Garrett
Garrett:
I am NOT advocating that Radio One should have sold to another minority company. Yes, radio is a business and Radio One probably got their best deal. Smart.
However, I am simply saying that anybody that plays the race card here....that there was some "conspiracy" by the owners involved to squelch black-oriented programming in Boston....is sidestepping the fact that the seller was an African-American controlled company. If the black community feels ripped off, they can start with Radio One's decision who to sell it to.
As far as the ratings are concerned, with another poster talking about close 12+ ratings, you really have to look at the demos to see the real ratings value.
Would you rather be #1 12+ with everybody over 65 or #5 12+ but #1 25-54? The latter is far more valuable, believe me.
Garrett:
I am NOT advocating that Radio One should have sold to another minority company. Yes, radio is a business and Radio One probably got their best deal. Smart.
However, I am simply saying that anybody that plays the race card here....that there was some "conspiracy" by the owners involved to squelch black-oriented programming in Boston....is sidestepping the fact that the seller was an African-American controlled company. If the black community feels ripped off, they can start with Radio One's decision who to sell it to.
As far as the ratings are concerned, with another poster talking about close 12+ ratings, you really have to look at the demos to see the real ratings value.
Would you rather be #1 12+ with everybody over 65 or #5 12+ but #1 25-54? The latter is far more valuable, believe me.