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An observation regarding NBC Universal..........

M

MediaBoy4Radio

Congratulations to you in scheduling four powerhouse USA network shows against what you knew would be a very low rated Jay Leno Show at 10.

WWE Raw, White Collar, Psych and Burn Notice have done very well at 10 due in part to Jay's ratings...


To those who do not know......USA Network is owned by NBC Universal.

.....and we are to believe that NBC Universal has a strong commitment to broadcast TV?
 
Gotta love the more outlandish theories. Businesses within the same larger organization competing against one another is hardly unheard of, nor an indicator of some deeper lack of commitment to this or that.
 
It could also be that USA Network just happens to have (Drum Roll Please) SHOWS WHICH ARE BETTER PRODUCED, DIRECTED, WRITTEN & HAVE BETTER CASTS than NBC itself does. You can also say the same thing about Bravo & its Real Housewives trilogy of Real.....Err ACTUALITY shows (RH of course being one of the FEW Actuality shows NOT on TruTV).

That said though, USA Network could do even better if it didn't broadcast so much Law & Order every week. Not that I have against the trilogy because I happen to LOVE it, but GOOD GRIEF, not even TNT broadcasts as many Law & Order: TOS episodes in a week as USA Network does with Law & Order: Criminal Intent & Law & Order: SVU in a single day.

Just my $.02 worth.....

Cheers & 73 to all the Hams amongst us :D
 
Keep in mind that all three networks are pretty agressive in cable. CBS owns MTV and Comedy Central. ABC is owned by Disney, which owns the Disney Channel. Fox owns FX. So they all have their hands in pay TV. Although NBC has the biggest share. They use Bravo for second airings of current network shows.

Corporate-wise, NBC-Universal is broken into competing divisions, so it is to the NBC Chairman's advantage to beat the cable shows, if he is able. It's not much different than having the cable channels owned by another company. If you want a bonus, you need to beat the other division. But NBC was in last place before Leno.

If you watched the Screen Actors Guild awards, there were a whole lot of cable shows nominated and winning. That's where companies have bigger program budgets, because they have two incomes: Advertising and subscriber fees. That is really where the future of "quality TV" is heading.
 
CBS does not own MTV, Viacom (with the cable properties and CBS (with the radio and TV properties) spun off into 2 separate companies a few years ago.
 
TheBigA said:
Keep in mind that all three networks are pretty agressive in cable. CBS owns MTV and Comedy Central. ABC is owned by Disney, which owns the Disney Channel. Fox owns FX. So they all have their hands in pay TV. Although NBC has the biggest share. They use Bravo for second airings of current network shows.

Corporate-wise, NBC-Universal is broken into competing divisions, so it is to the NBC Chairman's advantage to beat the cable shows, if he is able. It's not much different than having the cable channels owned by another company. If you want a bonus, you need to beat the other division. But NBC was in last place before Leno.

If you watched the Screen Actors Guild awards, there were a whole lot of cable shows nominated and winning. That's where companies have bigger program budgets, because they have two incomes: Advertising and subscriber fees. That is really where the future of "quality TV" is heading.
Click to expand...

Disney also owns ABC Family, which now produces original programming. CBS also owns premium cable channel Showtime, which produces a LOT of original programming. During the writer's strike last year, CBS re-broadcast Dexter from Showtime, though I imagine some editing for content was necessary.

CBS is a little different in that Viacom actually owned Showtime, MTV, VH1, and Nickelodeon before they bought CBS. Viacom started (or purchased) these cable channels when they were still a cable TV provider. I don't recall if they purchased Comedy Central before or after they bought CBS.

So even though they have spun CBS back off into a separate corporate entity: in a real sense, Summer Redstone and his company were into cable first.

None of these media corporations wants to limit programming development to only their broadcast divisions. It makes perfect sense to produce some shows for cable - there's less pressure to get big ratings, and less pressure to produce 20+ shows every year. And when those shows are a success, they can strip them for years in reruns, syndicate them to local broadcast stations, and sell them on DVD.

Just look at the success of Monk, and the "synergy" it created.
 
wncc said:
CBS does not own MTV, Viacom (with the cable properties and CBS (with the radio and TV properties) spun off into 2 separate companies a few years ago.
Click to expand...
It is still in the same family.

MTV Networks will still be there and more than just for a visit.

Jeff in Sa-ra-so-ta!
 
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