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Another Big Switch that Really Happened Today...
- Thread starter jmtillery
- Start date
WOKV-FM is there not only to fill holes at the beaches at night but in the city as a whole.
When 690 flips the night switch, it is one narrow beam!
106.5 does a nice job of covering the beaches, southside and downtown. Though licensed to Ponte Vedra Beach, WOKV-FM's stick is on the southside on Hogan Road.
When 690 flips the night switch, it is one narrow beam!
106.5 does a nice job of covering the beaches, southside and downtown. Though licensed to Ponte Vedra Beach, WOKV-FM's stick is on the southside on Hogan Road.
ThatGuyOnTheRadio said:
Again, the real point is that the FM is there to fill in 25-54, who will mostly not listen to AM... good signal at night or bad... at all.
Speaking of Cox, Jax & blowing things up:
http://jacksonville.com/business/2010-08-23/story/rock-105-makes-format-changes
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http://jacksonville.com/business/2010-08-23/story/rock-105-makes-format-changes
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Kabrich said:
If you would not place the much higher rated WPYO on the much lower rated 100kw 96.5 making room for WDBO to move to 95.3, hence giving news-talk an FM home, please tell us how YOU would arrange the Orlando radio landscape? And, please support your findings beyond a personal opinion. Do you believe all is fine as is, or do you believe there is room for improvement? I am looking forward to reading your response.
jmtillery said:
No personal opinion needed.
WHTQ was Top 5 Persons 25-54 PPM ratings last week - thus, you are out of touch and wrong. WPYO was #9. I guess you are the only one in America advising your clients to blow up 2 top rated stations and put on the programming of a station that is in 16th place.
Kabrich said:
Thank you for taking note of my comment out of all the others posted here.
Apparently you didn't pay as close attention to the meaning of my comment as I first thought you may have in my previous statements made on the North Florida Board. To clarify for you, the question asked over the weekend involved bringing a second alternative rock station to Jacksonville to replace a failed, yet once top rated, WPLA. So I stand by my statement. I did challenge the person asking the original question in an effort to give said person an opportunity to show why a new alternative station will work. So, contrary to your statement, I left it open and not absolute. Apparently you did not see that part of my post.
To further clarify, WFYV did not adjust its format to alternative rock. Management adjusted Rock 105 from classic rock to active rock with a slight monker change to Rock 104.5. Although there are some crossovers between Alternative and Active Rock musical selections, the formats are two completely different formats in terms of style, delivery and imaging. The reason I am not surprised that WFYV made the format adjustment is because Cox is taking advantage of owning new rock (active and alternative) in Jacksonville although Cox did not create a second alternative rock station. WFYV was already rock, having had the general rock format for over 30-years, so it is a reasonable adjustment to "modernize" the music 30-years later. Hence, it isn't surprising to me.
As for any advice I may give to any of my clients, that information shall remain completely confidential and will not be divulged to anyone in any form herein. However, I'd like to thank you for taking an active interest in my business practices.
Parttimer said:
Parttimer - Why don't you contact me off-list at [email protected]. You can tell me whatever I may or not be missing there. Thanks...
jmtillery said:
ROFLAMO....you really are clueless. The OP asked about a rocker and named 4 Active Rock Artists. YOU don't know the difference and took it to be Alternative. That shows how cluelesss you are - as you continue it here.
jmtillery said:
You might want to take a trip to the clue bucket and grab one. Just as you were wrong on WDBO/WHTQ/WPYO, you were wrong there as well.
Kabrich said:
Randy, I'm probably the only person on here who will tell you how it is and not sugar coat anything with you. Although I am not going to debate this with you in great detail here, constructively speaking, and to be more direct and too the point, your insults show just how immature and arrogant as a 53 year old professional you really are. In fact I will concede that I, too, although intended to be constructive, may be just a bit childish by responding to you the way I am now. But, I believe it has to be said.
On the other hand, it may be that arrogance in you that has made you the success you are today. Either way, you have no right to belittle the rest of us regardless of your impressive credentials. That's simply an observation and an acnowledgment from me because no one else has the %**^ to question you. As for me, I'm not at all concerned to call it as I see it.
