Heard Bill Cellar this morning on 106.7FM news this morning doing traffic........early this AM. Havent heard him until now, glad he is back on radio(hope hes just not a fill-in weekender/)
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Another Former KICKS personality who was let go, now rehired............
- Thread starter bernieofga
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I thought I heard Kevin O'Brien doing traffic on 106.7 also.
That's good that Bill Cellar is back on the radio,Kevin O'Brien does weekends.
I've also heard former Kicks morning show producer Matt Hoffberg doing traffic on the weekends. Really strange that Cumulus eliminated his position right before All News launched and then apparently re-hired him to do traffic on 106.7
Matt Hoffberg is one of the better traffic guys at 106.7. He knows the streets and seems to be good at communicating on the air. Basically, he has a sense of symmetry to his geography. He moves around the metro in a circle so it is easier to understand where he is geographically in his report.
BarryATL said:
When listening to radio traffic reports, I wonder how many of the "reporters" have any kind of picture in their own mind of what the metro area looks like to a listener trying to decode the machine-gun rate of delivery. I guess road-warriors who trek in and out of Atlanta every day finally learn to wrap their minds around the helter-skelter logic (or lack there-of) some traffic reporters are using. I have never commuted into the heart of the metro area on a daily basis. In every traffic report I hear them use street-name-locators that I have never heard of.... and I've been here 14 years now.
For those of us who venture in maybe a dozen times a year to make a trip to the airport, or a lecture at Emory, or a trade show at one of the convention venues, Atlanta traffic reports tend to be more of a distraction to drivers who live at the fringe of the metro area.
I will make it a point to listen for Hoffberg. Sounds like it might be a pleasant experience.
ATLRadioFan said:
Cumulus didn't rehire him. All of the traffic guys work for Radiate Media.
DTF1960 said:
I was listening to one traffic reporter this week who gave a piece of the I-85 north traffic, then suddenly was talking about a road at the airport, and then back to I-285 around Spaghetti Junction. I am a 50 year old live long Atlantan. I have found that when listening to the rapid fire traffic reports, it is easier to understand if they group together different areas rather than just reading off a random list.
Anyway, back to the original topic, Matt seems to be a natural for doing Atlanta traffic. He should be doing the weekdays rather than some of the new people who still do not know road names.
Greg Tallmadge knows the Atl really well,I would put him in the same class as Captin Herb,Jim Vann,that's someone else 106.7 could hire.
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