different world, country music had yet to be hybridized and gentrified to where it was largely indistinguishable from pop or a lot of light rock. C&W was all about twang, big hair, cowboy suits with string ties, and broken hearts.
I remember artists like Ferlin Husky, Hank Snow, Ernest Tubbs, and a fresh new upstart by the name of Conway Twitty. Not that I ever went to one of these Country Caravans, us "cool" kids thought they were a joke, but all these years later, I sort of wish I did, know what I mean? I'd imagine that legends-to-be like Loretta Lynn and Tammy Wynette, and plenty of others, were here on those caravans.
I have no doubt whatsoever that you've had people tell you that their car doesn't "get" AM, and if it does, they don't know how it works. The next time anyone asks, tell them it doesn't work, hasn't in at least twenty years.