Furthermore you need to go back and re-read the thread in question completely before you conclude anything. The poster implied he wanted an alternative rock station as he mentioned the demise of WPLA - a former alternative rock station. That is an implied question relating to alternatve rock on a second station in Jacksonville, Florida, or do you not understand what that means? After he listed the active rock artist, I asked who the sponsors would be and how would he image the station. No where in there did I tell him after the fact active rock wouldn't work. In fact it was never mentioned. I only made two posts in the entire thread, or did you not notice that, either?
Additionally, this exchange between you and I should have been posted to the North Florida Board and not the Orlando Board as you chose to do, or can you not tell the difference between Orlando and North Florida? I think YOU, Randy Kabrich, need to get that metaphoric clue bucket you mentioned and learn what people are actually saying before you start throwing childish insults around. You can also take a few lessons in diplomacy and respect once you learn and appreciate the definitions of those two powerful words. You get respect back when you first give it. So far I have not seen any respect from you towards anyone on any of your posts you have made over the course of the past year.
With that said, and to be even more direct and too the point, I'll sit back with the rest of us "clueless" people and let you program every single radio station on the planet, or at least each one in the United States since you apparently have an ego the size of Jupiter and obviously know how to do everything in radio correctly, perfectly and flawlessly while the rest us are "clueless". Never mind the fact I have spent 35-years in the business, but I guess, according to you, I didn't pay attention, resulting in me learning very little.
If you have anything further to say to me, contact me using the contact information found on my website found at www.jmtillery.com. I will make time to speak with you, or are you afraid to talk to me? My phone number is listed on the home-page.
In final conclusion, if this post gets us bumped to "Take It Outside", so be it. It's been a very fun ride.
Kabrich said:
Before I forget, and while it is on my mind, apparently you are having a problem distinguishing the difference between "what if" and "real". Had you gone to the beginning of the thread and read it from the very first post, you would have realized all who contributed were doing so as a "what if" this happened, or "what if" that happened scenario. Nothing was absolute. I'm sorry you were apparently having a problem in determining what was actually meant and intended.
I would think that an "expert" PPM researcher as well as other related radio research researcher that you are, you, of all people, would have made a thorough investigation and thorough research of all that was presented in the thread before you concluded anything. Otherwise, why comment? You probably only read a handful of comments, didn't like any of them, and then proceeded to conclude your findings based on partial information.
And, yes, I may be incorrect regarding WDBO/WHTQ/WPYO as you pointed out. Afterall I am an imperfect human, same as everyone else, including yourself.
"Clueless" signing off for now.
To clarify, while WPLA kept trying to position itself as alternative, it's actually been (or had been) active for the past several years. The difference between an active & alternative playlist is slight. Where the active station may play the latest from Ozzy, the alternative may opt for 30 Seconds to Mars, as an example.
Inexplicably, both seem to have a penchant for Nickelback......
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Inexplicably, both seem to have a penchant for Nickelback......
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Wow all of that was sure an interesting read.....I'll bet we'll be hearing more from the ones who are clueless and the ones who are the "Radio-Know-it-alls".....
upstate29651 said:
Absolutely... Same as with various contemporary formats having many of the same songs in cross over, rock is no different, although, admittedly, I am not an alternative rock expert (there are plenty of posters in here such as yourself that know far more than I do about that type of music).
With what I do know about the format, there are, as you stated, many crossovers such as Nickelback. Linkin Park is probably another good example. Regardless, in the case of WPLA, WXXJ just did a better job in the end. Bobby Bowden said it best when the Seminoles lost in the 1996 Sugarbowl to the Gators, making UF the SEC champions. When Bowden was asked at the end of the game, "what happened?" Bowden simply said "They just played better football than we did tonight". Although I am not a Seminole fan, I had to respect Bowden for giving that honest answer.
Now, getting back to Jacksonville radio, WXXJ just "played better football" than WPLA, hence the format changes over the past week with 107.3 and 104.5.
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